- Disney, M&Ms, T-Mobile Early Super Bowl Winners
Marketing Daily, Sarah Mahoney - Monday, February 13, 2023
Those brands' spots were the top three according to System1's ranking ...
- Why Walmart, YouTube, Sprite Are Black Americans' Top Brands
Marketing Daily, Sarah Mahoney - Monday, February 13, 2023
New research shows how some brands meld memories, trust and advocacy in ...
- With Sticky Jennifer Coolidge, E.L.F. Scores With Super Bowl
D2C Insider, Sarah Mahoney - Monday, February 13, 2023
In just three weeks, the disruptive cosmetic brand took its most vir ...
- Haunted By Kanye Deal, Adidas Posts Warning
Marketing Daily, Sarah Mahoney - Friday, February 10, 2023
Saddled with unsold Yeezy gear, the company may lose up to $1 ...
- Turmoil In Toyland? Mattel Sales Tumble, Hasbro Has Layoffs
Marketing Daily - Top of the News, Sarah Mahoney - Friday, February 10, 2023
At Mattel, revenues fell 22%, but Barbie, Hot Wheels and Fisher-Price a ...
- Skechers Takes Snoop Dogg's Crew To The Super Bowl
Marketing Daily, Sarah Mahoney - Thursday, February 9, 2023
Sneaker company's all-star lineup is focused on Snoop, with glimpses of Mart ...
- In Super Bowl 'We Get Groceries' Ad, DoorDash Moves Beyond Restaurants
Marketing Daily, Sarah Mahoney - Friday, February 10, 2023
Three unlikely chefs says that people can count on DoorDash to deliv ...
- For VFC, The North Face Climbs As Vans Keeps Stumbling
Marketing Daily, Sarah Mahoney - Wednesday, February 8, 2023
Impressive sales gains at its outdoor brands helped the company beat expectation ...
- Crazy For Love? Proflowers Goes All-In On One Spot
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, February 8, 2023
The company is spending its entire production budget on one Whitney Houst ...
- Old Spice Creates A Musical To Boost Smelf-Confidence
Marketing Daily, Sarah Mahoney - Tuesday, February 7, 2023
Old Spice swaggers into Super Bowl week with an ad that's ...
- Black Brands Shine In February -- Retailers Should Think About The Rest Of The Year
Marketing Daily, Sarah Mahoney - Tuesday, February 7, 2023
For Black History Month, retailers stock up on Black-owned brands in ...
- With Custom-Made Suits, Men's Wearhouse Enters The Era Of New Rules
Retail Insider, Sarah Mahoney - Wednesday, February 8, 2023
With the new Michael Strahan Custom Made to Measure Suiting Program, t ...
- With Jalen Hurts In Ads, 'Solid' Sales At Columbia Sportswear
Marketing Daily, Sarah Mahoney - Monday, February 6, 2023
Sales and its flagship brand and D2C efforts are doing well, ev ...
- Most Prestige Cosmetics Shine -- But Estee Lauder Stumbles
Marketing Daily - Top of the News, Sarah Mahoney - Monday, February 6, 2023
A new report from NPD Group says U.S. sales of prestige beau ...
- With A Fake Pete Davidson, Manscaped Moves To Facial Hair
D2C Insider, Sarah Mahoney - Monday, February 6, 2023
The men's down-there grooming brand is focusing on faces, making the comedian ...
- Best Buy Thinks Big For Super Bowl: 85-Inch-Big
Marketing Daily, Sarah Mahoney - Friday, February 3, 2023
In spots leading up to the Big Game, Best Buy is offeri ...
- Despite Little Profit, Amazon Sales Beat Expectations
Marketing Daily - Top of the News, Sarah Mahoney - Friday, February 3, 2023
With profits evaporating and revenues slowing, a reshaped Amazon had its wor ...
- Ikea Taps Annie Leibovitz As Artist In Residence
Marketing Daily, Sarah Mahoney - Thursday, February 2, 2023
The retailer says the famed photographer will travel the world, taking portrai ...
- Peloton Promises 'Epic Comeback'
Marketing Daily, Sarah Mahoney - Thursday, February 2, 2023
There's plenty of bad news in the company's latest result, but observe ...
- Coty Wants Dictionaries To Expand Beauty Beyond Age, Gender
Marketing Daily, Sarah Mahoney - Wednesday, February 1, 2023
In an open letter to dictionary editors, Coty asks to find ...
- Fisher-Price Debuts Super Bowl Toys For Adults
Marketing Daily, Sarah Mahoney - Wednesday, February 1, 2023
The Mattel-owned brand is offering the special edition to football fans, b ...
- As Consumers Solidify E-Grocery Habits, Amazon Raises Delivery Fees
Marketing Daily, Sarah Mahoney - Tuesday, January 31, 2023
Now that grocery retailers are sure all those pandemic-inspired e-shoppers are sticki ...
- Nike Sues Lululemon (Again)
Marketing Daily, Sarah Mahoney - Tuesday, January 31, 2023
The athletic giant, which sued Lululemon last year for patent infringements ...
- H-E-B Passes Amazon As Grocery Favorite
Retail Insider, Sarah Mahoney - Wednesday, February 1, 2023
H-E-B is the new king, with Amazon falling to third place, ...
- For V-Day, Teleflora Pivots To Teacher Love
Marketing Daily, Sarah Mahoney - Monday, January 30, 2023
Teleflora keeps expanding its "Love Out Loud" message. This year, it's hopi ...
- Ecommerce Sales Cross $1 Trillion For First Time
Marketing Daily - Top of the News, Sarah Mahoney - Monday, January 30, 2023
Powered by an 18% increase in ecommerce in the fourth quarter, ComSco ...
- D2C Sales Continue To Shine For Levi Strauss
D2C Insider, Sarah Mahoney - Monday, January 30, 2023
Despite inventory woes and weakness at wholesale, the denim king keeps winni ...
- TRESemme Makes A Splash With Underwater Dance
Marketing Daily, Sarah Mahoney - Friday, January 27, 2023
The Unilever hair brand jumps in the pool with the USA Olymp ...
- Sound Mind, Etc.: Exercise Benefits Key To ASICS' Marketing Strategy
Marketing Daily - Top of the News, Sarah Mahoney - Sunday, January 29, 2023
From mahjong to chess to video games, ASICS is finding new wa ...
- Paging Dr. Retail: Kroger, Dollar General Latest In Health Disruption
Marketing Daily, Sarah Mahoney - Thursday, January 26, 2023
Retailers are showing off new ideas for expanding their share of healthcar ...
