Ad Campaigns in Foreign Languages

  • September 14, 2000
L90, an online advertising solutions provider, has formed a marketing partnership with iLanguage, an eBusiness translation and global marketing translation firm, to provide L90's clients with the ability to customize their comprehensive advertising campaigns and websites to local markets worldwide by using iLanguage's translation and globalization services. iLanguage translates content between the most commercially relevant Internet languages such as English, Spanish, French, German, Italian, Portuguese, Dutch, Swedish, Chinese, Korean and Japanese. This will become increasingly important as Forrester Research predicts that 50% of all online sales will occur outside the U.S. by 2004.
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