- Google: Pet-Related Keywords Driving Auto Searches
Performance Marketing Insider, Laurie Sullivan - Friday, February 9, 2018
As the old saying goes, pets are family. Google's search data clear ...
- Adobe: Consumers Feel Many Emotions While Interacting With Content 11 Hours A Day
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, February 8, 2018
Productive, entertained, connected, and relaxed are the most common positive emotions wh ...
- Google Adds Cash Reward For Vulnerability Related To Private Data Theft
Around the Net in Search Marketing, Laurie Sullivan - Thursday, February 8, 2018
Google added a new category in its vulnerability bug rewards program that cou ...
- Blockchain Enters Sports World To Spur Engagement
Digital News Daily, Laurie Sullivan - Thursday, February 8, 2018
SportCo, which operates a community platform for sports fans, is introducing ...
- Bing Brings Sentiment Analysis, Multiple Perspectives To Search Queries
Performance Marketing Insider, Laurie Sullivan - Thursday, February 8, 2018
In a critical step that will give marketers greater understanding of inte ...
- Yandex.Taxi, Uber Complete Joint Venture In Russia
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 7, 2018
Customers can use either the Yandex.Taxi or the Uber app for n ...
- Google Regulates Resale Of Online Ticket Sales To Curb Scalping
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 7, 2018
Secondary ticketing websites have created controversy in the last few years, a ...
- Which Super Bowl Celebrities, Brands Generated The Most Buzz?
Digital News Daily, Laurie Sullivan - Tuesday, February 6, 2018
Amobee analysts looked at the celebrities generating the most tweets around Sup ...
- Alphabet Taps Former Amazon, Time Warner Execs For Strategic Roles
Digital News Daily, Laurie Sullivan - Wednesday, February 7, 2018
Google's parent company, Alphabet, has hired two strategic industry veterans to le ...
- IAB Steps Up To Educate Industry On Programmatic Advertising
MediaDailyNews, Laurie Sullivan - Wednesday, February 7, 2018
The Interactive Advertising Bureau on Wednesday will announce the launch of ...
- Patriots Featured In More Super Bowl Search Ads, Searches Than Eagles
Performance Marketing Insider, Laurie Sullivan - Wednesday, February 7, 2018
The Eagles won the Super Bowl, but the Patriots had the mo ...
- Google And Others Prepare For GDPR And 'Drag' On Advertising, Ecommerce
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 6, 2018
Search engines could feel less of an impact when it comes ...
- Hey Google: Alexa Loses Her Voice And Ranks No. 1
Performance Marketing Insider, Laurie Sullivan - Tuesday, February 6, 2018
The most-viewed ad based on Super Bowl game-day data from Google a ...
- Why Merkle Ranked Avocados From Mexico No. 1 Super Bowl Ad
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 6, 2018
Avocados From Mexico returned for a second straight year and this ti ...
- Data Suggests NFL Losing Young Fans
Data & Programmatic Insider, Laurie Sullivan - Monday, February 5, 2018
The National Football League (NFL) does not seem to resonate well wi ...
- Vector Media Acquires Direct Media USA, Focusing On Creative Storytelling
Digital News Daily, Laurie Sullivan - Monday, February 5, 2018
Vector Media, a media company specializing in large-format transit advertising, on Mond ...
- Former Google, Facebook Execs Rebel Against Companies They Helped To Create
Performance Marketing Insider, Laurie Sullivan - Monday, February 5, 2018
The Center For Humane Technology is launching a campaign with Comcast a ...
- Search, Paid And SEO, Rank Higher As CMOs Seek New Agency Partners
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 5, 2018
Some 61% of those who make the decisions say they are rea ...
- Super Bowl LII Fans To Advertisers, NFL: Entertain Me, Keep Politics Out Of The Game
Digital News Daily, Laurie Sullivan - Thursday, February 1, 2018
Fans sent a strong message to the NFL, players and advertisers ...
- National Geographic, Sprint Launch Quest To Find Innovation In Wireless Tech
Digital News Daily, Laurie Sullivan - Friday, February 2, 2018
The campaign -- Chasing Genius: Unlimited Innovation -- challenges people to ma ...
- Amazon CEO Calls Ad Business 'Key Contributor' For Growth
Performance Marketing Insider, Laurie Sullivan - Friday, February 2, 2018
Amazon Chief Financial Officer Brian Olsavsky pointed to the company's advertising busine ...
- Amazon Go, Wrist Patent Show Company's Advertising Strength, Reach
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, February 1, 2018
Amazon, which is known for its technology and cloud services, has be ...
- Google Tops $110B For 2017, Takes Hit On Profit In Q4
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, February 1, 2018
The company posted $32.3 billion in sales for Q4 -- pushing i ...
- Google Joins Group To Unify Use Of Stylus
Around the Net in Search Marketing, Laurie Sullivan - Thursday, February 1, 2018
Google joined a group of companies working together to promote the u ...
- Alphabet In Talks To Help Saudi-State Oil Company Build Data Hubs
Around the Net in Search Marketing, Laurie Sullivan - Thursday, February 1, 2018
Google's parent Alphabet, and the Saudi Arabia state-owned oil company Aramco a ...
- Bing Ads Now Offers One Login For Multiple Accounts
Around the Net in Search Marketing, Laurie Sullivan - Thursday, February 1, 2018
Agencies managing several accounts running on Bing Ads can now use o ...
- Sprout Social Supports Posting Single-Image Instagram Posts
Digital News Daily, Laurie Sullivan - Wednesday, January 31, 2018
Sprout Social will support Instagram's new scheduling feature, which allows brands a ...
- Microsoft Revenue From Bing Search Ads Rose In 2017
Performance Marketing Insider, Laurie Sullivan - Thursday, February 1, 2018
Microsoft reported that revenue from search advertising rose to $1.8 billion f ...
- Bing Ads Introduces Fix To Help Marketers Track Conversions On Safari
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 31, 2018
Helping marketers to track conversions, Bing on Wednesday introduced a way ...
- Google To Serve More Than One 'Featured Snippet' Per Question In Search
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 31, 2018
Looking to provide an unbiased view in search results, Google will increa ...