- Eclectic Music Stars Perform For Miracle Whip
Marketing Daily, Karlene Lukovitz - Friday, February 8, 2013
In the video -- a takeoff on music-industry concert benefits ("We A ...
- Chocolate Brands: Buzz Versus 'Love'
Marketing Daily, Karlene Lukovitz - Thursday, February 7, 2013
With Valentine's Day approaching, NetBase analyzed consumers' social media conversations about eig ...
- Campbell Enlists Celeb Chef In Heart-Health Campaign
Marketing Daily, Karlene Lukovitz - Wednesday, February 6, 2013
Campbell Soup Company, which has been a sponsor of the American Hea ...
- Arby's Launches 'Fan Of The Week' Program
Marketing Daily, Karlene Lukovitz - Tuesday, February 5, 2013
Consumers who use a dedicated app on Arby's Facebook page to uplo ...
- Mr. Peanut Offers Sexy V-Day Video Cards On Facebook
Marketing Daily, Karlene Lukovitz - Monday, February 4, 2013
That naughty Mr. Peanut is at it again. This time, the icon ...
- Brand Engagement: More Powerful But Rarer Than Ever
Marketing Daily, Karlene Lukovitz - Monday, February 4, 2013
The results of the new 2013 Brand Keys Customer Loyalty Engagement Inde ...
- Subway's Tony Pace On The Super Bowl, 2013 Strategy
Marketing Daily, Karlene Lukovitz - Monday, February 4, 2013
Like most Subway ads and promotions in recent years, the spot featur ...
- Jello-O Consoles 49ers' Fans With Pudding Freebies
Marketing Daily, Karlene Lukovitz - Monday, February 4, 2013
The spot's introducer says: "Congratulations, San Francisco -- you might not ...
- Canned Foods Get Multi-Year Campaign
Marketing Daily, Karlene Lukovitz - Friday, February 1, 2013
The campaign's kickoff includes a partnership with "The Chew," ABC's daytime fo ...