- Mobile Ad Spend To Reach $18 Billion This Year, $42 Billion By 2017
Mobile Marketing Daily, Steve Smith - Tuesday, January 21, 2014
While supply will continue to outpace demand, mobile advertising spend will gr ...
- Beats Music Launches Streaming Service With Human Touch
Mobile Marketing Daily, Steve Smith - Tuesday, January 21, 2014
The celebrity-driven and hotly anticipated Beats music subscription service launched on i ...
- Media Buyers Not So Smitten With Twitter ROI
MoBlog, Steve Smith - Tuesday, January 21, 2014
A straw poll of media buyers produced mixed results for Twitter. Hi ...
- Starbucks And Managing The Security Gotcha
Data and Targeting Insider, Steve Smith - Tuesday, January 21, 2014
Last week's minor revelation that Starbucks' mobile app was storing personal informati ...
- Volkswagen Drives Downloads, Dealer Visits With Game
MoBlog, Steve Smith - Monday, January 20, 2014
Getting one branded game right is hard enough. but actually establishing ...
- American Eagle To Launch iBeacon Trial Next Month
Mobile Marketing Daily, Steve Smith - Friday, January 17, 2014
In 100 of its best-performing stores next month, American Eagle will u ...
- Apple Bounces: Owns 42% Of U.S. Smartphone Market
MoBlog, Steve Smith - Friday, January 17, 2014
All signs point to Apple having had a blockbuster Q4 2013. I ...
- 'HelloWorld' Says ePrize In A Mobile-First Rebranding
Mobile Insider, Steve Smith - Thursday, January 16, 2014
Longtime sweepstakes and contest agency ePrize starts a major rebranding effort und ...
- Gulp! Starbucks App Found Storing User Secrets In Plain Text, If Not Sight
MoBlog, Steve Smith - Thursday, January 16, 2014
Apps and mobile payments enmesh more retail brands in worries over person ...
- App And Web Use Diminishing Weather Channel's TV Value, DirecTV Claims
Mobile Marketing Daily, Steve Smith - Wednesday, January 15, 2014
In its contract dispute with The Weather Channel, DirecTV executives cite t ...
- Wahoo For Yahoo's Honest Effort
MoBlog, Steve Smith - Wednesday, January 15, 2014
Yahoo's latest run of mobile apps shows real thought about the possib ...
- Consumers Say, Show Us The Personalized Value, We Will Show You Our Personal Data
Data and Targeting Insider, Steve Smith - Tuesday, January 14, 2014
A new IBM study shows considerable increases in the number of consume ...
- Mobile Shopping Being Driven By Forward-Leaning 18%
Mobile Insider, Steve Smith - Tuesday, January 14, 2014
About a fifth of shoppers occupy a core of heavily mobile, digital ...
- M-Commotion: Seamless Chokes On Its Own Twitter ''Girls' Promo
Mobile Marketing Daily, Steve Smith - Tuesday, January 14, 2014
Online food ordering app and site Seamless went down Sunday night ...
- App Use Doubles, But Messaging Shows Platform Potential
MoBlog, Steve Smith - Tuesday, January 14, 2014
Flurry says it saw some app categories more than double the numb ...
- Muppets Take The Globes In Ad That Made It All Worthwhile
MoBlog, Steve Smith - Monday, January 13, 2014
Just when I was wishing I had watched "Downton Abbey" instead ...
- Johnson & Johnson Super Serves Us With Workout App
MoBlog, Steve Smith - Friday, January 10, 2014
A new and robust fitness app from Johnson & Johnson underscores t ...
- My In-Store Mobile Assistant Needs A Reboot
Mobile Insider, Steve Smith - Thursday, January 9, 2014
My local grocery merchant finally has the in-store mobile experience envisioned f ...
- Retail App Users Are Best Brick-And-Mortar Customers
MoBlog, Steve Smith - Thursday, January 9, 2014
Not surprisingly, people with retailer apps on their phones were the mo ...
- In-Store, Moms Look To Coupon, Retailer Sites, Ignore Brands
MoBlog, Steve Smith - Wednesday, January 8, 2014
When it comes to grocery shopping, moms armed with smartphones are mu ...
- TV Everywhere vs. Everywhere TV
Mobile Insider, Steve Smith - Tuesday, January 7, 2014
For all of its frustrations and false promises, having full-bore access ...
- InMarket Lighting Up iBeacons In 150 Grocery Stores
MoBlog, Steve Smith - Tuesday, January 7, 2014
The mobile shopping app developer inMarket will connect to consumers in-store wi ...
- Targeting Taste: The Emerging Science Of Preference Profiling
Data and Targeting Insider, Steve Smith - Monday, January 6, 2014
Pandora is experimenting with ad targeting that uses some of the sa ...
- Yahoo Sports App Relaunches With Novel Animated GIF Maker
Mobile Marketing Daily, Steve Smith - Sunday, January 5, 2014
Users of the newly updated Yahoo Sports mobile app can turn Maj ...
- Apple Eats SnappyCam, Google Gobbles BitSpin
Mobile Marketing Daily, Steve Smith - Monday, January 6, 2014
Apple and Google continue to buy out small developers whose work c ...
- USA Today iPad App Adds Sponsored Trailerpop Movie Trivia
MoBlog, Steve Smith - Monday, January 6, 2014
The movie trailer trivia app Trailerpop has landed its first syndication de ...
- iBeacons To Drive CES Scavenger Hunt
MoBlog, Steve Smith - Friday, January 3, 2014
Attendees at the CES convention in Las Vegas can get a hands- ...
- Amazon Ready To Light The Device Fire With Video Kindle-ing?
Mobile Insider, Steve Smith - Thursday, January 2, 2014
With excellent hardware and a very strong media platform now, Amazon final ...
- While You Were Away, Apps Just Peaked
MoBlog, Steve Smith - Thursday, January 2, 2014
The rate of growth in the holiday app frenzy retreated significantly th ...
- To-Do: Fewer Predictions, More Resolutions
Mobile Insider, Steve Smith - Tuesday, December 31, 2013
Enough with the self-serving industry predictions. We get it. 2014 will ...