- The New Paid Search Ads On The Block
Performance Marketing Insider, Janel (Landis) Laravie - Friday, February 18, 2011
In previous posts, I have highlighted ad extensions and enhancements Google h ...
- Personalization, Privacy & The Creep Index
Performance Marketing Insider, Janel (Landis) Laravie - Friday, December 17, 2010
Earlier this week, Google emailed thank-you cards out to advertisers. Each contain ...
- The Google Grinch That Could Steal Christmas
Performance Marketing Insider, Janel (Landis) Laravie - Tuesday, November 23, 2010
Last week, Gord Hotchkiss wrote about the interesting testing Google is conducti ...
- It's About Who You Know
Performance Marketing Insider, Janel (Landis) Laravie - Friday, October 22, 2010
As we enter the holiday shopping season, search marketers are anxiously planni ...
- Search Alliance Speculation
Performance Marketing Insider, Janel (Landis) Laravie - Friday, September 24, 2010
Industry publications are buzzing about the imminent Search Alliance and the impa ...
- Your Born Identity
Performance Marketing Insider, Janel (Landis) Laravie - Friday, August 27, 2010
Two weeks ago, I read a provocative statement made by Google C ...
- More On Ad Enhancements
Performance Marketing Insider, Janel (Landis) Laravie - Friday, July 30, 2010
In my last Search Insider, I wrote about the numerous ad enhancemen ...
- Can Organic Cannibalization Actually Be A Good Thing?
Performance Marketing Insider, Janel (Landis) Laravie - Friday, July 2, 2010
The new look and feel of Google's search results pages has receiv ...
- Search Trends: What's Hot & What's Not?
Performance Marketing Insider, Janel (Landis) Laravie - Friday, June 4, 2010
Hot search trends can be fun to watch. As one would gues ...
- A Simpler Google Contrasts With Yahoo's Strategy
Performance Marketing Insider, Janel (Landis) Laravie - Friday, May 7, 2010
For years, I have wondered why Yahoo continued to clutter its homepa ...
- mmmmm
Digital Outsider, Janel (Landis) Laravie - Friday, April 30, 2010
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- What's Thought Got To Do With It?
Performance Marketing Insider, Janel (Landis) Laravie - Friday, April 9, 2010
The search industry is populated with thinkers and talkers. The thinkers a ...
- Should You Worry About Search Query Declines?
Performance Marketing Insider, Janel (Landis) Laravie - Friday, March 12, 2010
ComScore just released its February U.S search engine rankings, which show ...
- Google Search On -- IT'S GOOD!
Performance Marketing Insider, Janel (Landis) Laravie - Friday, February 12, 2010
Five days after the world premiere of a Google commercial during t ...
- Great Search Expectations
Performance Marketing Insider, Janel (Landis) Laravie - Friday, January 15, 2010
With my first column of 2010 I would like to address expectatio ...
- Last Week in Park City...
Performance Marketing Insider, Janel (Landis) Laravie - Friday, December 11, 2009
Last week I had the pleasure of spending quality time with sever ...
- Rebranding Myself
Performance Marketing Insider, Janel (Landis) Laravie - Friday, November 13, 2009
This past Saturday, I married the love of my life. Now begi ...
- The Next Big Thing
Performance Marketing Insider, Janel (Landis) Laravie - Friday, October 16, 2009
Geographic targeting has long been employed by search marketers and has ev ...
- Tagged: How I Got Into Search
Performance Marketing Insider, Janel (Landis) Laravie - Friday, August 21, 2009
I believe that what makes good search people good has to ...
- Microsoft & Yahoo At It Again
Performance Marketing Insider, Janel (Landis) Laravie - Friday, July 24, 2009
At the time I am actually writing this column, there is ...
- The Latest On Bing
Performance Marketing Insider, Janel (Landis) Laravie - Friday, June 26, 2009
Although industry reports are claiming great gains in market share for Bin ...
- How's Your Backend Looking?
Performance Insider, Janel (Landis) Laravie - Thursday, June 25, 2009
While optimists are hoping for economic recovery to begin soon, advertisers acro ...
- What's New In Search?
Performance Marketing Insider, Janel (Landis) Laravie - Friday, May 29, 2009
There is so much going on recently in the search space, ...
- DRTV & SEM Together: Oh, What A Beautiful Thing!
Performance Marketing Insider, Janel (Landis) Laravie - Friday, May 1, 2009
Coming from an agency that specializes in both direct response television a ...
- Enough Is Enough Already
Performance Marketing Insider, Janel (Landis) Laravie - Friday, March 6, 2009
So my last column sparked a ton of feedback in the fo ...
- When is Enough, Enough?
Performance Marketing Insider, Janel (Landis) Laravie - Friday, February 6, 2009
It is difficult to position what I want to write about th ...
- New Year -- New Need for Resolution
Performance Marketing Insider, Janel (Landis) Laravie - Friday, January 9, 2009
On Jan. 5, Yahoo notified advertisers of a change in its Ter ...
- The Ultimate Google Killer
Performance Marketing Insider, Janel (Landis) Laravie - Friday, December 26, 2008
A while back, fellow Search Insider Aaron Goldman wrote a series ...
- How Cool Was SIS?
Show Daily, Janel (Landis) Laravie - Saturday, December 6, 2008
I am in a shuttle full of conference attendees on the w ...
- Search Insider Summit Day 1
Show Daily, Janel (Landis) Laravie - Thursday, December 4, 2008
The theme throughout the sessions today really seemed to focus around attributi ...