- Fashion Resale Grows 15X Faster Than Retail
Marketing Daily, Sarah Mahoney - Wednesday, March 27, 2024
ThredUp's new annual report shows consumer appetite for used clothing isn't slowi ...
- Meijer Expands Media Network, Deepens Data Sharing
Retail Insider, Sarah Mahoney - Wednesday, March 27, 2024
Derek Steele, group VP of customer marketing, explains the regional grocery chain ...
- With 'Mended Murals,' Vaseline Offers TLC To Urban Art
Marketing Daily, Sarah Mahoney - Monday, March 25, 2024
The Unilever brand's latest twist on community building is restoring fading cultur ...
- Levi's CMO: 'Dance Is A Metaphor For Progress'
D2C Insider, Sarah Mahoney - Monday, March 25, 2024
In "The Floor is Yours," the denim brand's new campaign builds ...
- Why Women Love Band-Aid, Visa, Lysol
Marketing Daily, Sarah Mahoney - Friday, March 22, 2024
New research highlights the subtle ways brands build emotional gender-based connections wi ...
- Nike Pulls Back On D2C, Looks To Sharper Marketing
Marketing Daily, Sarah Mahoney - Monday, March 25, 2024
Acknowledging that it is under-performing, the athletic giant is refocusing on spor ...
- Chewy Sees Growth In Vet Care, Ad Sales
Marketing Daily, Sarah Mahoney - Thursday, March 21, 2024
Despite a sharp decline in pet adoptions, the company sees increasing reven ...
- Fruit People Head Out On An Underwear Road Trip
Marketing Daily, Sarah Mahoney - Thursday, March 21, 2024
Fruit of the Loom is introducing "The Getaway Collection," with the TikTok-friend ...
- 'So Many Urinals!' In Mockumentary, J.J. Watt Salutes Dick's House Of Sport
Marketing Daily, Sarah Mahoney - Wednesday, March 20, 2024
The NFL great loves the superstore concept so much he tries ...
- New Balance, Cadillac, Glossier Win With Women's Sports
Marketing Daily, Sarah Mahoney - Tuesday, March 19, 2024
New research shows women's sports, especially tennis and the WNBA, are increasing ...
- Kohl's Expands Home-Furnishing Offers
Marketing Daily, Sarah Mahoney - Tuesday, March 19, 2024
America's second-biggest department store is looking for a comeback. It hopes t ...
- Why Retailers Are Losing Faith In Self-Checkout
Retail Insider, Sarah Mahoney - Wednesday, March 20, 2024
Stores invested heavily in new technology and layouts to ease lines. B ...
- Despite Early Easter, NRF Predicts Strong Sales
Marketing Daily, Sarah Mahoney - Monday, March 18, 2024
While not likely to top last year's record, sales are expected ...
- D2C Brands Lead In Trust, Lag In Satisfaction
D2C Insider, Sarah Mahoney - Monday, March 18, 2024
New research shows retail websites and online marketplaces still outperform direct-selling bra ...
- Amazon Delivered Ads For Unavailable Products
Marketing Daily, Sarah Mahoney - Friday, March 15, 2024
The company reportedly charged small advertiser up to $300,000 for misdirected ...
- Ulta Predicts Slower Sales Ahead
Marketing Daily, Sarah Mahoney - Friday, March 15, 2024
While the beauty retailer's fourth-quarter results beat forecasts, the company offered ...
- CEO Shake-Ups At Under Armour, Allbirds
Marketing Daily, Sarah Mahoney - Thursday, March 14, 2024
After just over a year, UA's Stephanie Linnartz is out, and found ...
- Dick's Smashes Estimates, Keeps Gaining Share
Marketing Daily, Sarah Mahoney - Thursday, March 14, 2024
The retailer's quarterly results include substantial gains in profitability and a n ...
- What's Behind QVC Email, Other Asian Hate Stories
Marketing Daily, Sarah Mahoney - Wednesday, March 13, 2024
A diversity expert explains how -- and why -- brands let Asi ...
- The Home Depot Signs 3-Year NCAA Deal, Breaks New Shaq Campaign
Marketing Daily, Sarah Mahoney - Tuesday, March 12, 2024
Just in time for March Madness, retailer sets a new campaign ...
- Kohl's Looks To Babies R Us To Boost Sagging Sales
Marketing Daily, Sarah Mahoney - Tuesday, March 12, 2024
In a partnership with WHP Global, the retailer will open 200 ba ...
- Macy's Taps New Media Network Exec As Best Practices Emerge
Marketing Daily, Sarah Mahoney - Tuesday, March 12, 2024
Macy's is the latest to make such a hire as retailers contin ...
- Neiman Marcus Links Sports And Fashion In Spring Campaign
Retail Insider, Sarah Mahoney - Wednesday, March 13, 2024
The luxury retailer is rolling out "Quest for the Best," pairing high-performi ...
- Aldi's Rattles Grocery Landscape In Massive Expansion
Marketing Daily, Sarah Mahoney - Monday, March 11, 2024
The low-price grocer plans to open 800 new stores over the ne ...
- Beyond Swipes: BLK's Animated Saga Of Black Romance
D2C Insider, Sarah Mahoney - Monday, March 11, 2024
The app uses animation to talk about the long history of Bla ...
- With 'Shout For Equality,' The ERA Looks To Reclaim Its Moment
Marketing Daily, Sarah Mahoney - Friday, March 8, 2024
In a new campaign from Ogilvy, the ERA Coalition hopes activists c ...
- With Sharper Marketing, Gap Finally Makes Progress With Old Navy
Marketing Daily, Sarah Mahoney - Friday, March 8, 2024
Gap Inc.'s new management credits better storytelling and smarter media buys ...
- ASICS Probes Gender Exercise Gap In New Women's Campaign
Marketing Daily, Sarah Mahoney - Friday, March 8, 2024
After market research uncovered some surprising reasons women exercise less, the compa ...
- Titan Casket Targets Death By Daylight Savings
Marketing Daily, Sarah Mahoney - Thursday, March 7, 2024
Daylight savings time doesn't have many fans, but few realize it c ...
- Lilly Pulitzer Launches First-Ever Brand Campaign
Marketing Daily, Sarah Mahoney - Thursday, March 7, 2024
The debut coincides with International Women's Day, celebrating the 65-year-old brand's sun ...