A-B is calling in the cavalry just in time, it appears. SABMiller PLC, the London-based brewer of Grolsch, Miller Genuine Draft and Peroni Nastro Azzurro lagers, says beer shipments fell unexpectedly
in the third quarter as consumers pulled back on demand. And Copenhagen-based Carlsberg A/S is cutting 274 jobs due to a future "where we face more uncertainties and risks."
Beer is
"recession-resistant, not recession-proof," says Benj Steinman, editor of
Beer Marketer's Insights.
Read the whole story at Seattle Post-Intelligencer/AP »