LAURIE SULLIVAN
Editor, MediaPost

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  • Microsoft TV Reports From Asia
    Mel Carson recaps recent news from Microsoft Advertising in an eight-minute vide ...
  • Google Files Lawsuit Against Rogue Pharmas
    Search engines have made it so easy to launch paid search a ...
  • Evaluating Marketing Performance
    Peter O'Neill believes that the more marketers understand the performance of pa ...
  • SEO Takes Pointers From The Military
    Jason Lancaster borrows some common-sense rules to serve up a list ...
  • Enpocket Founder Adds Mobile And Video To DataXu DSP Platform
    DataXu launched Tuesday what CEO Mike Baker calls the next generation ...
  • SEO Analytics Gets A Jolt From Caffeine
    Cotendo plans to accelerate search engine optimization analytics, an idea spawned ...
  • Will MicroHoo Search Alliance Increase CPCs?
    Bid competition on keywords drives up the cost for unbranded terms. That ...
  • Yield Software Integrates With Salesforce.com
    The Yield Web Marketing Suite is now available on AppExchange, the clo ...
  • 10 SEO Mistakes
    Kristi Hines identifies 10 simple SEO mistakes and makes suggestions on h ...
  • Foursquare For Events And Conferences
    Sam Crocker gives us background on Foursquare before jumping into an intervi ...
  • Looking For Influence
    A blogger who goes by the name VanillaCoke provides a lengthy revi ...
  • Criteo Brings AdWords-Like CPC Bidding To Display Retargeting
    Criteo plans to roll out Tuesday a self-service cost-per-click (CPC) bidding platfo ...
  • What Entertains Kids On Mobile
    The majority of mobile entertainment devices used by parents and kids ho ...
  • Google Original Prevails Among Marketers, Advertisers
    Advertisers and marketers seem to prefer the original Google search engine. ...
  • Google Research Focuses On Search Failures
    Google research published earlier this year, but recently resurfaced, provides insight in ...
  • Black Hat Contradictions From A Googler
    Google's guidelines state Web sites cannot serve different content to Googlebot a ...
  • Identifying Failures
    What does it take to get a project off the ground a ...
  • Experimenting With Ad Formats
    Michael Gray reminds us that customers who give their permission to mark ...
  • Google's 1,000 Top Sites
    Google's Doubleclick released a list of the top 1,000 sites worldwide f ...
  • Search's Social Instant Gratification
    Instant feedback. Instant gratification. Instant results. You'll find in Google Instant ma ...
  • Playing On AdWords Match Types
    The debate continues over the use of match types--broad, exact, phrase--in Goog ...
  • Social Marketing Leads From Search
    EMarketer points to research that suggests social media marketing can also he ...
  • PPC Quality Score Tips
    Amy Hoffman explains how to raise a company's quality score on Googl ...
  • Debunking The Outsourcing Myth
    Are you doing your company a disservice by managing all parts ...
  • Optimizing Resources
    Danny Dover serves up important ways to optimize SEO resources and budge ...
  • Yahoo's Ambitious Plan To Change Search
    Yahoo previewed features and functions Thursday scheduled for release this fall acro ...
  • What Advertisers Don't See In Data Can Hurt Ad Campaigns
    Marketers who don't understand the importance of advertising data and the moun ...
  • Negotiating The Path To Conversion
    Search engine marketing has become a necessity these days. While it c ...
  • IAC's CityGrid Takes On Google Locally
    CityGrid Media wants to give publishers an alternative to Google's ad conte ...
  • Why Google Has Flattened
    August search market share numbers from comScore out late Wednesday reveal Yah ...