KEN LIEBESKIND
Writer, MediaPost

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  • A New Streaming Ad Format
    On24, which produces streaming financial news content for its own website a ...
  • Another Spot TV Avails Site Launched
    Many companies have tried developing and marketing online tools for buying offli ...
  • 17 Ways To Reach Investor Audience
    OneFN is proof that the banding together of sites in a catego ...
  • New Software App Targets TV Ads To PVR Users
    If this new software rolls out successfully, it will accomplish a f ...
  • 17 Ways To Reach Investor Audience
    OneFN is proof that the banding together of sites in a catego ...
  • The Evolution of Ads on Games
    The use of computer games in advertising is growing. And now t ...
  • eMadison Scaling Back
    "The game will be over in the next six or eight mont ...
  • Satisfying Privacy Advocates
    Ad serving companies and privacy advocates can't seem to agree on ju ...
  • Radio Clutter Lightening
    A report issued today by Empower MediaMarketing, a Cincinnati, OH media buyi ...
  • It's Jupiter Ratings Time Again
    People's comfort level with the medium continues to rise. Advertisers with ...
  • AFTRA Fees Crippling Internet Radio
    Been listening to Internet radio lately? If you have, you may ...
  • Cross-Media Advertising Grows With New AOL Time Warner Deals
    Time: fourth quarter, 2000. Place: CNN offices in New York. The participant ...
  • Lifetime's Upfront Presentation a Celebration
    What does a television network advertising executive say at an upfront presentatio ...
  • "Shoshkeles" - a New Online Ad Format
    Beginning next week, strange graphics will be moving across the Boston.com ho ...
  • B2BWorks to Sell Ads for Thomson Healthcare Sites
    B2BWorks continues to defy the dot.com downtrend, signing up deal after de ...
  • Viral Game Campaign A Winner For Verado
    A viral game campaign is successfully branding a complex IT product. Here ...
  • Rich Media Road Show Comes to New York
    "Rich media advertising is still a pioneering field, but the future ...
  • Advertising Confidence Index Anything But Confident
    It's called the Advertising Confidence Index, but perhaps the name should ...
  • Batter Up!
    Internet broadcasts of Major League Baseball games will be available by subscripti ...
  • UPN Chains of Love
    In an effort to promote "Chains of Love," a reality series debuti ...
  • B2BWorks Selling Online Ads For GE Portal
    B2BWorks got its start selling online advertising for trade magazine websites, b ...
  • Streaming Ads from Flicker Media
    Newcomer Flicker Media hopes to capture advertiser attention by streaming TV quali ...
  • Growth in Seamless Media
    A report released this week by Myers Reports details the developing wor ...
  • Low Use Of New IAB Ad Sizes Reported
    A report released by Jupiter Media Metrix today states that the n ...
  • Z is for Zedo
    Z is for Zedo, the company that has developed a new W ...
  • Case Study: Nabisco Email Ads Launch Website
    To launch its newest website, Nabisco, the Parsippany, NJ packaged foods gian ...
  • Ad Networks at the Crossroads
    With online advertising in retrenchment, online ad networks are suffering. Some ha ...
  • AOL Time Warner On a Rampage
    The new 800-pound gorilla of the online jungle starts throwing its weig ...
  • FutureTool: ActiveBuddy
    Millions use instant messaging to chat with friends; now the technology h ...
  • Market Focus: Computer Makers
    One would think computer companies might buck the trend and maintain hi ...