- More Than 70% Of Consumers Have Never Used Voice Search To Make A Purchase
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 23, 2018
People who embrace voice search aren't using it to shop. Some 71. ...
- Marketers Spending 20% More On Google
Search & Performance Marketing Daily, Laurie Sullivan - Friday, April 20, 2018
When Alphabet, Google's parent company, reports first-quarter earnings April 23, digital advertisi ...
- SEO, Business Relationships Don't Last Long
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 23, 2018
About 20% of businesses expect to keep their relationship with an S ...
- TD Ameritrade, Havas Place First Ad In Blockchain
Digital News Daily, Laurie Sullivan - Friday, April 20, 2018
The campaign, titled Greetings from the Blockchain, aims to "celebrate" the growi ...
- Even Positive Fake Reviews Can Improve Paid Search Conversion Rates
Performance Marketing Insider, Laurie Sullivan - Friday, April 20, 2018
It looks like bogus online reviews for rehab centers are back. Th ...
- Amazon And Google Launch DIY Kits For AI
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 19, 2018
Customizing voice search and vision into devices became easier this week ...
- EU Tells ICANN: You're Unprepared For GDPR Regulations
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 19, 2018
Internet Corporation for Assigned Names and Numbers (ICANN), which manages the Doma ...
- Ad2Offer Tracks Online Ads To Offline Purchases Through Targeted Promotions
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 19, 2018
Catalina, a digital media company focusing on shopper data and personalizing discoun ...
- GDPR-Related Searches Rising On Organic, Driving Up Paid Cost Per Clicks
Performance Marketing Insider, Laurie Sullivan - Thursday, April 19, 2018
As the deadline for the European Union's General Data Protection Regulation complian ...
- Google Chrome Now Blocks Autoplay Video By Default
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 18, 2018
The autoplay is allowed only when the media doesn't play sound, aft ...
- Google Launches Outstream Video Ads To Play On Sites Other Than YouTube
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 18, 2018
The new ad format is designed exclusively for mobile apps and t ...
- Microsoft, Facebook Lead Cybersecurity Tech Accord Initiative
Digital News Daily, Laurie Sullivan - Tuesday, April 17, 2018
The agreement, announced Tuesday, comes as U.S. and U.K. intelligence agencies issu ...
- Search Terms Reflect A Change In Grocery Shelves
Performance Marketing Insider, Laurie Sullivan - Wednesday, April 18, 2018
If product categories shelved in center-store aisles have become more important, p ...
- Google Sets Vetting Process To Restart Alcohol, Drug Treatment Ads In Search Results
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 17, 2018
The ads will be vetted by a third party to verify a ...
- Google Local Maps Expert Moves To Mapbox
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 17, 2018
Andrew Chen left Google, where he was a lead product manager, loc ...
- Wish List: A SEO Tool From Alexa.com To Identify Bad Links, Create Disavows
Performance Marketing Insider, Laurie Sullivan - Tuesday, April 17, 2018
Altitude Agency CEO Sean Hakes has been talking with Alexa.com about creati ...
- 2018 App Economy Pegged At $950 Billion, Job Growth Soars
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 16, 2018
A study released Monday estimates the worth of the U.S. mobile a ...
- Facebook Ad Changes Restricting Some Legit Business Pages
Data & Programmatic Insider, Laurie Sullivan - Monday, April 16, 2018
The social site has been limiting some words and content that cou ...
- TurboTax, H&R Block Dig Deep In 2018 For TV, Paid-Search Ads
Performance Marketing Insider, Laurie Sullivan - Monday, April 16, 2018
Companies that prepare taxes spent more than $192 million to advertise ...
- Retail Search 'Fit' Recommendations Fail To Curtail Returns
Search & Performance Marketing Daily, Laurie Sullivan - Friday, April 13, 2018
Overall, returns cost retailers about $351 billion annually as a percentage ...
- Google Loses UK Right To Be Forgotten Case
Search & Performance Marketing Daily, Laurie Sullivan - Friday, April 13, 2018
A UK judge has ruled Google must honor a request to remo ...
- Google Search Tool Answers Questions By Reading Books
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 16, 2018
Talk to Books, an experimental semantic search engine, lets people ask questio ...
- How Google Local Algorithm Works
Around the Net in Search Marketing, Laurie Sullivan - Friday, April 13, 2018
A recent study by RankRanger analyzes the distance and the clustering patte ...
- Google And The Path Of Objective Opinions
Performance Marketing Insider, Laurie Sullivan - Friday, April 13, 2018
Guillaume Chaslot, a computer programmer who worked on recommendations at YouTube, believ ...
- Amazon Launches Search Services For Small Agencies Through Alexa.com
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 12, 2018
Alexa.com, an Amazon subsidiary focused on analytics and data, began rolling o ...
- Google Researchers Develop Technology To Separate Speech Patterns In Video
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 12, 2018
Researchers believe this capability can have a range of applications, from spee ...
- GDPR Pushes Up Demand For Data Privacy Officers
Digital News Daily, Laurie Sullivan - Wednesday, April 11, 2018
Although 82% of companies currently have a data privacy officer on staf ...
- Google Developing Merchandising Analytics Services
Performance Marketing Insider, Laurie Sullivan - Thursday, April 12, 2018
Google is in the early stages of developing a merchandising suite ...
- Google, Others Cut Into Facebook Share Of Consumer Time
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 11, 2018
People are spending more time on Google properties, widening the wedge betwe ...
- Forrester Estimates E-commerce On Smartphones Will Reach $209 Billion In 2022
Performance Marketing Insider, Laurie Sullivan - Wednesday, April 11, 2018
Forrester's latest U.S. mobile and tablet commerce forecast for 2017 to 20 ...