- SurveyMonkey CMO: Search For The Perfect Questions
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 18, 2018
SurveyMonkey CMO Leela Srinivasan doesn't think marketers spend enough time thinking abo ...
- Former Google Employee Damore Moves Lawsuit To Arbitration
Around the Net in Search Marketing, Laurie Sullivan - Thursday, October 18, 2018
James Damore, the former Google engineer whose firing caught the attention ...
- Thunder Secures $6M To Build Privacy Data-Tracking Technology
Digital News Daily, Laurie Sullivan - Wednesday, October 17, 2018
The funds are earmarked for research and development of technology to enab ...
- Google Makes AI Dominant In Niche Categories For Search
Performance Marketing Insider, Laurie Sullivan - Thursday, October 18, 2018
Brands running organic search strategies on Google should tailor the content ...
- Forrester Forecasts $151B In Online Holiday Purchases
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 17, 2018
The forecast -- which is up 14% compared with 2017 -- sugges ...
- Elite SEM Hires First CMO, Dalton Dorne Jumps From Merkle
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 17, 2018
Dalton Dorne brings 20 years of experience from top agencies such ...
- Holiday Calendar For Targeting Search Campaigns
Performance Marketing Insider, Laurie Sullivan - Wednesday, October 17, 2018
In 2017, Google searches for "Black Friday" saw the highest growth spi ...
- Sears Failed At Ecommerce, Excelled At Private Labels
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 16, 2018
Unlike Amazon, Sears could not convince its aging high-value consumers to b ...
- Google Shopping Actions Signs On Best Buy, Nike, Sephora
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 16, 2018
The partnerships with Best Buy, Nike and Sephora, announced just prior ...
- Google Changes Android Licensing Terms In Europe Affecting Search
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 16, 2018
Google announced changes to its licensing model in Europe for its Andro ...
- Google CEO Pichai Talks About Search Engine In China
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, October 16, 2018
Google quickly went from denying a censored search engine for China ...
- Data Behind Where Web Searches Originate
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, October 16, 2018
Rand Fishkin and Jumpshot pulled data to dispel several myths about compani ...
- NYU, Borrell Separately Analyze Political Media Spend Of Specific Platforms
Performance Marketing Insider, Laurie Sullivan - Tuesday, October 16, 2018
Two different studies analyzed two sets of political ad data. The numbe ...
- Search Advertising, Marketing Slowly Moves In-House, Per ANA Study
Search & Performance Marketing Daily, Laurie Sullivan - Monday, October 15, 2018
Search engine marketing came in at No. 2 in an ANA surve ...
- Sears Bankruptcy Filing Led By Eroding Online Clicks
Search & Performance Marketing Daily, Laurie Sullivan - Monday, October 15, 2018
The decline of paid-search click share for Sears should have warned exe ...
- Data Still Makes Ads Irrelevant, Consumers Say
Data & Programmatic Insider, Laurie Sullivan - Monday, October 15, 2018
Marketers still lack the skills to use data correctly, even when th ...
- Will Amazon's 'Shark Tank' Retail Site Move The Needle For Advertising?
Performance Marketing Insider, Laurie Sullivan - Monday, October 15, 2018
On Monday Amazon announced a retail partnership with reality show 'Shark Tank ...
- Amazon Taking Marketers' Budgets, CPCs In Flux Globally
Performance Marketing Insider, Laurie Sullivan - Friday, October 12, 2018
Marketers spent 13% more in Q2, driven by click volume and high ...
- Bing Predicts U.S. Consumers Will Spend 5.1% More Online During Holidays
Performance Marketing Insider, Laurie Sullivan - Thursday, October 11, 2018
Bing released 2018 growth numbers, expecting consumers to spend 5.1% more th ...
- Moz Acquires STAT Research, Deepens Focus On Enterprise SEO
Performance Marketing Insider, Laurie Sullivan - Wednesday, October 10, 2018
STAT Search Analytics focuses on rank tracking and search engine result pa ...
- Adobe Magento And Its Vision For Personalized 'Experience Commerce'
Performance Marketing Insider, Laurie Sullivan - Tuesday, October 9, 2018
The joint vision centers on how companies compete on experiences rather th ...
- Google Won't Bid For The $10B Department Of Defense Cloud Project
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 9, 2018
Company execs said they could not be assured the project did n ...
- Bot Malware Attacks Rise, As Search Engines Blacklist Fewer Sites
Data & Programmatic Insider, Laurie Sullivan - Monday, October 8, 2018
The rate at which search engines blacklist infected websites continues to declin ...
- Bing Announces Changes To Its Political Ad Policy
Performance Marketing Insider, Laurie Sullivan - Monday, October 8, 2018
Bing plans to disallow U.S. and ballot measure ads. The changes wi ...
- Pence Urges Google To End Work On Dragonfly For China
Search & Performance Marketing Daily, Laurie Sullivan - Friday, October 5, 2018
Vice President Pence said business leaders must think twice before entering t ...
- Search Data Shows Political Bias On Google, Bing, Yahoo
Performance Marketing Insider, Laurie Sullivan - Friday, October 5, 2018
A new study suggests Google gives greater visibility to a higher proporti ...
- Marketplaces Like Amazon Focused On Experience, Value, Trust, Study Shows
Search & Performance Marketing Daily, Laurie Sullivan - Friday, October 5, 2018
The report finds that marketplaces like Amazon generate significant revenue. Top busine ...
- Marketers Don't Understand SEO, Report Suggests
Performance Marketing Insider, Laurie Sullivan - Thursday, October 4, 2018
Some 83% of businesses think their digital marketing efforts help them achie ...
- Facebook Losing Friends
Performance Marketing Insider, Laurie Sullivan - Wednesday, October 3, 2018
Facebook seems to be losing not only marketers, but also major te ...
- IAB Tech Lab Releases Privacy Blockchain Protocol For Public Comment
Digital News Daily, Laurie Sullivan - Tuesday, October 2, 2018
The IAB Technology Laboratory on Tuesday announced a blockchain-based protocol that allo ...