- Newspapers Dominate Coupon Sourcing, But Internet Up 83% in American HH Coupon Usage
Research Brief, Jack Loechner - Thursday, July 31, 2008
According to a recent analysis Scarborough Research, Internet coupons are of increasi ...
- Three Screen Viewing Climbs
Research Brief, Jack Loechner - Wednesday, July 30, 2008
A recent study by The Nielsen Company, showing US video and ...
- 1st Half Magazine Pages and Ad Revenue Down; Food, Retail and Travel Up
Research Brief, Jack Loechner - Tuesday, July 29, 2008
According to Publishers Information Bureau (PIB), Magazine Publishers of America reported th ...
- Print Newspaper Readership Yielding to Internet Publishing
Research Brief, Jack Loechner - Monday, July 28, 2008
According to the 2008 Readership Institute, Northwestern University tracking study of newspap ...
- Gaming Now Mainstream Entertainment
Research Brief, Jack Loechner - Friday, July 25, 2008
According to a new survey by the Entertainment Software Association, forty perce ...
- Boomers Are Not Bloggers
Research Brief, Jack Loechner - Thursday, July 24, 2008
According to a recent ThirdAge/JWT Boom study, people over age 40 participa ...
- Teens Online Buy Stuff, Prefer Reality Over Virtual Sometimes, And Have Concerns
Research Brief, Jack Loechner - Wednesday, July 23, 2008
New research from OTX and The Intelligence Group studies teens' online behavio ...
- Digital Media On The Rise Globally
Research Brief, Jack Loechner - Tuesday, July 22, 2008
A new study from WPP's GroupM shows that Interactive media's share ...
- Shoppers Check Out Mall Deals on Video Screens
Research Brief, Jack Loechner - Monday, July 21, 2008
A new Nielsen Media Research study for Adspace Networks shows that ...
- Monster Leads Career Advertisers; Apollo Leads Education
Research Brief, Jack Loechner - Friday, July 18, 2008
A drill-down into the destinations, reader demographics, advertisers, ad types, sizes a ...
- Cumulative Value of Multi-Platform Advertising
Research Brief, Jack Loechner - Thursday, July 17, 2008
A recent report from Integrated Media Measurement, Inc. (IMMI), based on da ...
- Daily Video Entertainment in 2013 Will Be Less Than 50% Traditional TV
Research Brief, Jack Loechner - Wednesday, July 16, 2008
According to the Multiplatform Video Report released by Solutions Research Group, ...
- Internet Ad Growth Percentage High, But Traditional Ad Dollars Higher
Research Brief, Jack Loechner - Tuesday, July 15, 2008
The IDC Digital Marketplace Model and Forecast shows total worldwide Internet advertisi ...
- Most Broadband Subscribers Happy With Service
Research Brief, Jack Loechner - Monday, July 14, 2008
New consumer research from Leichtman Research Group, based on a telephone surv ...
- More Adults Online, But Kids Consuming More Content
Research Brief, Jack Loechner - Friday, July 11, 2008
Nielsen Online recently announced that per person, kids consumed more streams th ...
- 19% of Americans Collectively Own $22 Trillion in Assets
Research Brief, Jack Loechner - Thursday, July 10, 2008
Based on an analysis by Nielsen's Claritas Services by Jane Crossan a ...
- TV Better on TV Sets
Research Brief, Jack Loechner - Wednesday, July 9, 2008
According to new research conducted by The Nielsen Company for the Cab ...
- Customer Magazines With More Pages Get More Response
Research Brief, Jack Loechner - Tuesday, July 8, 2008
A new study and analysis by Royal Mail, with the APA a ...
- Practical Content Necessary For Mobile Phone User Satisfaction
Research Brief, Jack Loechner - Monday, July 7, 2008
A recent study by the AKQA's Research & Insights department in conjuncti ...
- Segment Driven Target Marketing Facilitated by Online Advertising
Research Brief, Jack Loechner - Thursday, July 3, 2008
A recent Compete survey on segment-driven marketing found that marketers are focusi ...
- E-Communications Play Important Role in 2008 Political Campaign
Research Brief, Jack Loechner - Wednesday, July 2, 2008
Following up on politics following yesterday's Research Brief, a new PEW stu ...
- Presidential Fund Raising From Small Donors Enhances Perception of Candidate
Research Brief, Jack Loechner - Tuesday, July 1, 2008
A new BYU/Harris Poll of 2,602 U.S. adults surveyed in May ...