- Omnicom's PHD Lands Unilever's Global Media Business
MediaDailyNews, Steve McClellan - Friday, October 5, 2012
After a 10-month process, Unilever has wrapped up its global media revie ...
- For Latinos, TV Viewing Is Family Affair
MediaDailyNews, Steve McClellan - Friday, October 5, 2012
A new study unveiled by Spanish-language network Telemundo indicates that 90% ...
- Futures: Industry Leaders Cite Integrated Tech, Content Delivery
MediaDailyNews, Steve McClellan - Thursday, October 4, 2012
Closed digital networks, "collaborative consumption" and "functional integration" are just a f ...
- MediaVest USA Awarded Media AOR Duties For The Travelers Companies
MediaDailyNews, Steve McClellan - Thursday, October 4, 2012
Publicis Groupe's MediaVest USA has been awarded media agency of record duti ...
- Worldlink To Handle DR Ad Sales For Pac-12 Networks
MediaDailyNews, Steve McClellan - Wednesday, October 3, 2012
Multiplatform ad sales firm WorldLink has signed a deal to exclusively overs ...
- Study: Political Truth Is MIA, Viewers Trust CNN, Facebook
MediaDailyNews, Steve McClellan - Wednesday, October 3, 2012
On the eve of the first presidential political debate, Interpublic's McCann Ericks ...
- NBCU: Multiplatform Olympic Consumption Was Add-On
MediaDailyNews, David Goetzl, Steve McClellan - Wednesday, October 3, 2012
NBCU found that among people consuming Olympic content on a TV a ...
- MediaVest Wins Travelers Insurance Account
Raw, Steve McClellan - Thursday, October 4, 2012
Publicis Groupe's MediaVest USA has been awarded media agency of record duti ...
- Lowe Named Managing Director, OgilvyOne
MediaDailyNews, Steve McClellan - Tuesday, October 2, 2012
Dasher Lowe has joined Ogilvy & Mather Chicago as Managing Director ...
- Performance Pay Models: UM Fully Committed; Hearst Tries In Digital
MediaDailyNews, Steve McClellan - Tuesday, October 2, 2012
At a Tuesday Advertising Week session, IPG UM's Huw Griffiths talked abo ...
- Lazarus: Have Passion For Advertising, Promote More Women
MediaDailyNews, Steve McClellan - Tuesday, October 2, 2012
Love it or leave it. That was the advice offered by form ...
- MEC Wins Beiersdorf Assignment
MediaDailyNews, Steve McClellan - Monday, October 1, 2012
WPP's MEC has been awarded media agency duties for several key marke ...
- Ad Pros Advocate More Industry Creativity
MediaDailyNews, Steve McClellan - Monday, October 1, 2012
Some well-known industry pros urged advertising to change its ways or ...
- Agency CEOs: Mobile Ads Still Need Improvement
Online Media Daily, Steve McClellan - Monday, October 1, 2012
One of the more memorable quotes from the ever-quotable late Steve Jo ...
- ZenithOptimedia: U.S. Ad Forecast Up, Internet And Cable TV Rising
MediaDailyNews, Steve McClellan - Monday, October 1, 2012
ZenithOptimedia upgraded its forecast for U.S. spending to nearly $161 billion, ...
- Mullahy Joins IMS As CEO
MediaDailyNews, Steve McClellan - Monday, October 1, 2012
Nancy Mullahy, the former North American CEO at WPP's Neo@Ogilvy, has join ...
- MEC Wins Beiersdorf Assignment
Raw, Steve McClellan - Monday, October 1, 2012
WPP's MEC has been awarded media agency duties for several key marke ...
- Poer Upped To President, SMG Liquid Thread NA
MediaDailyNews, Steve McClellan - Thursday, September 27, 2012
Brent Poer has been upped to president, SMG LiquidThread North America. ...
- Marketers: Hispanics Influence Non-Latinos In Brand Choice
MediaDailyNews, Steve McClellan - Thursday, September 27, 2012
A new WPP, Experian study finds Hispanics are influencing non-Hispanics -- particular ...
- Correction: Postal Service Review is Media, Not Creative
MediaDailyNews, Steve McClellan - Wednesday, September 26, 2012
In a Sept. 25 'Media Daily News' story entitled "Resend: Postal Servi ...
- JWT: A Bit Tarnished, The American Dream Endures
MediaDailyNews, Steve McClellan - Wednesday, September 26, 2012
While most Americans still believe in the American Dream, it has lo ...
- Zoetic Wins Top Prize In GE|OMD Incubator Competition
Online Media Daily, Steve McClellan - Wednesday, September 26, 2012
Zoetic has won the top prize in a media startup competition creat ...
- Poer Elevated To North American President Of SMG LiquidThread
Raw, Steve McClellan - Thursday, September 27, 2012
Brent Poer has been promoted to President SMG LiquidThread North America, t ...
- Telesco Named President, Orion Trading
MediaDailyNews, Steve McClellan - Tuesday, September 25, 2012
Tom Telesco has been named worldwide president of Orion Trading, the Interpubl ...
- MEC Staffer Quits, Provocative Office Email Goes Viral
MediaDailyNews, Steve McClellan - Tuesday, September 25, 2012
An MEC account manager in the UK made a very loud ex ...
- Resend: U.S. Postal Service Begins RFP Review
MediaDailyNews, Steve McClellan - Monday, September 24, 2012
A U.S. Postal Service rep has confirmed that the Postal Service h ...
- MediaCom Sport Opens Moscow Outpost To Service Major Events
MediaDailyNews, Steve McClellan - Monday, September 24, 2012
MediaCom Sport, a unit of WPP, has opened a new office ...
- Former Optimum Sports Exec Sues Omnicom For Wrongful Termination
MediaDailyNews, Steve McClellan - Sunday, September 23, 2012
Veteran sports media executive Ray Katz has sued Omnicom, its OMD a ...
- SapientNitro Enlarges Data Options, Adds Iota Team
Online Media Daily, Steve McClellan - Friday, September 21, 2012
Digital marketing and tech services firm SapientNitro is diving deeper into t ...
- Publicis To Acquire Digital Agency LBi For $540 Million
MediaDailyNews, Steve McClellan - Thursday, September 20, 2012
Publicis Groupe has agreed to buy independent digital shop LBi for $5 ...