- Big 6 Mapped By 'Paris' Climate Compliance: IPG Ranks Worst, Havas Best
MediaDailyNews, Joe Mandese - Friday, November 1, 2024
With more than two-thirds of its client roster failing to align wi ...
- MRC Accredits Nielsen Use Of 1st-Party Data In National TV Ratings
Planning & Buying Insider, Joe Mandese - Friday, November 1, 2024
The move - which comes a little over a year after Niels ...
- Media Will Represent More Than A Third Of Freestanding Havas
MediaDailyNews, Joe Mandese - Thursday, October 31, 2024
Media accounted for 36% of net revenue for the year ended Ju ...
- Democracy: The Sequel
Red, White & Blog, Joe Mandese - Wednesday, October 30, 2024
In 2016, just after Trump was elected, researchers released a study showi ...
- Analyst Downgrades Trade Desk Stock To 'Sell' From 'Neutral'
MediaDailyNews, Joe Mandese - Tuesday, October 29, 2024
Ad-tech stock market darling The Trade Desk was downgraded by a N ...
- Tech Lab Releases Global Privacy Guidelines For Review
MediaDailyNews, Joe Mandese - Tuesday, October 29, 2024
Industry execs have a 45-day window to provide comments and input befo ...
- GroupM Exceeds 2024-25 Women's Sports Ad-Spending Goal By More Than 15%
MediaDailyNews, Joe Mandese - Tuesday, October 29, 2024
More than 20 client brands have expanded their spending in women's spor ...
- Democracy Dies When A Minority Determines What Goes Dark
Red, White & Blog, Joe Mandese - Tuesday, October 29, 2024
Jeff Bezos defended his decision to pull WaPo's endorsement with Gallup da ...
- Post-Olympic Ad Market Continues Double-Digit Expansion In September
MediaDailyNews, Joe Mandese - Monday, October 28, 2024
The U.S. ad market expanded at double-digit rates for the third consecuti ...
- So Here's My Endorsement
Red, White & Blog, Joe Mandese - Monday, October 28, 2024
This election does not come down to a choice between two candidate ...
- Battleground Bookings: $200M+ For Final 12 Days
Marketing Politics Weekly, Joe Mandese - Friday, October 25, 2024
Democratic and Republican tickets have reserved nearly $1 billion ($968 million) ...
- From The Mouths Of Babes
Marketing Politics Weekly, Joe Mandese - Friday, October 25, 2024
"If you wouldn't want your kids to say it, your President shouldn ...
- Little Caesars Names Mediahub U.S. Media AOR
MediaDailyNews, Joe Mandese - Friday, October 25, 2024
The assignment includes media investment and "culture activation," including media planning, buyin ...
- It's The Stupid, Stupid
Red, White & Blog, Joe Mandese - Friday, October 25, 2024
"I love the poorly educated," Trump famously said after polls showed th ...
- Google's NotebookLM: A Conversation With 'Customer Zero'
Media 3.0, Joe Mandese - Thursday, October 24, 2024
Google's Sarah Kennedy this morning pitched the ANA on trying its n ...
- Brands: Teach America To Sing In Perfect Harmony
Red, White & Blog, Joe Mandese - Thursday, October 24, 2024
"Freedom, love for our country, hard work, and tolerance," finds Heartland-based agen ...
- Agency/Media Coms Vet Benarroch Joins NYSE
MediaDailyNews, Joe Mandese - Tuesday, October 22, 2024
Joe Benarroch, who previously held senior roles at X Corp., NBCU, Faceboo ...
- Dipsticks Vs. Dipshits
Red, White & Blog, Joe Mandese - Wednesday, October 23, 2024
In the battle of the everyman campaign soundbites, watching Tim Walz worki ...
- Tech Lab Appropriates Talent Show Format To Standardize CTV Ads
MediaDailyNews, Joe Mandese - Tuesday, October 22, 2024
Dubbed "Ad Format Idol," the IAB Tech Lab initiative is inviting indust ...
- 'Media' Takes Center Stage In IPG Q3 Earnings Call
MediaDailyNews, Joe Mandese - Tuesday, October 22, 2024
IPG chief Philippe Krakowsky referenced "media" 26 times, "marketing" 10 times a ...
- The Eye Of The Beholder
Red, White & Blog, Joe Mandese - Tuesday, October 22, 2024
This post begins with a MediaPost writer killing his own column abo ...
- Heineken Hacks Live Concertgoer Phones, Converts Them To 'Boring Mode'
MediaDailyNews, Joe Mandese - Monday, October 21, 2024
The stunt was designed to encourage people to be present in t ...
- The Buying Of The President 2024
Red, White & Blog, Joe Mandese - Monday, October 21, 2024
Elevator pitch: The richest man in the world begins offering cash payment ...
- Apropos Of Nothing: Article I, Section 9, Clause 8
Red, White & Blog, Joe Mandese - Wednesday, October 16, 2024
No Title of Nobility shall be granted by the United States: A ...
- The Anti-Democratization Of Media
Red, White & Blog, Joe Mandese - Thursday, October 10, 2024
Since I last updated it, the percentage of the world's population livi ...
- 3.know: Beam Me Up, Shelly
Media 3.0, Joe Mandese - Sunday, October 6, 2024
In this installment of "3.know" Shelly Palmer breaks down the Big 3.0-i ...
- Facts Matter, Context Too: A Conversation With Soledad O'Brien
MediaDailyNews, Joe Mandese - Sunday, October 6, 2024
At a time when it seems much of the news media h ...
- The Perception And Reality Of Ideological Brands
Planning & Buying Insider, Joe Mandese - Sunday, October 6, 2024
Branding goes beyond products and services to encompass ideologies, beliefs, and cultur ...
- CIMM Expands, Promotes Kee To Head Of Programming/Ops
MediaDailyNews, Joe Mandese - Friday, October 4, 2024
Ahead of its annual summit next week, the ARF's CIMM unit h ...
- I'm A Cool Rocking Blogger In The U.S.A.
Red, White & Blog, Joe Mandese - Friday, October 4, 2024
What do Bruce Springsteen, Liz Cheney and "Red, White & Blog" ha ...