Around the Net

AT&T Undercuts Wal-Mart With $99 Refurbished iPhones

  • Ad Age, Tuesday, December 30, 2008 10:45 AM
AT&T is selling $99 iPhone handsets -- albeit refurbished and for a limited time, Rita Chang reports.

Speculation was rampant that Wal-Mart would sell an exclusive 4GB iPhone for $99 and offer a bargain rate for the entry-level 8-gigabyte device. It is charging $197 for the 8-gigabyte model, however -- only $2 less than what the carrier offers for a new phone. And the 4-gig device is, for the nonce, vaporhardware.

Refurbished 16GB iPhones are being sold for $199 by AT&T. As with the 8GB model, a two-year contract is required. Refurbished is defined as "previously owned devices that have been unused or lightly used and returned during the 30-day trial period."

Read the whole story at Ad Age »

Next story loading loading..