- 28 Ways To Persuade Your Boss To Embrace Digital Marketing
Around the Net in Search Marketing, Laurie Sullivan - Monday, May 23, 2011
How should marketers persuade a boss to embrace digital, rather than fe ...
- Facebook Ads Deliver Like(s) Despite Dislike By College Students
SearchBlog, Laurie Sullivan - Monday, May 23, 2011
Christopher Lien likes fast cars. I learned that about the Marin Softwa ...
- What If Publishers Took A Different Approach To Quality Scores?
Around the Net in Search Marketing, Laurie Sullivan - Friday, May 20, 2011
Bill Slawski tells us there's no denying that Google has publishers runni ...
- Optimizing For Local Search
Around the Net in Search Marketing, Laurie Sullivan - Friday, May 20, 2011
Nasim Jafarzadeh serves up some quick tips on optimizing sites for loc ...
- White Hat vs. Black Hat SEO
Around the Net in Search Marketing, Laurie Sullivan - Friday, May 20, 2011
The debate on whether to use white hat (persuade) vs. black h ...
- Google Keeps Brands, Marketers 'Inside Search'
Online Media Daily, Laurie Sullivan - Thursday, May 19, 2011
Google announced the launch of an official search blog Thursday, sending ...
- Tying Search Campaigns To User-Generated YouTube Videos
SearchBlog, Laurie Sullivan - Friday, May 20, 2011
Do brands continue to miss marketing opportunities around what appears as famil ...
- How To Optimize Blog Posts
Around the Net in Search Marketing, Laurie Sullivan - Thursday, May 19, 2011
Selecting keywords, tracking keyword ranking trends, optimizing pages, and syndicating through soci ...
- What Matters When Ranking
Around the Net in Search Marketing, Laurie Sullivan - Thursday, May 19, 2011
What ranks highest isn't always best, reviews and customer feedback are becomi ...
- Google's Link To Chillaxn Patent
Around the Net in Search Marketing, Laurie Sullivan - Thursday, May 19, 2011
Bill Slawski wonders if Google plans to pursue Chillaxn's social application paten ...
- Google Launches 'Inside Search' Blog
Raw, Laurie Sullivan - Thursday, May 19, 2011
Google announced the launch of an official search blog, acknowledging the importan ...
- VigLink To Apply Analytics To Affiliate Marketing
SearchBlog, Laurie Sullivan - Thursday, May 19, 2011
Google Ventures began contributing venture capital funds in June 2009 to VigLin ...
- Semantic Search Plugin For Open Source
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, May 18, 2011
For the geeks out there, Klint Finley tells us about the semant ...
- Searching For Nutritional Guidance
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, May 18, 2011
Those searching for nutritional information on the Internet can find it ...
- Blekko Inks Flipboard Deal
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, May 18, 2011
Blekko will power Flipboard's application search, the two companies announced Tuesday. Jennif ...
- Bing Gets Tighter With Facebook
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, May 18, 2011
Holding on to the slightest change search engines make, Giles Turnbull tel ...
- DataXu Gives Attitude
Data and Targeting Insider, Laurie Sullivan - Wednesday, May 18, 2011
DataXu on Wednesday will officially launch a multichannel demand-side platform dubbed ...
- Multiplatform Gaming Channel Offers Targeted Ad Option
Online Media Daily, Laurie Sullivan - Tuesday, May 17, 2011
Videotron will begin rolling out a TV channel devoted to multiplatform casu ...
- Google Taps Eye-Tracking Research For YouTube Ads
SearchBlog, Laurie Sullivan - Wednesday, May 18, 2011
MRC International has worked with Google in Sweden to test banner a ...
- Suppressing Retargeting Ads
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, May 17, 2011
Geordie provides instructions on how to create a remarketing list for peop ...
- Google Tightens Harvesting Standards
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, May 17, 2011
Beginning Tuesday, Google will add three new requirements to the Information Harvesti ...
- Rumor Puts Bing And Baidu In Partnership
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, May 17, 2011
Rumors in the Chinese press suggest Microsoft is close to announcing ...
- aiMatch Builds Custom Features, Helps Analyze Data, Metrics
Online Media Daily, Laurie Sullivan - Monday, May 16, 2011
aiMatch, an ad-serving company that recently signed five new publishers, has beg ...
- 'No IT Required' Becoming Ad Industry Mantra
SearchBlog, Laurie Sullivan - Tuesday, May 17, 2011
Reducing the dependence on IT departments to implement ad retargeting or attributi ...
- QS Ratings: Microsoft And Google
Around the Net in Search Marketing, Laurie Sullivan - Monday, May 16, 2011
Microsoft AdCenter released its version of quality score (QS) a few wee ...
- Bing Identifies Rampant Click Fraud
Around the Net in Search Marketing, Laurie Sullivan - Monday, May 16, 2011
Internal data from Bing identifies major problems with click fraud. The engi ...
- Quick Competitive Analysis Tool
Around the Net in Search Marketing, Laurie Sullivan - Monday, May 16, 2011
Tom Anthony built a Google Docs tool to automatically evaluate competitor keywo ...
- Alipay Up For Grabs
Around the Net in Search Marketing, Laurie Sullivan - Monday, May 16, 2011
Yahoo and Alibaba issued a joint statement Sunday addressing the ownership ...
- Speed Marketing: Brands Can Create Custom Sites, Pages (No IT Required)
Online Media Daily, Laurie Sullivan - Friday, May 13, 2011
Marketers gain a little freedom from IT departments on Monday. Crowd Facto ...
- Cannes Lions 'Good Work' Challenges Ad Creatives
Online Media Daily, Laurie Sullivan - Friday, May 13, 2011
Cannes Lions International Festival of Creativity introduced Good Work, alongside YouTube, ...