- SEO Investments Expected To Grow More Than 20%
Online Media Daily, Laurie Sullivan - Tuesday, March 3, 2009
As marketers begin to better understand how Web site optimization fits in ...
- Search Features Eking Into More Products
Online Media Daily, Laurie Sullivan - Tuesday, March 3, 2009
An online tool that relies on grammatical sentence structure to search a ...
- Benefiting From Social Media, SEO Shifts
Around the Net in Search Marketing, Laurie Sullivan - Monday, March 2, 2009
Eric Enge discusses what social media means for search experts and marketer ...
- Skittles Launches Ultimate Twitter Viral Campaign
Around the Net in Search Marketing, Laurie Sullivan - Monday, March 2, 2009
Skittles, known for its colorfully coated candies, has replaced its traditional W ...
- What Popular Passages Means For Web Search
Around the Net in Search Marketing, Laurie Sullivan - Monday, March 2, 2009
Bill Slawski explains Google's tool Popular Passages, which lets you create lin ...
- Adding Branding To Campaigns
Around the Net in Search Marketing, Laurie Sullivan - Monday, March 2, 2009
Don't forget the brand. Garrett Pierson provides tip on how to a ...
- Google News Places Ads On AdWords
Around the Net in Search Marketing, Laurie Sullivan - Monday, March 2, 2009
Google News confirmed last week it will sell AdWords placement attached ...
- Recession Spurs Search Engine Spammers
Online Media Daily, Laurie Sullivan - Monday, March 2, 2009
Search engine spam has resurfaced with a new twist. This time, t ...
- Fashionology Brings Tween Do-It-Yourself Clothing Design Online
Online Media Daily, Laurie Sullivan - Monday, March 2, 2009
A marketing campaign kicks off today aimed at spreading the word ...
- Paid Search Data-Driven Decisions
Around the Net in Search Marketing, Laurie Sullivan - Friday, February 27, 2009
Data drives decision in paid search, so more data means more optio ...
- Seth's Two-Sided Coin: Is Marketing Evil?
Around the Net in Search Marketing, Laurie Sullivan - Friday, February 27, 2009
Contemplating whether you made the correct career choice to become a markete ...
- Search Tool Mines Personal Relationships
Around the Net in Search Marketing, Laurie Sullivan - Friday, February 27, 2009
At Microsoft's annual TechFest, researchers are given the opportunity to show o ...
- Identifying High-Value Pages
Around the Net in Search Marketing, Laurie Sullivan - Friday, February 27, 2009
Tweaking content on your Web site can influence consumer behavior, writes Edwa ...
- Optimizing Local SMB Listings
Around the Net in Search Marketing, Laurie Sullivan - Friday, February 27, 2009
Create city or neighborhood-specific content on your Web site, register a P. ...
- Facebook Users Will Have Input On Policies
Online Media Daily, Laurie Sullivan - Friday, February 27, 2009
Facebook has invited users to review, comment and cast votes on poli ...
- Economy Accelerates Shift To Digital Advertising
Online Media Daily, Laurie Sullivan - Friday, February 27, 2009
The struggling economy may force companies to reduce investments in local advertisi ...
- Twoogle From Google On Twitter
Around the Net in Search Marketing, Laurie Sullivan - Thursday, February 26, 2009
Google begin using its Twitter account (Twitter.com/Google) because it needed to mana ...
- Building Google Maps Citations
Around the Net in Search Marketing, Laurie Sullivan - Thursday, February 26, 2009
Mentions or citations on a Web page can help draw attention ...
- Maximizing Limited AdWords Budgets
Around the Net in Search Marketing, Laurie Sullivan - Thursday, February 26, 2009
Budgets shouldn't determine the success or failure of a pay-per-click campaign. ClickEquatio ...
- Do Paid Search Ads Add Up?
Around the Net in Search Marketing, Laurie Sullivan - Thursday, February 26, 2009
Reports may suggest paid search produces between 25% and 30% of clic ...
- Ask.com Joins Canonical Party
Around the Net in Search Marketing, Laurie Sullivan - Thursday, February 26, 2009
Ask.com has joined Google, Microsoft and Yahoo search engines in their que ...
- Ad Budget Crunch Puts Pressure On Supply Line
Online Media Daily, Laurie Sullivan - Wednesday, February 25, 2009
Tightening online advertising budgets have caused a fundamental shift in the indust ...
- Finding Google AdWords Super Converter Keywords
Online Media Daily, Laurie Sullivan - Thursday, February 26, 2009
Generating hundreds of keyword phrases and matching ads could improve the chan ...
- Where's Your 'Google Search Appliance' Contest
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, February 25, 2009
Google wants to know if you can find the Google Search Applian ...
- Is SEO The Answer In A Tough Market?
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, February 25, 2009
Aaron Shear has seen a change in the way marketers at lar ...
- When Should You Use A Pay-Per-Click Strategy?
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, February 25, 2009
Marketers who need an immediate uptick in traffic, have products or servic ...
- Haiku Marketing On Twitter
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, February 25, 2009
The process of tweeting on Twitter requires skills similar to writing ...
- Multiword Searches Up
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, February 25, 2009
Searchers are using more multiword queries, notes Andy Beal, citing stats fr ...
- Google's Smith To Pull Double Duty, Adds New Role Of GM of Google.org As Brilliant Steps Down
Online Media Daily, Laurie Sullivan - Wednesday, February 25, 2009
Long-time Google exec Megan Smith is taking over as general manager ...
- Parks: Casual Gaming Revenue To Top $1 Billion By '13
Online Media Daily, Laurie Sullivan - Wednesday, February 25, 2009
Brands looking to gain loyalty and reach into consumers' wallets might wa ...