LAURIE SULLIVAN
Editor, MediaPost

Contact MediaPost Editorial
  • PPC Campaigns: Money-Saving Ideas
    Peter Prestipino serves up five ways to help you save money ...
  • Google Looks For Feedback
    Matt Cutts recently asked community members to submit ideas on which issu ...
  • Dear Carol Bartz
    In a blog post to Carol Bartz, Paul O'Brien lays it ...
  • Yahoo's Reciprocal Link Patent
    A patent application filed by Yahoo provides hints as to how t ...
  • Obama Inauguration Prompts Celebration In Virtual World
    As the 44th president is sworn into office Tuesday, young Barack Oba ...
  • More Natural Link Strategies
    Blogger Shaun doesn't advocate buying links at all for the majority ...
  • Getting Paid Search To Rock
    Return on investment should become the basic measure of success for yo ...
  • Google Analytics Custom Reporting
    Sebastian Tonkin takes an in-depth look at some new custom reporting featur ...
  • Satire: OMFG, Burger King Understands Online Marketing!
    Poking a jab or two at the attention the media gave Burg ...
  • Customizing 404 Pages
    Rae Hoffman provides step-by-step instructions on customizing the 404 page. The tutori ...
  • Expert: Big Brands Have Big Search Challenges
    Large brands have unique challenges managing paid search advertising campaigns, according ...
  • Display Ad Prices Cut In Half
    The price for advertising on Web sites dropped by about 53% fr ...
  • Helping In-House, Out-House SEO Play Well Together
    Hugo Guzman explains how to navigate the tricky task of handling extern ...
  • Retailers Focus On SEO And Video
    The latest survey from Internet Retailer suggests retailers are busy updating W ...
  • How To Hire An SEO Expert
    Anyone looking to hire an SEO company to improve site indexing ...
  • SEO Value Of Twitter
    Does Twitter pass link juice? Mihaela Lica provides Twitter tips to SEOe ...
  • VoloMedia Supports Ads To Monetize G4's Podcasts
    Comcast's G4 cable television network and Web site G4tv.com have begun worki ...
  • Search Engine Tools For Webmasters
    Danny Dover explains interactive elements each major search engine supports and provid ...
  • Local Listings Lost And Found
    Companies that provide services to many cities and states need more th ...
  • Head Or Long Tail SEO Strategy?
    Make sure prospective clients know what it means to optimize for he ...
  • SEM/SEO: Basic Questions To Consider
    Keyword research, pay-per-click strategy, and Web analytics and analysis: There are ma ...
  • Google Maps Improves Local Biz Links
    Google introduced interactive links designed to allow consumers to get more informati ...
  • Microsoft Gains Searches, Yahoo Acquisition On Horizon?
    AdGooroo's Q4 Search Engine Advertising Update, released Tuesday, points to major gai ...
  • Looking For A SEO Job?
    If you're looking for a job in SEO, now's the time ...
  • Quality Scores And Testing
    Smaller ad groups and ad copy, matching options for each ad grou ...
  • Why Segment Web Pages?
    Steve Seeley believes it is important to know how search engines wo ...
  • Marketing Failures And Fixes
    Why did your last social media marketing plan fail miserably? Possible reason ...
  • Debating Paid Search
    Andrew Goodman tells us there's no "con" position in the "paid sear ...
  • Anchor's Fraud Detection Confronts Hackers
    Anchor Intelligence next month begins testing a platform that rates Web sit ...
  • ARPV: The New Conversion Rate?
    Dan Kuthy argues that conversion rates may provide a misleading metric, a ...