- PCH/Media Hires Its First Head Of Media Platform
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 8, 2017
The appointment of Spencer Scott as its first head of media platfo ...
- Vint Cerf's Vision: Moving Data Back And Forth Among Clouds
SearchBlog, Laurie Sullivan - Thursday, March 9, 2017
Companies will want to run "cloudlets" that interact with major cloud system ...
- Google Hires Max Pappas To Head Republican Political Advertising
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, March 8, 2017
Recode reports that Google has made a hire to lead Republican politic ...
- Google Reportedly Buying Data Science Community Kaggle
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, March 8, 2017
Google and Kaggle declined to comment on rumors of an acquisition, b ...
- Facebook To Release Advanced Measurement Tool
Data and Targeting Insider, Laurie Sullivan - Thursday, March 9, 2017
Advertisers will have the ability to use Advanced Measurement to determine whi ...
- The Hoth Runs Facebook Ads Selling Forbes Article Links, Violating Google Rules
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 8, 2017
Search engine optimization company The Hoth has been selling links in articl ...
- Twitter Moments Offers Analytics, Data Trail
SearchBlog, Laurie Sullivan - Wednesday, March 8, 2017
Similar to Facebook Memories, images that the site strings together to te ...
- Even For Search Geeks, Mobile Display To Take A Big Chunk Of Ad Revenue
Mobile Insider, Laurie Sullivan - Tuesday, March 7, 2017
As traffic shifts to mobile, consumers will spend $74 billion on mobi ...
- Augmented, Virtual Reality Mass Adoption 3 To 5 Years Away
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 6, 2017
Google hopes mass adoption will come a lot sooner. At the Mobi ...
- Google, Microsoft Reward Researchers Up To $30,000 With 'Bug Bounty' Program
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 6, 2017
Google's increases are permanent, but Microsoft's are just for about two mont ...
- LiveWorld Offers Brands Strategy, Planning, Development For Chatbots
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 7, 2017
Forrester Analysts say AI-based chatbots are like seeds. Plant them and fe ...
- Disney Inspires 'Moana' As Told By Emoji, Adds Advertisers
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 7, 2017
The Walt Disney Co. premieres on Tuesday the third digital season ...
- Google Mobile AMP Pages Rolling Out To Millions In China
SearchBlog, Laurie Sullivan - Tuesday, March 7, 2017
Chinese search engines Baidu and Sogou, as well as Yahoo Japan, a ...
- Lionsgate Builds Power Rangers Chatbot Experience Based On Data
Search & Performance Marketing Daily, Laurie Sullivan - Friday, March 3, 2017
Lionsgate used the dialogue from fans' conversations during the first phase ...
- WPP CEO Fears Amazon More Than Google, Facebook
Search & Performance Marketing Daily, Laurie Sullivan - Friday, March 3, 2017
Shoppers use Google to search for information, but they use Amazon ...
- Search Stagnates, Gives Amazon, Pinterest Opportunity To Move In
SearchBlog, Laurie Sullivan - Monday, March 6, 2017
A potential shakeup in search marketing and advertising comes after years ...
- Free Search Tool Finds Competitor's Published Content
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 2, 2017
The average person is exposed to 577 marketing messages daily, so Knot ...
- Ad Targeting Among Companies Affected By Amazon Outage
SearchBlog, Laurie Sullivan - Friday, March 3, 2017
Amazon points to human error for the disruption in its cloud servic ...
- Marfeel Gives Publishers Mobile Access To Apple News
Mobile Marketing Daily, Laurie Sullivan - Wednesday, March 1, 2017
Marfeel, which helps monetize mobile traffic, released technology on Wednesday that allo ...
- Yelp Acquires Nowait For $40 Million In Cash
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 1, 2017
Yelp and mobile platform Nowait, which allows users to check nearby restaurant ...
- YP Opportunity Points To Machine Learning
SearchBlog, Laurie Sullivan - Thursday, March 2, 2017
Local, mobile and logged-in location-based advertising that leverages 8 terabytes of da ...
- Google Launches Meet, A Hangout For Enterprises
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, March 1, 2017
Google has quietly unveiled Meet in Google Hangouts, providing businesses with ...
- Google Intros 'Playables' In-Advertising Format For Mobile
Mobile Marketing Daily, Laurie Sullivan - Wednesday, March 1, 2017
Google has introduced a playable advertising format in Universal App Campaigns th ...
- goSeek Earns Web Traffic From Yahoo Native Ads, More Likely To Convert
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 1, 2017
goSeek found it could successfully target potential travelers with custom ads. Travele ...
- Budgets, Goals Common Digital Hurdle In Creating Experiences
SearchBlog, Laurie Sullivan - Wednesday, March 1, 2017
One in five respondents of a study released Wednesday believe their organizati ...
- Google Plans To Open Its Futuristic Campus To The Public
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, February 28, 2017
Google's plans for its futuristic Mountain View campus will also become ...
- Cordial Custom Tracking For Email Gets $6M In Series A Funding
Data and Targeting Insider, Laurie Sullivan - Wednesday, March 1, 2017
Cordial, a software that tracks consumer behavior across apps and Web site ...
- Google Reminds Advertisers To Say Good-Bye To Converted Clicks
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 27, 2017
The letter warns advertisers and their agency partners that they only ha ...
- Study Cites 40% Of Conversion Rates Miscounted With Antiquated Attribution
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 28, 2017
Marketers risk miscalculating key metrics and return on investments for one ...
- Google AMP Tops 100 Technology Platforms
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 28, 2017
eBay principal engineer and Web platform lead Senthil Padmanabhan will speak ...
