- Ads Optimized By Google AMP Load Six Times Faster
SearchBlog, Laurie Sullivan - Monday, January 30, 2017
Google made two ad partner announcements -- with TripleLift and Cloudflare ...
- Microsoft Bing Revenue Rises 12%, Google Mobile Search Leads Alphabet Gains
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 26, 2017
Microsoft and Alphabet reported fourth-quarter revenue Thursday. Both companies experienced an upti ...
- Mobile Search Quenches Valentine's Day Impulse Purchases
SearchBlog, Laurie Sullivan - Friday, January 27, 2017
Optimizing search campaigns for Valentine's Day, which arrives in a little mo ...
- Mobile Paid-Search Costs On The Rise, iProspect Says
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 26, 2017
A report released Thursday suggests that this year marketers can expect ...
- Data Suggests Brands Tie Search To 'Prospecting,' Programmatic Tactics
SearchBlog, Laurie Sullivan - Thursday, January 26, 2017
The connection between search and display has become more apparent in t ...
- Extreme Reach Kicks Off Campaign To Stream TV Ads Cross-Platform
Television News Daily, Laurie Sullivan - Wednesday, January 25, 2017
Extreme Reach has launched a marketing campaign for a new cloud-based vid ...
- ABC Pulls In Google For TGIT Lineup, Personalizes Cross-Channel Campaign
Television News Daily, Laurie Sullivan - Wednesday, January 25, 2017
ABC has been working closely with Google to develop a cross-channel campai ...
- Consumer Identity Data Becomes Big Business
Data and Targeting Insider, Laurie Sullivan - Thursday, January 26, 2017
In 2017, more companies will clean up their CRM databases to veri ...
- Holiday Behavior Shows Research Requires Multiple Channels
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 24, 2017
Conversion rates rose week-over-week from October 1, 2016 through November 30, 20 ...
- Google's Mobile Edge Slowing Bing's Growth
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 24, 2017
Despite Bing's attempt to push out products that make life easier f ...
- Google Releases 2016 Bad Ads Report, Updates On Fake News
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 25, 2017
Google released its 2017 Bad Ads report Wednesday to give a rec ...
- Super Bowl Ads Get Mixed Signals From 'Cautious Consumerism'
SearchBlog, Laurie Sullivan - Wednesday, January 25, 2017
Consumer confidence rose in December 2016 and dipped 2% in January 201 ...
- Google Assistant Adds Belkin, Honeywell, Wemo As Partners
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 24, 2017
Google on Tuesday announced that Belkin Honeywell and Wemo now integrate wi ...
- Mobile Fake Clicks (Click Injection) Forecast To Take Spotlight In 2017
Mobile Insider, Laurie Sullivan - Tuesday, January 24, 2017
Click-injection fraud, also known as fake clicks that can appear as "legitima ...
- DeepMind Building Closer Academic Ties To Advance AI
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 23, 2017
DeepMind, an Alphabet company that Google acquired in 2014, plans to bui ...
- Google Largest Search, Display Ad Company On The Net, Per Analyst Estimate
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 23, 2017
Google's share of U.S. desktop search queries rose 10 basis points (bp ...
- Yahoo Delays Closing Sale To Verizon Until Second-Quarter 2017
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 23, 2017
Yahoo expected to close the sale of its core assets to Veriz ...
- Search: Winners And Losers
SearchBlog, Laurie Sullivan - Tuesday, January 24, 2017
Searchmetrics released its third-annual Winners and Losers report this week. This year ...
- Google Appoints New Channel Chief For Cloud Services
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 23, 2017
Google has appointed Bertrand Yansouni to VP of global partner sales a ...
- Google To Offer 'Mute' Button, Develops Cloud-Based Measurement System
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 20, 2017
Google has announced plans to roll out a cross-channel mute button f ...
- Uber Hires Former Google Search Lead Amit Singhal
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 20, 2017
Uber has a new senior vice president of engineering -- former Goog ...
- The Trump Effect For Advertisers
SearchBlog, Laurie Sullivan - Monday, January 23, 2017
Apple, one of the largest manufacturers of mobile phones, is considering ...
- Cortana Coming To Locked Phone Screens
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 20, 2017
Microsoft is making it easier for users of Android devices to acce ...
- Google, Alphabet-Related Ads Rank Higher Than Advertisers' In Search
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 19, 2017
Data from desktop searches for ads examining 1,000 searches each on t ...
- The Search For Truth (Not Donald Trump)
SearchBlog, Laurie Sullivan - Friday, January 20, 2017
Google can't allow someone to buy "truth." The answer would first ne ...
- Bing Ads Gets Ad Extension Scheduling
Around the Net in Search Marketing, Laurie Sullivan - Thursday, January 19, 2017
Bing Ads released Ad Extension Scheduling this week, allowing marketers to contr ...
- SteelHouse Introduces Free Viewability Testing
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 18, 2017
SteelHouse released an analytics tool Wednesday that allows marketers to verify wheth ...
- Google Acquires Fabric From Twitter
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 18, 2017
Google has acquired Fabric, one of Twitter's assets that provides software f ...
- Voice Search More Commonly Used In Public Places By Affluent Consumers
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 19, 2017
While men are more likely than women to use voice search ...
- Mobile Fake Clicks (Click Injection) Forecast To Take Spotlight In 2017
SearchBlog, Laurie Sullivan - Thursday, January 19, 2017
Click-injection fraud, also known as fake clicks that can appear as "legitima ...
