- My Word! Toyota Extends English
Marketing Daily, Karl Greenberg - Monday, February 21, 2011
Toyota has a serious problem in the U.S. market this year. ...
- Times Are Hard In Beverly Hills, Too
Around the Net In Brand Marketing, Karl Greenberg - Monday, February 21, 2011
One of the world's most expensive bracelets of commercial real estate, Rod ...
- Aunt Jemima Launches First Social Media Campaign
Around the Net In Brand Marketing, Karl Greenberg - Monday, February 21, 2011
Aunt Jemima's first-ever social media campaign shows consumers how the pancakes a ...
- Ford Goes Ice Fishing In Russia, Lands A Big One, Leaving Fiat Out In The Cold
Around the Net In Brand Marketing, Karl Greenberg - Monday, February 21, 2011
Ford Motor has inked a 50/50 joint venture with Russian auto compa ...
- Diageo Close To Acquisition Of Turkish Spirits Maker
Around the Net In Brand Marketing, Karl Greenberg - Monday, February 21, 2011
Turkish spirits company Mey Icki Sanayi ve Ticaret AS is on t ...
- Dale Earnhardt May Be Gone, But Fans Stay Loyal To Chevrolet
Around the Net In Brand Marketing, Karl Greenberg - Monday, February 21, 2011
The youngest-ever driver has won the Daytona 500, but it is al ...
- IBM Revamps PartnerWorld, Preps $100 Million Marketing Spend For 2011
Around the Net In Brand Marketing, Karl Greenberg - Monday, February 21, 2011
IBM has a new marketing-campaign assistance section of PartnerWorld Web site, maki ...
- NHL Marketing For 2011 Heritage Classic 'Brilliant'
Around the Net In Brand Marketing, Karl Greenberg - Monday, February 21, 2011
Calgary Herald columnist Stephen Hunt argues that the outdoor NHL Heritage Class ...
- Lexus Goes To Movies; Toyota Push Touts Its Rep
Marketing Daily, Karl Greenberg - Friday, February 18, 2011
Now that the National Highway Traffic Safety Administration has concurred with Toyota ...
- Brands Recognized For Customer Service Excellence
Marketing Daily, Karl Greenberg - Friday, February 18, 2011
The "2011 Customer Service Champions," J.D. Power & Associates annual ranking ...
- Jennifer Aniston In A Honda Ad ... For A Queens Dealership
Around the Net In Brand Marketing, Karl Greenberg - Friday, February 18, 2011
Aniston was on "The View" last week to promote her latest mov ...
- U.S. Antitrust Regulator Eyeing Apple Subscription Plan
Around the Net In Brand Marketing, Karl Greenberg - Friday, February 18, 2011
The U.S. Department of Justice and the Federal Trade Commission are looki ...
- Chobani Greek Yogurt Crowdsources Stories
Around the Net In Brand Marketing, Karl Greenberg - Friday, February 18, 2011
The first TV ads from leading Greek yogurt brand Chobani encourage fa ...
- Jaguar Goes To Spark44
Around the Net In Brand Marketing, Karl Greenberg - Friday, February 18, 2011
Jaguar Cars, a division of India-based Tata Motors Group, is packing ...
- Virgin America Lands In The Windy City
Around the Net In Brand Marketing, Karl Greenberg - Friday, February 18, 2011
Virgin American entered the Chicago market with a Groupon deal offering ...
- Americans Like Green Light
Around the Net In Brand Marketing, Karl Greenberg - Friday, February 18, 2011
Most Americans are cool with the new U.S. law that will sta ...
- Farmer Insurance Renews Deal With WNBA Team L.A. Sparks
Around the Net In Brand Marketing, Karl Greenberg - Friday, February 18, 2011
Farmers Insurance, which recently signed a 30-year naming-rights deal for a footba ...
- Chevrolet Unveils MyLink To Tech-Savvy Crowd
Marketing Daily, Karl Greenberg - Friday, February 18, 2011
Rick Scheidt, who became U.S. VP Chevrolet marketing this month, says t ...
- Fiat's Soave On U.S. Entry Of The Fiat 500
Marketing Daily, Karl Greenberg - Thursday, February 17, 2011
Speaking at the monthly New York meeting of the International Motor Pre ...
- Jeep Makes A Million
Marketing Daily, Karl Greenberg - Friday, February 18, 2011
There are now 1 million fans on Jeep's Facebook page. The Chrysl ...
- Lexus Backs YouTube Movie Premier
Raw, Karl Greenberg - Friday, February 18, 2011
Lexus has entered the world of film presentation for the first ti ...
- P&G Wants Schools To Buy P&G Cleaning Products
Raw, Karl Greenberg - Friday, February 18, 2011
Having funded a study by Wakefield Research in which teachers reported usi ...
- What's The Price Of A Bimmer In Singapore?
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 17, 2011
A BMW 335i costs $260,000, but that price isn't fazing buyers w ...
- Dell Guys Demo How Not To Do Guerilla Marketing
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 17, 2011
Two marketers at Dell's Round Rock, Tex., headquarters dressed up in bik ...
- Hefner Is Hood Ornament But Not Driver
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 17, 2011
Playboy sources say that while Hugh Hefner cut a $207 million de ...
- Pagani Heads To U.S. With Supercar
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 17, 2011
Pagani Automobili SpA will begin selling the Huayra later this year f ...
- Esurance Signs Pac-10 Sponsorship
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 17, 2011
As the NCAA Division 1 Men's Basketball tournament creeps up, Esurance h ...
- E*Trade Looks to Outgrow That Talking Baby
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 17, 2011
Quirky TV ads have made E*Trade Financial famous but have done litt ...
- Chrysler's Super Bowl Ad Keeps Bringing 'Em In
Marketing Daily, Karl Greenberg - Wednesday, February 16, 2011
Edmunds.com, which has been tracking traffic to its site since the Bo ...
- Right Guard Signs Extended Deal With NBA
Marketing Daily, Karl Greenberg - Wednesday, February 16, 2011
Right Guard is boosting its Hispanic-market efforts and celebrating its 50th anniversa ...