- Lowe's Holoroom Lets You Build Virtual Home
Around the Net In Brand Marketing, Karl Greenberg - Thursday, June 12, 2014
Home and hardware retailer Lowe's has a new interface called Lowe's Holoroo ...
- Analysts Doubt Fiat Chrysler Needs All Nine Brands
Around the Net In Brand Marketing, Karl Greenberg - Thursday, June 12, 2014
Fiat Chrysler CEO Sergio Marchionne said he wants the nine-brand Fiat Chrysl ...
- Best Ad Ever For Delayed Flights
Around the Net In Brand Marketing, Karl Greenberg - Thursday, June 12, 2014
This speaks for itself. A man, stuck in the Beckett-esque, existential he ...
- Honda Launches Honda Stage, Takes To The Road
Marketing Daily, Karl Greenberg - Wednesday, June 11, 2014
Tom Peyton, who oversees marketing and advertising at American Honda, tells "Marketi ...
- Brands Meet Brands At Next Week's Licensing Expo
Marketing Daily, Karl Greenberg - Wednesday, June 11, 2014
Chris DeMoulin, president of Licensing Expo -- the biggest global trade sh ...
- Dunkin' Says Sammies Are Snacks Not Lunch
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 11, 2014
If you're grabbing a sandwich at Dunkin' Donuts, the chain wants y ...
- Sherman Boosts Visibility With 'Madden NFL 15' Cover
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 11, 2014
The motto of Seattle Seahawks cornerback Richard Sherman has pretty much bee ...
- Subway To Install Keurig Coffeemakers
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 11, 2014
Subway will partner with Keurig Green Mountain Inc. to install the latter ...
- Average Age Of Cars In U.S. Stays At Record High
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 11, 2014
The average age of cars and trucks in the U.S. remains ...
- Alamo Drafthouse Bans Google Glass
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 11, 2014
It's a small chain of theaters, but it's a bellwether for h ...
- Lady Gaga-Funded Backplane Going To The People
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 11, 2014
Backplane, a social media technology funded by Lady Gaga, started in 20 ...
- With Beauty And Non-Fans, Kia Touts World Cup
Marketing Daily, Karl Greenberg - Tuesday, June 10, 2014
The ads feature Brazilian supermodel and World Cup spokesperson Adriana Lima, wh ...
- Nissan Rolls Out Campaign For Titan, Hints At Hauler
Marketing Daily, Karl Greenberg - Tuesday, June 10, 2014
Nissan is also about to show the 2015 version of either t ...
- Consumers Comfy With More Debt
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, June 10, 2014
Usually, the first quarter is when consumers pay down their credit ca ...
- When Will Wearables Be Mainstream?
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, June 10, 2014
Biosensing wearables like Fitbit and Jawbone will be the next trend ...
- FIFA Unveils World Cup Fair Play Campaign
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, June 10, 2014
FIFA has launched a multi-level marketing campaign in time for the Wor ...
- Downton Abbey Creates Demand For Butlers
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, June 10, 2014
Jeeves wannabe? You may have prospects. The demand for butlers in so ...
- Hybrid Cars Losing Share
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, June 10, 2014
Those in the know know it's no surprise: hybrid cars are losi ...
- Jaguar Sponsors Events On Both Sides Of Pond
Marketing Daily, Karl Greenberg - Monday, June 9, 2014
Jaguar says it will provide a fleet of cars for rides ...
- CoreBrand Finds Familiarity Not Always A Good Thing
Marketing Daily, Karl Greenberg - Monday, June 9, 2014
Kardashian-like, J.C. Penney and Walgreens are high on the list on t ...
- Staples Opens Lab To Study Ecommerce
Around the Net In Brand Marketing, Karl Greenberg - Monday, June 9, 2014
Staples has opened a "Development Center" in downtown Seattle. The center compris ...
- Ulta Opening 100 New Stores
Around the Net In Brand Marketing, Karl Greenberg - Monday, June 9, 2014
Ulta Beauty is aiming to open 1,200 stores in the U.S. wi ...
- Target E-Chases Gen Y
Around the Net In Brand Marketing, Karl Greenberg - Monday, June 9, 2014
Target found from research that Millennials see the retailer as a big-b ...
- More Recalls For General Motors
Around the Net In Brand Marketing, Karl Greenberg - Monday, June 9, 2014
Barely a day after CEO Mary Barra openly acknowledged her frustration a ...
- The Next Killer App Is Wearable, Says JWT
Around the Net In Brand Marketing, Karl Greenberg - Monday, June 9, 2014
A killer app for wearable tech is coming, or at least mo ...
- Harley-Davidson Back On Track With X Games
Marketing Daily, Karl Greenberg - Monday, June 9, 2014
Dino Bernacchi, director of U.S. marketing for Harley-Davidson, tells Marketing Daily th ...
- New Chrysler Campaign Says 'We Built This'
Marketing Daily, Karl Greenberg - Saturday, June 7, 2014
The Chrysler brand on June 7 launched the main body of i ...
- Skechers Runs With California Chrome
Around the Net In Brand Marketing, Karl Greenberg - Friday, June 6, 2014
California Chrome, the horse that has won the first two legs ...
- A True First-Class Burger At British Airways
Around the Net In Brand Marketing, Karl Greenberg - Friday, June 6, 2014
British Airways is taking the bespoke burger renaissance trend onboard first clas ...
- Verizon Vs. Netflix In A Net Neutrality Skirmish
Around the Net In Brand Marketing, Karl Greenberg - Friday, June 6, 2014
Verizon this week told Netflix to stop displaying messages to customers sayi ...