- WPP/GroupM Signs for Arbitron PPM Ratings, Diary Service
MediaDailyNews, Erik Sass - Tuesday, June 15, 2010
WPP/GroupM has signed a comprehensive deal for radio ratings from Arbitron, includi ...
- Mobile DO Drives U.S. Open Campaign
MediaDailyNews, Erik Sass - Tuesday, June 15, 2010
If you live in New York or Chicago, chances are you wi ...
- Duration = Engagement ? Revenue
The Social Graf, Erik Sass - Wednesday, June 16, 2010
Led by Facebook, social network sites enjoyed a huge increase in traff ...
- 'Parade' Serves New Food Mag 'Dash'
MediaDailyNews, Erik Sass - Monday, June 14, 2010
Parade and Conde Nast are launching a new newspaper-distributed monthly food magazi ...
- RMG Doubles Fitness TV Audience
MediaDailyNews, Erik Sass - Monday, June 14, 2010
RMG Networks (formerly Danoo) revealed that the audience for its Fitness Entertainme ...
- Gaydar? There's An App for That
The Social Graf, Erik Sass - Tuesday, June 15, 2010
It's no surprise gay men have been at the forefront of soci ...
- Newspapers Unveil Auction Site, Boocoo.com
MediaDailyNews, Erik Sass - Friday, June 11, 2010
A number of newspaper and broadcast TV news Web sites have co ...
- Drive Thru: TargetSpot Adds Aha Mobile
MediaDailyNews, Erik Sass - Friday, June 11, 2010
This week brought another Internet and mobile audio deal: TargetSpot will n ...
- Google Goes Opt-Out On Geotargeting
The Social Graf, Erik Sass - Monday, June 14, 2010
The last couple months have brought a growing chorus of complaint abo ...
- DOfind Helps Agencies Find Networks
Digital Outsider, Erik Sass - Friday, June 11, 2010
The marketplace for digital out-of-home directories and aggregation services just got ...
- GSTV, PumpTop TV Unveil New Campaigns
MediaDailyNews, Erik Sass - Thursday, June 10, 2010
Two of the nation's leading digital out-of-home video networks serving gas statio ...
- Mag Bag: 'Parenting' Launches iPhone App
MediaDailyNews, Erik Sass - Thursday, June 10, 2010
Parenting is coming to the iPhone and iPod Touch with an a ...
- Facebook, Families, and Futility
The Social Graf, Erik Sass - Friday, June 11, 2010
This week brings more news from the Freaked-Out-Parents file, wherein the Pare ...
- Clear Channel Traffic Adds Predictive Feature
MediaDailyNews, Erik Sass - Wednesday, June 9, 2010
Clear Channel Radio's Total Traffic Network, which reaches 125 million, expands i ...
- Americans Reject Newspaper Subsidies
MediaDailyNews, Erik Sass - Wednesday, June 9, 2010
Confirming what most people already suspect, a new Rasmussen Reports poll fou ...
- 'WSJ' To Launch New Weekly Leisure Section
MediaDailyNews, Erik Sass - Tuesday, June 8, 2010
The fierce competition between The New York Times and The Wall Stre ...
- 'USA Today' Gets $50 iPad CPMs
MediaDailyNews, Erik Sass - Tuesday, June 8, 2010
One of the big unanswered questions during the recent media frenzy surroundi ...
- UK Surf: Social Nets Pass Search For Traffic Referral
The Social Graf, Erik Sass - Wednesday, June 9, 2010
In a remarkable testament to the rapid growth (approaching ubiquity) of soci ...
- TargetCast Networks Rolls Out Mobile Portal
MediaDailyNews, Erik Sass - Monday, June 7, 2010
TargetCast Networks is introducing a new iPhone app that allows the digital-out-of-ho ...
- WMATA Re-Ups CBS Outdoor Contract
MediaDailyNews, Erik Sass - Monday, June 7, 2010
CBS Outdoor announced that it has won a renewal of its contra ...
- 32% Give Online Brand Recs, Half Want More Coupons and Deals
The Social Graf, Erik Sass - Tuesday, June 8, 2010
The last couple months have brought a wave of data suggesting th ...
- Action! Cinema Advertising Booms in 2009, 2010
MediaDailyNews, Erik Sass - Monday, June 7, 2010
Virtually alone among major media, digital out-of-home video posted positive revenue grow ...
- Adidas To Create Apparel Based On Magazines
MediaDailyNews, Erik Sass - Friday, June 4, 2010
This week brought another innovative licensing agreement from a magazine publisher, wi ...
- Pols Must Disclose Social Media Presence, Says Maryland
The Social Graf, Erik Sass - Monday, June 7, 2010
Political candidates who use social media in the state of Maryland mu ...
- Moody's: Newspapers' Recovery May Last 1 Year
MediaDailyNews, Erik Sass - Thursday, June 3, 2010
Don't call it a comeback, because frankly, it might not be. Th ...
- Hearst Buys iCrossing, Strengthens Digital Marketing Muscle
MediaDailyNews, Erik Sass - Thursday, June 3, 2010
Hearst Corporation, one of the nation's leading magazine publishers, has acquired iCrossin ...
- Mag Bag: More Potential 'Newsweek' Buyers
MediaDailyNews, Erik Sass - Thursday, June 3, 2010
The Washington Post Co.'s auction of Newsweek seemed to be heati ...
- One-Third of Americans Criticize or Compliment Brands Online
The Social Graf, Erik Sass - Friday, June 4, 2010
If anyone ever doubted that marketers must come to grips with soci ...
- B2B Ad Revenues Drop Again in 1Q
MediaDailyNews, Erik Sass - Wednesday, June 2, 2010
According to the latest figures from American Business Media, B2B print ...
- Triton Offers Free Apps to Media Companies
MediaDailyNews, Erik Sass - Wednesday, June 2, 2010
Triton Digital, the interactive arm of Triton Media, has created a Fr ...