- What Do You Know About Me?
Show Daily, Joe Mandese - Wednesday, July 24, 2013
Conference chair Steve Smith is doing his warm-up act at OMMA D ...
- OBAMA DDM?
Show Daily, Joe Mandese - Wednesday, July 24, 2013
Larry Grisolano, CEO, AKPD Message and Media, Director of Paid Media Oba ...
- Acronym Of The Day: SDDDM (Strategy-Driven Data-Driven Marketing)
Show Daily, Joe Mandese - Wednesday, July 24, 2013
OMMA DDM opening keynoter Larry Grisolano is making a good point f ...
- Obama DDM Chief: Repetition Is The New Frequency
Show Daily, Joe Mandese - Wednesday, July 24, 2013
Obama campaign data targeting guru Larry Grisolano just presented some insights ...
- How To Make The Cut As An OMMA Moderator
Show Daily, Joe Mandese - Wednesday, July 24, 2013
As vice president of strategy of Edmunds.com, George Kang may know ...
- SMG Taps Burger King Digital Chief For Latin America
Online Media Daily, Joe Mandese - Monday, July 22, 2013
Starcom MediaVest Group has appointed Diego Fernandez-Martin senior vice president-managing director f ...
- T3 Names Gaddis Chief Innovation Officer
Raw, Joe Mandese - Tuesday, July 23, 2013
Austin-based T3 has promoted Ben Gaddis to Chief Innovation Officer from vi ...
- Report Finds Advertisers Gaining Upper Hand From Programmatic Buying, Most Publishers Still In Denial
Real-Time Daily, Joe Mandese - Tuesday, July 23, 2013
The acceleration of programmatic media buying is part of a systemic shi ...
- Stay Away From The Brown Acid
Show Daily, Joe Mandese - Tuesday, July 23, 2013
That, more or less, is how OMMA Display programming chief Steve Smi ...
- How NOT To Start Telling A Story
Show Daily, Joe Mandese - Tuesday, July 23, 2013
Tip for a storytelling keynoter: Don't start by telling your audience th ...
- Native Offerings Approaching 90% Of Online Publishers
Show Daily, Joe Mandese - Tuesday, July 23, 2013
Nine out of ten publishers will be offering at least some fo ...
- You've Got To Know When To Fold 'Em -- If You Really Want To Hold 'Em
Show Daily, Joe Mandese - Tuesday, July 23, 2013
On the heels of The Washington Post's study this week indicating th ...
- ZenithOptimedia Taps Pruesse As European Regional Chief
Raw, Joe Mandese - Monday, July 22, 2013
Publicis' ZenithOptimedia has created a new regional organization for Northern, Central a ...
- SMG Taps Burger King's Fernandez-Martin For Latin America
Raw, Joe Mandese - Monday, July 22, 2013
Starcom MediaVest Group has appointed Diego Fernandez-Martin senior vice president-managing director f ...
- Real-Time With What Is Real
RTBlog, Joe Mandese - Monday, July 1, 2013
As you read this, I will be somewhere between Yosemite and M ...
- Dentsu Names Aegis' Buhlmann Exec Officer
MediaDailyNews, Joe Mandese - Thursday, June 27, 2013
Tokyo-based agency holding company and media conglomerate Dentsu this morning named form ...
- Xaxis Names Dolan Global Biz Dev Chief
Online Media Daily, Joe Mandese - Thursday, June 27, 2013
GroupM agency trading desk Xaxis this morning named Paul Dolan senior vi ...
- As Supply Of Demand-Side Rises, Flaws Are Exposed In RTB's Bidding Infrastructure
Online Media Daily, Joe Mandese - Thursday, June 27, 2013
As the number of brands bidding on online display inventory in t ...
- Help Me Help You
RTBlog, Joe Mandese - Thursday, June 27, 2013
It's one of those seasoned trade journalist/blogger confession times: I am n ...
- Mobile Broadcast TV Users Mostly Dyle News Programming, Study Finds Daytime Is Mobile Prime-Time
MediaDailyNews, Joe Mandese - Wednesday, June 26, 2013
Local and national news is the primary form of programming being view ...
- Omnicom, Not WPP Or Publicis, Dominates Madison Avenue's Tech Story
Online Media Daily, Joe Mandese - Wednesday, June 26, 2013
If you follow the trade press (including this publication), you'd think th ...
- Study Finds 'Social TV' Ineffective For Infrequent Viewers, Offline Promos May Work Better
MediaDailyNews, Joe Mandese - Tuesday, June 25, 2013
In a finding that appears to support longstanding notions about television viewin ...
- V Is For Velocity
RTBlog, Joe Mandese - Monday, June 24, 2013
If you're old school like me, you are no doubt familiar wi ...
- RTM Defined: It's A Culture Club
RTBlog, Joe Mandese - Friday, June 21, 2013
What is real-time marketing? According to the opening panel at the Bra ...
- RTM Defined: It's A Culture Club
Show Daily, Joe Mandese - Friday, June 21, 2013
What is real-time marketing? According to the opening panel at the Bra ...
- Algorithm & Blues: The Prequel
Show Daily, Joe Mandese - Friday, June 21, 2013
Dlya Jolly, senior product manager at Google, is presenting some of t ...
- Out-of-Home Tops 11% Of Global Digital Ad Spend
MediaDailyNews, Joe Mandese - Thursday, June 20, 2013
Digital out-of-home media, including place-based video networks, are one of the fastest-growi ...
- Xaxis Taps Yahoo's Pan For Taiwan
Real-Time Daily, Joe Mandese - Thursday, June 20, 2013
GroupM agency trading desk Xaxis this morning named former Yahoo exec K. ...
- Heads Or Tails: Facebook Grows A Long One, Surpasses 1 Million Advertisers
Online Media Daily, Joe Mandese - Wednesday, June 19, 2013
Facebook has reached an important ad industry milestone, becoming one of t ...
- Attention Deficit Reorder: Young Millennials Hyper-Filter, Mono-Task And Disconnect
RTBlog, Joe Mandese - Wednesday, June 19, 2013
There's some encouraging news about the next generation of media consumers ...