- Value, Video, Velocity: The New Retail Triangle
Retail Insider, Sarah Mahoney - Wednesday, September 24, 2025
From shoppable TikTok to rapid-turn racks at TJ Maxx, younger buyers fav ...
- Toys R Us Bets Big on Stores, Pop-Ups in Holiday Push
Marketing Daily, Sarah Mahoney - Monday, September 22, 2025
The reborn retailer is chasing growth despite tariffs and shaky consumer confide ...
- NikeSkims Campaign Shifts Sculpting From Sexy to Strong
Marketing Daily, Sarah Mahoney - Monday, September 22, 2025
With stars like Sha'Carri Richardson, Serena Williams and co-founder Kim Kardashian, t ...
- Gap Enters Beauty, Accessories World With High-Profile Hires
Marketing Daily, Sarah Mahoney - Friday, September 19, 2025
As its turnaround gains steam, the retailer taps big names to le ...
- Private Labels Keep On Shining
CPG Insider, Sarah Mahoney - Friday, September 19, 2025
Store brands keep gaining not just on value, but on quality, increasi ...
- Consumers Are Hungry For Halloween
Marketing Daily, Sarah Mahoney - Thursday, September 18, 2025
With the holiday falling on a Friday, Americans are expected to spe ...
- Less-Hungry Humans Drive General Mills' Sales Down 7%
Marketing Daily, Sarah Mahoney - Thursday, September 18, 2025
The company points to pet food investments, social-first marketing spending, and produ ...
- Ben & Jerry's Co-Founder Quits As Unilever Brawl Escalates
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, September 17, 2025
Greenfield resigns after 47 years, says Unilever has "silenced" the brand's soci ...
- VF Offloads Dickies For $600 Million To Bluestar Alliance
Marketing Daily, Sarah Mahoney - Tuesday, September 16, 2025
The apparel giant paid $820 million for the workwear label. Seven yea ...
- Amazon, Best Buy, Target Kick Off Holiday Sales
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, September 16, 2025
Retailers launch early shopping events to woo reluctant spenders. ...
- Jared Pushes Natural Diamonds With New Documentary
Retail Insider, Sarah Mahoney - Wednesday, September 17, 2025
The retailer enlists "Ginny & Georgia" star Antonia Gentry to front i ...
- Dove Men+Care, Marshawn Lynch Team Up With Target
Marketing Daily, Sarah Mahoney - Monday, September 15, 2025
With a new whiff of Beast Mode, the Unilever-owned brand hopes t ...
- Carvana Gets Shaqified With AI-Powered Shaqbot
Marketing Daily, Sarah Mahoney - Monday, September 15, 2025
Used-car giant teams with Shaquille O'Neal for a brand push blending celebri ...
- David's Bridal And Vera Wang Tie The Knot Again
Marketing Daily, Sarah Mahoney - Friday, September 12, 2025
The new collection will include gowns, bridesmaid dresses and stationery, plus ...
- Chewy Serves Up Fresh Meals as Pet Food Wars Heat Up
CPG Insider, Sarah Mahoney - Friday, September 12, 2025
As humans tighten budgets, the ecommerce giant is banking on premium ch ...
- Bosch and Finish Tap Next-Level Superpowers
Marketing Daily, Sarah Mahoney - Thursday, September 11, 2025
In the latest spin of "Like a Bosch," the appliance brand tea ...
- JCPenney Turns Comedy And Live Sports Into Big Deals
Marketing Daily, Sarah Mahoney - Friday, September 12, 2025
Humor, football and sparkle drive JCPenney's reinvention push. ...
- Russell Wilson And Son Star In Hot Wheels Ad
Marketing Daily, Sarah Mahoney - Wednesday, September 10, 2025
The world's No. 1 toy is rolling out its biggest track chang ...
- Heinz New Ketchup Campaign Claims Design Dominance
Marketing Daily, Sarah Mahoney - Tuesday, September 9, 2025
Latest push builds on Uber Eats partnership to cement visual brand po ...
- Shaq Sneaker Gummies Take Aim at Sneakerheads
Marketing Daily, Sarah Mahoney - Wednesday, September 10, 2025
Hershey's XL line taps the overlap between gummy buyers and sneaker cult ...
- Holiday Sales Expected To Slow, But Still Top $1.6 Trillion
Retail Insider, Sarah Mahoney - Wednesday, September 10, 2025
Deloitte sees ecommerce adding $310 billion, as shoppers return to pre-pandemic no ...
- With 'Yes, You Man,' Dr. Squatch Sends Up Manliness
Marketing Daily, Sarah Mahoney - Monday, September 8, 2025
The natural personal care brand enlists "Reacher" star Alan Ritchson to le ...
- Pinterest Turns Random Sparks Into Full-Blown Shopping Adventures
Marketing Daily, Sarah Mahoney - Monday, September 8, 2025
Whether it's a castle vibe or something cozier, the platform is encouragi ...
- Totino's Pizza Rolls Crunch The Numbers On Grocery Stress
CPG Insider, Sarah Mahoney - Friday, September 5, 2025
Comedian Sam Richardson stars in a campaign that makes absurd inflation ma ...
- Best Buy, Lowe's Chase NFL Fans With Game-Day Plays
Marketing Daily, Sarah Mahoney - Thursday, September 4, 2025
One leans on gadgets, the other on chores -- both hope ...
- Mattel Shakes Up Brand Organization Team
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, September 3, 2025
Lisa McKnight exits after 26 years, with Roberto Stanichi moving to t ...
- Sephora Goes Wide With Lady Gaga Pride Effort
Marketing Daily, Sarah Mahoney - Tuesday, September 2, 2025
The retailer is expanding its "We Belong To Something Beautiful" campaign in ...
- Kraft, Heinz Call It Splitsville
Marketing Daily, Sarah Mahoney - Tuesday, September 2, 2025
The divorce in the condiment aisle follows years of failed chemistry. ...
- Carhartt Campaign Turns All Eyes Toward Buffalo
Retail Insider, Sarah Mahoney - Wednesday, September 3, 2025
New creative focuses on the blue-collar heroes building the Buffalo Bills' Highma ...
- Ulta Shines As Sales Rise 6.7%, Says Target Deal Was Less Than 1%
Marketing Daily, Sarah Mahoney - Friday, August 29, 2025
The retailer credits smart social media, musical tie-ins and constant novelty wi ...