- Rite Aid Names New CMO
Marketing Daily - Top of the News, Sarah Mahoney - Monday, August 7, 2023
Shake-ups continue as the challenged retailer looks to build on recent moment ...
- Aurate Moves Into Macy's, Helzberg Diamonds
D2C Insider, Sarah Mahoney - Monday, August 7, 2023
Buoyed with new funding, the luxury D2C jeweler is expanding into physic ...
- Red-Hot E.L.F. Leads Beauty Biz With 76% Jump In Sales
Marketing Daily, Sarah Mahoney - Saturday, August 5, 2023
The popular budget brand just notched its 18th consecutive quarter of sal ...
- With Sales And Profits Surging, Amazon Ad Sales Rise 22%
Marketing Daily - Top of the News, Sarah Mahoney - Friday, August 4, 2023
The ecommerce company's financial results beat expectations and pleased observers with ...
- In Tough Quarter, Etsy, Wayfair Show Strengths
Marketing Daily, Sarah Mahoney - Friday, August 4, 2023
Both ecommerce companies have been pressured by slowed spending. But Etsy ...
- Back-To-School Shoppers Intensify Bargain Hunting
Marketing Daily, Sarah Mahoney - Thursday, August 3, 2023
New data on back-to-school shoppers shows that while parents are spending mo ...
- Call Of The Wild: The North Face, Columbia Sportswear Sales Shine
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, August 2, 2023
Other apparel sectors are shrinking. But strong results at Columbia Sportswear a ...
- Snoop Dogg Shows Off First Skechers Collab
Marketing Daily, Sarah Mahoney - Tuesday, August 1, 2023
The musician has starred in Skechers' ads before. Now he's ready f ...
- Burberry Taps Emma Mackey For New Goddess Fragrance
Marketing Daily, Sarah Mahoney - Tuesday, August 1, 2023
Emma Mackey may play a Nobel-winning physicist in "Barbie." But she's leadi ...
- With Walker Hayes, Great Clips Shoots For TikTok Stardom
Retail Insider, Sarah Mahoney - Wednesday, August 2, 2023
The hair salon franchise hopes to catch lightning in a bottle, tyi ...
- Billie Introduces The Game Young Women Can Never Win
Marketing Daily, Sarah Mahoney - Tuesday, August 1, 2023
With "No Worries If Not," the D2C razor brand launches a boa ...
- This School Year, American Eagle Aims To Dominate Denim
Marketing Daily, Sarah Mahoney - Monday, July 31, 2023
The retailer is introducing a new collection, in partnership with TikTok pheno ...
- With New Marketing VP, August Shifts To Brand Awareness
D2C Insider, Sarah Mahoney - Monday, July 31, 2023
The edgy company is bringing its Gen Z mission -- fighting peri ...
- New Walmart Offers Highlight Changing Plight Of SNAP Consumers
Marketing Daily, Sarah Mahoney - Friday, July 28, 2023
With Walmart+ Assist, the retailer is introducing half-off memberships for people ...
- Wayfair Taps New CMO
Marketing Daily, Sarah Mahoney - Thursday, July 27, 2023
As it moves closer to profitability, the ecommerce furniture company promotes ...
- Sales Fall, Even As Mattel Basks In Barbie Buzz
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, July 27, 2023
Barbie's theatrical debut may be a juggernaut. But the toy company ...
- Gap Fills CEO Seat With Barbie Mastermind
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, July 26, 2023
Mattel's Richard Dickson is moving into the chief executive chair at t ...
- Ooh-La-La-Lympics: LVMH Signs On As Paris 2024 Partner
Marketing Daily, Sarah Mahoney - Tuesday, July 25, 2023
Though late in coming, the luxury giant's deal will provide a podi ...
- REI Co-op Expands Tour Offers, Commits To Expanding Outdoor Access
Marketing Daily, Sarah Mahoney - Tuesday, July 25, 2023
The get-back-outside retailer beefs up adventure travel offers, launches campaign to g ...
- As 'Aspirational Luxury' Fades, Brands Navigate Rocks -- And Hard Places
Retail Insider, Sarah Mahoney - Wednesday, July 26, 2023
Luxury expert Milton Pedraza weighs in on how the biggest names ...
- With X, Musk Emcees A Graphic Design Circus
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, July 25, 2023
The new logo, which managed to be both a surprise and n ...
- For Teens, Thinx Talks The 'New' Language Of Periods
D2C Insider, Sarah Mahoney - Monday, July 24, 2023
As it expands into more physical stores, the period underwear brand ...
- Research: Private-Label Groceries Eating National Brands' Lunch
Marketing Daily, Sarah Mahoney - Friday, July 21, 2023
Consumers are loading up on private labels and holding back on discretiona ...
- Lowe's Lets the Dogs In With Petco Partnership
Marketing Daily, Sarah Mahoney - Friday, July 21, 2023
Lowe's is rolling its partnership with Petco into 300 rural locations, putti ...
- With Cost-Cutting Back In Fashion, Macy's Launches Private-Label Line
Marketing Daily, Sarah Mahoney - Thursday, July 20, 2023
As American shoppers continue to rein in discretionary spending, Macy's is answeri ...
- Babies R Us Reborn: Smaller, Experiential
Marketing Daily, Sarah Mahoney - Thursday, July 20, 2023
WHP Global is reviving the retail banner in New Jersey's American Drea ...
- Women's World Cup Ready To Meet Its Moment
Marketing Daily, Sarah Mahoney - Wednesday, July 19, 2023
This year's games will draw record viewership and ignite fan fever ...
- Amazon Lauds Cheapskate Parenting, Debuts 'Dormz' Campaign
Marketing Daily, Sarah Mahoney - Tuesday, July 18, 2023
The ecommerce giant and actor Randall Park tells parents that spending w ...
- L'Oreal Adds Kendall Jenner As Ambassador
Marketing Daily, Sarah Mahoney - Tuesday, July 18, 2023
Move over, Helen Mirren and Eva Longoria. L'Oreal Paris is adding Kenda ...
- Ikea Woos Gen Z With Slice-Of-Life Anime
Retail Insider, Sarah Mahoney - Wednesday, July 19, 2023
The retailer wants to win over the back-to-college crowd by turning do ...