- Tablets Rank Highest In Customer Experience For Searching
Online Media Daily, Laurie Sullivan - Sunday, December 16, 2012
Consumers prefer tablets for searching and browsing, but not buying. Frustration ...
- comScore Creates Framework To Integrate Siloed Data
Online Media Daily, Laurie Sullivan - Friday, December 14, 2012
comScore has created an unduplicated multiplatform measurement system that combines data fr ...
- How Bikram Yoga's Universal Concept Supports Search To Develop Content Marketing
SearchBlog, Laurie Sullivan - Monday, December 17, 2012
If a site visitor isn't a regular customer, who are they a ...
- The Grammy Conversation . . .
Show Daily, Laurie Sullivan - Saturday, December 15, 2012
"It's about the conversation," said Evan Greene, CMO of The Recording Academ ...
- Where Social, Search Meet At The Grammy's
Show Daily, Laurie Sullivan - Saturday, December 15, 2012
Engagement happens where social, blogs music sites and keyword searches meet. Wh ...
- And The Grammy Goes To ...
Show Daily, Laurie Sullivan - Saturday, December 15, 2012
Evan Greene,CMO of The Recording Academy,opened day 3 of the MediaPost Sear ...
- Google Confirmed Clicks Combat Fat Fingers
Around the Net in Search Marketing, Laurie Sullivan - Friday, December 14, 2012
Fat fingers? No problem. Google introduced an app for that to combat t ...
- Mobile Gaming Gains Ground
Around the Net in Search Marketing, Laurie Sullivan - Friday, December 14, 2012
eMarketer reports that in the U.S., mobile gaming is quickly surpassing casual a ...
- Gallate Named CEO For RKG
Online Media Daily, Laurie Sullivan - Thursday, December 13, 2012
The Rimm-Kaufman Group has a new CEO: George Gallate. ...
- To Optimize Ads, Search Marketers Must Fix Message
Online Media Daily, Laurie Sullivan - Thursday, December 13, 2012
Content producers and search marketers will need to have a better understandi ...
- Twitter Introduces Search Keyword Match-Type Targeting
Online Media Daily, Laurie Sullivan - Thursday, December 13, 2012
Automation continues to move deeper into Twitter's ad platform, taking it clos ...
- VH1 To Debut Twitter Tracker For 'Divas'
Online Media Daily, Laurie Sullivan - Friday, December 14, 2012
A Twitter Tracker tool created by the digital experts supporting "VH1 Diva ...
- Agencies Looking For Managing Editors To Manage Content
SearchBlog, Laurie Sullivan - Friday, December 14, 2012
Agencies and marketing companies have begun to hire managing editors to suppo ...
- Transactions On Search Engines
Show Daily, Laurie Sullivan - Friday, December 14, 2012
Retail isn't just about transactions, but also relationships. Conversion rates for repe ...
- The Dynamics Between Bing, Google
Show Daily, Laurie Sullivan - Friday, December 14, 2012
Interesting dynamics at the Search Insider Summit between moderator Duane Forrester, S ...
- Audience Data 'Sucks'
Show Daily, Laurie Sullivan - Friday, December 14, 2012
Day 2 of the MediaPost Search Insider Summit got started with ...
- The Good And Bad Of Search Ad Rotations
Around the Net in Search Marketing, Laurie Sullivan - Thursday, December 13, 2012
Kayla Kurtz looks back to the AdWords update in April to ve ...
- How To A/B Test For Performance
Around the Net in Search Marketing, Laurie Sullivan - Thursday, December 13, 2012
Testing doesn't come easily, and results don't often come fast. Typically it ...
- Search Marketers Need Better Campaigns To Ensure Success
Online Media Daily, Laurie Sullivan - Wednesday, December 12, 2012
Some 45% of search marketers participating in an Omnicom study to ...
- USMC YouTube Channel Delivers Customized Experience
Online Media Daily, Laurie Sullivan - Wednesday, December 12, 2012
The United States Marine Corps has launched a YouTube brand channel th ...
- George Gallate Leaves Havas To Join Rimm-Kaufman Group As CEO
Raw, Laurie Sullivan - Thursday, December 13, 2012
The Rimm-Kaufman Group (RKG) has a new CEO. George Gallate, who r ...
- Search Isn't Horseplay - Well, Maybe Sometimes
SearchBlog, Laurie Sullivan - Thursday, December 13, 2012
The keyword term "corporate social responsibility" might seem foreign to some, b ...
- Multiple Data Sources And Sophisticated Bidding
Show Daily, Laurie Sullivan - Thursday, December 13, 2012
Adam Epstein, president and COO at adMarketplace, defines search as capturing us ...
- The Paul Revere, William Dawes Social Network
Show Daily, Laurie Sullivan - Thursday, December 13, 2012
Mark Jeffery's;comparison between Paul Revere and William Dawes rides exemplifies the id ...
- How Mark Jeffery Defines Big Data
Show Daily, Laurie Sullivan - Thursday, December 13, 2012
Taking less than sophisticated data, integrating into sophisticated systems, and turning ...
- Data Driven Marketing
Show Daily, Laurie Sullivan - Thursday, December 13, 2012
CMOs have a difficult time. CEOs want CMOs to show them t ...
- Will Google Start Charging For Data?
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, December 12, 2012
Here they come: 2013 predictions. One of the dozen that Optify la ...
- Trending Google Search Topics In 2012
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, December 12, 2012
Google has released the top trending searches for 2012, which shows wh ...
- Yandex Search Goes Personal
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, December 12, 2012
Russian-based Yandex announced Wednesday that the search engine now personalizes queries a ...
- How To Put Together An Email Campaign
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, December 12, 2012
What does a marketer's email campaign convey about a company? About t ...