- Chewy Waives Adoption Fees For Thousands Of Animals
Marketing Daily, Sarah Mahoney - Wednesday, November 20, 2024
All shelter animals want for the holidays is a home. So Thanksgivi ...
- Walmart Revenue Gains 6%, Ad Sales Pop 28%
Marketing Daily, Sarah Mahoney - Tuesday, November 19, 2024
The retailer reports strong spending, especially from upper-income consumers. ...
- Brands Must 'Get Boring,' Brace for Retail Therapy
Retail Insider, Sarah Mahoney - Wednesday, November 20, 2024
As consumers seek to defend themselves from politics, stress and technology, stor ...
- Home Cooking Stars In Thanksgiving Price Wars
Marketing Daily, Sarah Mahoney - Monday, November 18, 2024
Kroger and Meijer pile on the price-cut meal packages, as 38% ...
- Crocs Taps Former Yeezy Designer For Key Role
Marketing Daily, Sarah Mahoney - Tuesday, November 19, 2024
Prolific designer Steven Smith, fired from Yeezy in August, has held k ...
- Knorr Wants Your Thanksgiving Recipe Fails
CPG Insider, Sarah Mahoney - Friday, November 15, 2024
With #EffortIsEverything, the Unilever brand is encouraging zillennials to revel in the ...
- Saks Dims Holiday Lights But Predicts Stronger Luxury Spending
Marketing Daily, Sarah Mahoney - Thursday, November 14, 2024
In a Grinchy surprise, the retailer has called off its popular annu ...
- Retailers Can Expect Record Black Friday Turnout
Marketing Daily, Sarah Mahoney - Thursday, November 14, 2024
Target, Macy's and Kohl's are amping up ads, hoping to woo t ...
- Athletic Shoe Company On Credits Zendaya, Federer With 32% Sales Gain
Marketing Daily, Sarah Mahoney - Wednesday, November 13, 2024
The athletic shoe company says high-impact campaigns boosted awareness to 20% ...
- Amazon Haul Takes On Temu, Shein
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, November 13, 2024
The new shopping service, in beta, offers 300 million products for $ ...
- Barilla Dials Up Love With Pasta Snowfall
Marketing Daily, Sarah Mahoney - Tuesday, November 12, 2024
The world's leading pasta maker introduces a novelty shape to welcome t ...
- In Tough Times For The Outdoors, REI Names New CMO
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, November 12, 2024
Abigail Jacobs, formerly with Sephora and Williams-Sonoma, will lead the co-op's marketi ...
- Walmart, PepsiCo Again Top Kantar's PowerRanking
Retail Insider, Sarah Mahoney - Wednesday, November 13, 2024
Target muscles ahead, besting Kroger, Amazon and Costco. ...
- Pinterest Holiday Ads Take Aim At Predictable Gifts
Marketing Daily, Sarah Mahoney - Tuesday, November 12, 2024
The platform's gift-giving campaign wants to save the world from beard oi ...
- Toy Industry Stabilizes, Expects Slight Gains
Marketing Daily, Sarah Mahoney - Monday, November 11, 2024
Circana reports flat sales in the first nine months, with sales expect ...
- Ralph Lauren Bucks Luxury Decline
Marketing Daily, Sarah Mahoney - Friday, November 8, 2024
Better-than-expected sales rose 6%, and the apparel brand is anticipating a mu ...
- How Nerds Is Sizing Up Its Super Bowl Risk
CPG Insider, Sarah Mahoney - Friday, November 8, 2024
Ferrara looks to capitalize on Nerds Gummy Clusters' "it" candy status. ...
- Carter's Dials Up 'More Than Just Cute'
Marketing Daily, Sarah Mahoney - Friday, November 8, 2024
The infant and children's clothing brand is expanding the campaign, focusing ...
- Best Buy's Spokes-Hologram Looms Small In Holiday Ads
Marketing Daily, Sarah Mahoney - Wednesday, November 6, 2024
The electronics retailer is rolling out a new series of ads, wi ...
- Chobani Names New CMO
Marketing Daily, Sarah Mahoney - Monday, November 4, 2024
Jai Kibe will lead marketing and creative teams for the Chobani a ...
- Wayfair Credits New Marketing Strategy With Share Gains
Marketing Daily, Sarah Mahoney - Tuesday, November 5, 2024
The home furnishings category is still taking a beating, but the ecommer ...
- Calm App Buys 30 Seconds Of Election Silence
Marketing Daily, Sarah Mahoney - Tuesday, November 5, 2024
The meditation leader is airing quiet spots to help ease election nig ...
- EBay Debuts First Global Brand Campaign In A Decade
Retail Insider, Sarah Mahoney - Wednesday, November 6, 2024
The company hopes the new work will help fend off challenges fr ...
- Work Buddies Star In Amazon's Holiday Ad
Marketing Daily, Sarah Mahoney - Monday, November 4, 2024
The ecommerce company's campaign highlights a janitor's spine-tingling version of "What t ...
- With Peppermint-Swirl Avalanche, Target Aims For Holiday Magic
Marketing Daily, Sarah Mahoney - Monday, November 4, 2024
The discounter is kicking off the holiday season with nine-foot bears, Tayl ...
- Amazon Third-Quarter Ad Sales Rise 19% To $14.3B
Marketing Daily, Sarah Mahoney - Friday, November 1, 2024
The company's net revenues climbed 11% to $158.9 billion, while net inco ...
- In Politically Overserved Scranton, Johnsonville Offers Solace In Sausage
CPG Insider, Sarah Mahoney - Friday, November 1, 2024
Swing-state voters are exhausted. The company invited "The Office" royalty to gri ...
- Zales Aims At Self-Gifters With 'Merry Me'
Marketing Daily, Sarah Mahoney - Thursday, October 31, 2024
The new campaign urges young women to treat themselves to something shi ...
- Everyone Knows Where Waldo Is. Etsy Knows What He Needs.
Marketing Daily, Sarah Mahoney - Friday, November 1, 2024
The crafty ecommerce giant unveils its holiday campaign -- and solid third-quart ...
- M&M's, Hershey, Kinder Biggest Halloween Ad Spenders
Marketing Daily, Sarah Mahoney - Wednesday, October 30, 2024
With sales expected to reach a record $4.1 billion, candy brands spe ...
