- Spending Surges On High-End Beauty Products
Marketing Daily, Sarah Mahoney - Tuesday, April 25, 2023
Sales of pricey makeup, fragrance and skincare products jumped 16% in t ...
- Sloomoo Brings Sensory Play To A Wider Audience
Retail Insider, Sarah Mahoney - Wednesday, April 26, 2023
Kids of all ages roll up their sleeves to play with ...
- An Era Ends: Walmart Sells Its Last D2C Biz
Marketing Daily - Top of the News, Sarah Mahoney - Monday, April 24, 2023
In unloading Eloquii, the plus-sized ecommerce brand it bought in 2018, Walma ...
- Expertise Makes The Difference At 'Fast Growing Trees'
D2C Insider, Sarah Mahoney - Monday, April 24, 2023
Already the world's largest sustainably-run online nursery, its CEO is cultivating mo ...
- Levi Strauss Hires Snap CMO Kenny Mitchell
Marketing Daily, Sarah Mahoney - Friday, April 21, 2023
The executive will bring digital expertise to the company as it mov ...
- Shapermint Wants Women To Boost their 'Momfidence'
Marketing Daily - Top of the News, Sarah Mahoney - Monday, April 24, 2023
The shapewear brand is using new influencers, asking mothers to fearlessly flau ...
- Furniture Sales Are Falling. Ikea Is Expanding Anyway.
Marketing Daily, Sarah Mahoney - Thursday, April 20, 2023
Ikea just announced a $2.2 billion expansion into U.S. retail -- i ...
- Dick's Taps PepsiCo's Emily Silver As New CMO
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, April 20, 2023
Silver takes over the marketing reins from Ed Plummer, who is retir ...
- For 420, Bic Lights Up With Snoop, Willie And Martha
Marketing Daily, Sarah Mahoney - Thursday, April 20, 2023
The world never tires of weed jokes involving Snoop Dogg, Willie Nels ...
- Lululemon Latest To Pile On Plant-Fabric Trend
Marketing Daily, Sarah Mahoney - Tuesday, April 18, 2023
The athletic apparel maker is introducing its first-ever plant-based nylon to pro ...
- Chewy Salutes Those 'Favorite Child' Pets
Retail Insider, Sarah Mahoney - Wednesday, April 19, 2023
This ecommerce company knows dogs and cats really are people. Its C ...
- Those Twitter Tantrums? People Aren't So Angry After All
Marketing Daily - Top of the News, Sarah Mahoney - Monday, April 17, 2023
Marketers need to know that moral outrage on social media often doesn ...
- To Keep Growing, LensDirect Thinks Small
D2C Insider, Sarah Mahoney - Monday, April 17, 2023
A fourth-generation optical company keeps bootstrapping its way into the broader vision-ca ...
- American Eagle Enters Resale, Using AR On Snap
Marketing Daily, Sarah Mahoney - Friday, April 14, 2023
The denim powerhouse may be late to the resale party. But it ...
- With Fewer New Products, Consumers Cut Discretionary Spending 7%
Marketing Daily - Top of the News, Sarah Mahoney - Friday, April 14, 2023
A Commerce Department report notes a 4.3% drop at home improvement retailer ...
- Uproar About Trans Influencer Masks Nike's Real Gender Problem
Marketing Daily, Sarah Mahoney - Thursday, April 13, 2023
Noise about Nike's collaboration with Dylan Mulvaney will blow over momentarily. Wh ...
- Gal Gadot, Jimin, Zoe Kravitz Star In New Tiffany Campaign
Marketing Daily, Sarah Mahoney - Thursday, April 13, 2023
Retailer continues to chart new territory with "This is Tiffany," campaign th ...
- Dove Joins Efforts To Protect Kids From Social Media
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, April 12, 2023
The activist brand is fighting for a new flag: the 2023 Ki ...
- Hate Babies On Planes? Carter's Has $100 To Soothe You
Marketing Daily, Sarah Mahoney - Tuesday, April 11, 2023
The No. 1 baby-clothes brand knows not everyone wants to share t ...
- For $100, Ikea Will Redesign Your Cluttered Living Room
Marketing Daily, Sarah Mahoney - Tuesday, April 11, 2023
Ready to move beyond Billy and Poang? The retailer is introducing IK ...
- New VP To Build Out Home Depot's Retail Media+ Network
Retail Insider, Sarah Mahoney - Wednesday, April 12, 2023
With the appointment of Melanie Babcock as vice president of Retail Media ...
- Barbiecore Takes Over TikTok As Mattel Gets Ready For Its Close-up
Marketing Daily - Top of the News, Sarah Mahoney - Monday, April 10, 2023
Mattel is firing up the Barbie furnace for the feature film, whi ...
- Why Lilly Pulitzer Is Tripling Its Influencer Budget
D2C Insider, Sarah Mahoney - Monday, April 10, 2023
With sales up 13%, the fabled clothing brand is leaning into i ...
- Vans Taps 'Creative Voyagers' To Reverse Sales Slump
Marketing Daily, Sarah Mahoney - Friday, April 7, 2023
With a new brand platform that stars athletes, artists and musicians focus ...
- Lululemon, Anthropologie, Tory Burch Top Resale Brands
Marketing Daily - Top of the News, Sarah Mahoney - Friday, April 7, 2023
In its latest resale report, ThredUp reveals the hottest resale brands ...
- How Hyundai And Kevin Bacon Outsmarted The Super Bowl
Marketing Daily, Sarah Mahoney - Thursday, April 6, 2023
"Super Bowl" ads starring Bacon and his daughter Sosie outperformed the automaker ...
- Walmart Outlines New Growth Strategy, Reopens Store After Latest Tragedy
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, April 6, 2023
The retail giant revealed how automation would boost sales by $130 billi ...
- For Teens, TikTok, Lululemon Slip While Make-up, UGG Gain
Marketing Daily, Sarah Mahoney - Wednesday, April 5, 2023
Piper Sandler's semiannual survey also sees a shake-up in footwear. And t ...
- E-Grocery Secrets: Shoppers Love YouTube, Thursday Afternoon, Sliced Cheese
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, April 6, 2023
MikMak's latest benchmark study on e-grocery commerce reveals Walmart and Target a ...
- Suspicious Minds: America's Distrust Of Sustainability Claims Increasing
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, April 5, 2023
All that money brands spend on planet-friendly messaging? America isn't buying i ...