- Nike Shakes Up C-Suite With New CMO
Marketing Daily, Sarah Mahoney - Wednesday, November 15, 2023
Nicole Hubbard Graham returns as the new chief marketing officer. Nike al ...
- Luxury Spending Up Worldwide, Down 8% In The Americas
Marketing Daily, Sarah Mahoney - Tuesday, November 14, 2023
Bain's new report predicts that growth will slow to the low ...
- Home Depot Sales Dip As Consumers Tackle Smaller Projects
Marketing Daily, Sarah Mahoney - Tuesday, November 14, 2023
Both revenue and profit fell in the third quarter as people c ...
- With Rebranding, Zales Gives Love A Reality Check
Retail Insider, Sarah Mahoney - Wednesday, November 15, 2023
The jewelry retailer looks to reverse sales slump with down-to-earth imagery ...
- More Consumers See Pollution As Serious Issue
Marketing Daily, Sarah Mahoney - Monday, November 13, 2023
While inflation is the No. 1 worry, people are increasingly concerned abo ...
- Caire Beauty: A Start-Up Fights Its Way To Retail
D2C Insider, Sarah Mahoney - Monday, November 13, 2023
The tiny company hopes to get Grownup Moisturizer in medicine cabinets everywhe ...
- Brands Name Walmart, Kroger, Target Top Retailers
Marketing Daily, Sarah Mahoney - Friday, November 10, 2023
In Kantar's annual research, manufacturers name Walmart No. 1 for the 27 ...
- 23andMe Wants To Move From Ancestry To Prevention
Marketing Daily, Sarah Mahoney - Sunday, November 12, 2023
The DNA-testing company is returning to broadcast with "Hero Gene," a health-focus ...
- Under Armour Steps Away From 'Anthemic' Marketing
Marketing Daily, Sarah Mahoney - Thursday, November 9, 2023
The company's new CEO is shaking up marketing. But the brand sti ...
- For Marketers, The Biggest Veterans Day Mistake Is Ignoring The Holiday
Marketing Daily, Sarah Mahoney - Thursday, November 9, 2023
With America's 19 million vets, even a little authenticity goes a lo ...
- Warby Parker Finds A Brick-And-Mortar Groove
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, November 8, 2023
While profits slipped, rising sales and traffic trends suggest the eyewear cha ...
- How Offensive Is This M&S Holiday Ad?
Marketing Daily, Sarah Mahoney - Tuesday, November 7, 2023
In a world on edge, the British retailer struck at least thr ...
- Still Losing Steam, Peloton Launches New Holiday Blitz
Marketing Daily, Sarah Mahoney - Tuesday, November 7, 2023
With revenues and subscribers declining, the connected fitness company is introducing "Wo ...
- 'Heart Of Sneakers' Celebrates Foot Locker's Hype Squad
Retail Insider, Sarah Mahoney - Wednesday, November 8, 2023
With the new holiday campaign, the retailer navigates declining sales and b ...
- Industry Observers Crushing On Birkenstock
Marketing Daily, Sarah Mahoney - Monday, November 6, 2023
A few weeks after its initial public offering, the ugly-shoe brand ...
- Allbirds Trots Back To Marketing Roots
D2C Insider, Sarah Mahoney - Monday, November 6, 2023
Co-founder Tim Brown explains the Wool Runner 2 innovations and why t ...
- How Bark Keeps Dunkin' Deal Fresh
Marketing Daily, Sarah Mahoney - Friday, November 3, 2023
With stuffed lattes and tough Munchkins, the dog-toy company finds new wa ...
- Amazon Uses The Beatles To Celebrate Lasting Friendships
Marketing Daily, Sarah Mahoney - Sunday, November 5, 2023
In this year's holiday ad, Amazon uses beautiful music to send thr ...
- NRF: Record Holiday Spending To Top $957.3 Billion
Marketing Daily, Sarah Mahoney - Thursday, November 2, 2023
Consumers may seem nervous. But with solid earnings, robust hiring and low ...
- With MakerPlace, Michaels Takes On Etsy
Marketing Daily, Sarah Mahoney - Thursday, November 2, 2023
The retailer is tapping into the $200 billion handmade arts-and-crafts business, selli ...
- Dr. Squatch Hypnotizes With Big Bricc Energy
Marketing Daily, Sarah Mahoney - Wednesday, November 1, 2023
The D2C brand knows that 80% of millennial men struggle with confidenc ...
- Target Jingles Into Holiday With Bargain Focus
Retail Insider, Sarah Mahoney - Wednesday, November 1, 2023
Against a backdrop of sales decline, the retailer plans to entice holid ...
- At VF, Vans Implosion Is Getting Worse
Marketing Daily, Sarah Mahoney - Tuesday, October 31, 2023
As the freefall for the once-beloved sneaker brand intensifies, the company ...
- For Holidays, Nordstrom Wraps Up Disney, Swarovski And Beauty
Marketing Daily, Sarah Mahoney - Tuesday, October 31, 2023
The department store is focusing on experiences, personalization and convenience to spa ...
- Etsy Holiday Ads: Less Schmaltz, More Sleuth
Marketing Daily, Sarah Mahoney - Monday, October 30, 2023
The makers' marketplace is offering seasonal and stealthy advice for getting t ...
- Levi's Latest: Turning Old Jeans Into High-Concept Furniture
D2C Insider, Sarah Mahoney - Monday, October 30, 2023
The company has found another way to encourage people to see den ...
- On Record Sales, Skechers Jumps Into Basketball
Marketing Daily, Sarah Mahoney - Friday, October 27, 2023
With the start of the NBA season, the casual shoe brand sho ...
- Shipt CMO: Experiences Key For Challenger Brands
Marketing Daily, Sarah Mahoney - Thursday, October 26, 2023
With a new pop-up celebrating Thanksgiving's side dishes, the upstart delivery compa ...
- For Holidays, JCPenney Highlights The Joyful -- And The Affordable
Marketing Daily, Sarah Mahoney - Thursday, October 26, 2023
The department store's approach is to help customers make every moment ...
- Amazon Sales Jump 13%, Ad Revenue Soars 26%
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, October 26, 2023
Third-quarter results for the ecommerce giant topped expectations, with ad sales climbi ...
