- Google Readies New Version Of DoubleClick Bid Manager
Online Media Daily, Laurie Sullivan - Wednesday, September 19, 2012
Google continues to make updates to its DoubleClick platform that automates a ...
- HP's Autonomy Shows Braun How To Improve Search Campaigns
SearchBlog, Laurie Sullivan - Thursday, September 20, 2012
Adobe, IBM and Hewlett-Packard have stepped up efforts to support smaller companie ...
- Allegro, Nokia, Oracle join FairSearch Coalition
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, September 19, 2012
The FairSearch coalition said Poland-based Allegro Group, Finland-based Nokia, and U.S.-based Orac ...
- Search Marketers Must Learn Content Optimization
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, September 19, 2012
The devaluation of low-quality links increases the need for better content marketin ...
- Google Reveals Spanner
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, September 19, 2012
Google released information about Spanner, a database system to distribute data globall ...
- AddThis Button Brings Offline Data Online To Help Brands Target Ads
Data and Targeting Insider, Laurie Sullivan - Wednesday, September 19, 2012
That little AddThis button publishers affix to content that gives marketers sha ...
- Adobe Creates IPad Publishing App Tool
Online Media Daily, Laurie Sullivan - Wednesday, September 19, 2012
Adobe will attempt to capture more of the publishing market by appeali ...
- Searches On Engines Declining - Temporary Or Permanent?
SearchBlog, Laurie Sullivan - Wednesday, September 19, 2012
Experian Hitwise and comScore data identify a decline in year-on-year searches ...
- How To Measure Facebook Social Data
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, September 18, 2012
Conducting analysis to understand the impact of the content on Facebook bra ...
- Google's Social Network Sharing Options
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, September 18, 2012
Google+ users could present a pseudonym as their name based on t ...
- Twitter Tweaks Site, Apps
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, September 18, 2012
Twitter has rolled out a header for mobile apps on the iPa ...
- Radionomy Brings DIY Ad-Monetized Internet Radio To U.S. Market
Online Media Daily, Laurie Sullivan - Tuesday, September 18, 2012
The Internet might eventually kill traditional broadcast radio, but marketers at neighborho ...
- Marin Supports Trend Toward Keyword 'Searchendising'
Online Media Daily, Laurie Sullivan - Monday, September 17, 2012
Advertising on Google and Bing for retailers has become similar to merchandisin ...
- Survey Says Price Matters For Targeting Search Ads
SearchBlog, Laurie Sullivan - Tuesday, September 18, 2012
Marketers at mid-priced retailers and brands will miss a great opportunity ...
- How APIs Will Deliver Ads, Content
Around the Net in Search Marketing, Laurie Sullivan - Monday, September 17, 2012
Tom Anthony believes that during the next 10 years there will ...
- Google Acquires Nik Software
Around the Net in Search Marketing, Laurie Sullivan - Monday, September 17, 2012
Google has acquired Nik Software, which develops desktop and mobile software a ...
- Microsoft Opens Solution Studio 415 Design Centers
Around the Net in Search Marketing, Laurie Sullivan - Monday, September 17, 2012
Rick Chavez, GM of the Online Services Division at Microsoft, tells ...
- Report: Online Deal Spending To Rise 87%
Online Media Daily, Laurie Sullivan - Monday, September 17, 2012
U.S. consumers will spend $3.6 billion this year for daily deals, ...
- Search Spend Rises, Attribution, Mobile Analytics Remain Big Concerns
Online Media Daily, Laurie Sullivan - Friday, September 14, 2012
Companies in North America will spend $23 billion in search engine marketi ...
- Lost Digital Mobile Commerce Revenue
SearchBlog, Laurie Sullivan - Monday, September 17, 2012
Some 98% of small and medium-sized businesses are not equipped to hand ...
- Google Pressures Acer To Pull Phone Launch
Around the Net In MAD SF, Laurie Sullivan - Friday, September 14, 2012
San Jose-based Acer readied the launch of its CloudMobile smartphone to t ...
- Targeting Via Facebook Psychographic
Around the Net in Search Marketing, Laurie Sullivan - Friday, September 14, 2012
Research using paid social ad creation tools like FB Ads will beco ...
- Online Holiday Shopping Estimates Rise
Around the Net in Search Marketing, Laurie Sullivan - Friday, September 14, 2012
In the fourth consecutive year for online shopping growth, U.S. retail ecommer ...
- Facebook Interest-Based Targeting Moves Out Of Beta
Around the Net in Search Marketing, Laurie Sullivan - Friday, September 14, 2012
Facebook said Thursday that its Facebook Exchange -- a technology that enabl ...
- Microsoft To Give Employees Surface
Around the Net in Search Marketing, Laurie Sullivan - Friday, September 14, 2012
What better way to market your product than to give each employ ...
- Channel Surfing? Google Shifts Organic Away From Keywords
Online Media Daily, Laurie Sullivan - Thursday, September 13, 2012
Google's influence on search engine marketing doesn't stop with brands exploiting benefi ...
- Google PLAs Prompt Partnership Between IgnitionOne, DataPop
Online Media Daily, Laurie Sullivan - Thursday, September 13, 2012
IgnitionOne and DataPop moved forward on a deal to support Google produ ...
- Amazon On-Site Search Quickly Becoming First Research Destination
SearchBlog, Laurie Sullivan - Friday, September 14, 2012
Google Product Listing Ads (PLAs) have been around for more than ...
- Google Pressures Acer To Pull Phone Launch
Around the Net in Search Marketing, Laurie Sullivan - Thursday, September 13, 2012
Acer readied the launch of its CloudMobile smartphone to the Chinese marke ...
- Busting Quality Score Myths
Around the Net in Search Marketing, Laurie Sullivan - Thursday, September 13, 2012
Calling it a "mysterious algorithm," Amanda WestBook delves into the one abo ...