- WPP: Brand Agencies Confront 'Slowdown,' China Critical
MediaDailyNews, Steve McClellan - Thursday, September 20, 2012
Despite slow growth in the U.S. and Europe, WPP's Martin Sorrell sa ...
- MDC Committed To Bulk Up Media, Reduce Debt
MediaDailyNews, Steve McClellan - Thursday, September 20, 2012
After a two-year buying spree that was capped earlier this year ...
- Publicis' Levy: 'Connected Consumer' Key, Digital Focus Is Intense
MediaDailyNews, Steve McClellan - Thursday, September 20, 2012
The future of marketing and communications will focus on the "always connect ...
- Omnicom Sued For Wrongful Termination, Charged With Violating Sarbanes-Oxley
Raw, Steve McClellan - Friday, September 21, 2012
Veteran sports media executive Ray Katz has sued Omnicom, its OMD a ...
- IPG's Roth Touts Agency Value, Pay-Per-Performance Model
MediaDailyNews, Steve McClellan - Wednesday, September 19, 2012
Recent and future changes in the business are driven by the consume ...
- Omnicom CFO Muses On China Business, Organic Growth
MediaDailyNews, Steve McClellan - Wednesday, September 19, 2012
Omnicom's business in China is comprised predominantly of multinational marketers, and loc ...
- Publicis Groupe To Acquire LBi
Raw, Steve McClellan - Thursday, September 20, 2012
Publicis Groupe has conditionally agreed to buy independent digital shop LBi f ...
- Dentsu, ADK To Market Flipboard
MAD SF, Steve McClellan - Wednesday, September 19, 2012
San Francisco-based Flipboard, the social magazine app, has struck a deal wi ...
- Callas To Managing Director, Maxxcom Global
MediaDailyNews, Steve McClellan - Tuesday, September 18, 2012
As it continues to scale up its $3 billion media agency operatio ...
- Marketers: Food Elites, Realists Taste The Difference In Shopping
MediaDailyNews, Steve McClellan - Tuesday, September 18, 2012
Shopper marketing specialist on the retail food industry SAI Marketing concludes th ...
- Gatfield, Naked Communications Part Ways
MediaDailyNews, Steve McClellan - Monday, September 17, 2012
Veteran senior adman Stephen Gatfield has resigned as co-chairman of Naked Communication ...
- Clemente Named CEO, MediaCom Portugal
MediaDailyNews, Steve McClellan - Monday, September 17, 2012
MediaCom has named Ricardo Clemente as the new Chief Executive of MediaC ...
- Havas Sports & Entertainment Opens Moscow Office
MediaDailyNews, Steve McClellan - Monday, September 17, 2012
Havas Sports & Entertainment (HSE Group), the brand engagement operation of Hava ...
- OMD, MediaCom: Big M&M Award Winners
MediaDailyNews, Steve McClellan - Friday, September 14, 2012
Omnicom's OMD and WPP's MediaCom were the big winners at this year ...
- Dentsu, ADK To Market Flipboard
Online Media Daily, Steve McClellan - Friday, September 14, 2012
Flipboard, the social magazine app, has struck a deal with two ...
- Mediabrands Hires Suarez As President Of World Markets
MediaDailyNews, Steve McClellan - Thursday, September 13, 2012
IPG Mediabrands has appointed Andrea Suarez as its new president of wor ...
- WPP's Sorrell Wants Lawsuit Chucked, Citing Law Firm's Behavior
MediaDailyNews, Steve McClellan - Thursday, September 13, 2012
WPP CEO Sir Martin Sorrell has attacked the law firm that accus ...
- Media Buying: TV Shows Now Assigned 'Brand Value'
MediaDailyNews, Steve McClellan - Wednesday, September 12, 2012
For advertisers, TV is becoming a lot less about reach, demographics a ...
- Credit Suisse Pessimistic About Debt Crisis
MediaDailyNews, Steve McClellan - Wednesday, September 12, 2012
Credit Suisse economist Dr. Neal Soss claims that whatever plan is embrac ...
- TVB President Defends TV 'Value Proposition'
MediaDailyNews, Steve McClellan - Wednesday, September 12, 2012
TVB president Steve Lanzano challenges blogger Henry Blodget on his claim th ...
- Dentsu Gets U.S. OK For Aegis Acquisition
MediaDailyNews, Steve McClellan - Tuesday, September 11, 2012
The U.S. recently gave Dentsu the go-ahead sign, indicating that it wou ...
- Digital Marketers Reach Multicultural Demos Best On Web Sites
Online Media Daily, Steve McClellan - Tuesday, September 11, 2012
In the world of digital media, marketers turn to company and produ ...
- But For The Want Of A Company Car
Raw, Steve McClellan - Wednesday, September 12, 2012
Horizon Media CEO Bill Koenigsberg told the audience attending today's TVB Forwa ...
- Ad Holding Cos: Moderate Expectations Till Late '13
MediaDailyNews, Steve McClellan - Monday, September 10, 2012
Pivotal Research reports that globally, WPP, Omnicom, Publicis, Interpublic and Havas gr ...
- Kantar: Q2 U.S. Ad Spend Flat At $34 Bil
MediaDailyNews, Steve McClellan - Monday, September 10, 2012
U.S. ad spending growth nearly stalled in the second quarter of 201 ...
- Lights! Camera! Review: Lionsgate Puts Media Account In Play
MediaDailyNews, Steve McClellan - Friday, September 7, 2012
Movie and TV studio Lionsgate has put its media agency account in ...
- Group M Downgrades China Ad Spend Growth
MediaDailyNews, Steve McClellan - Friday, September 7, 2012
While China still has one of the world's faster-growing ad economies, WPP ...
- 4As CEO Wants More Women To Participate In Industry Events
MediaDailyNews, Steve McClellan - Friday, September 7, 2012
4As CEO Nancy Hill is upset about her failed efforts to recru ...
- Cortizo-Burgess Heads MEC Integrated Planning
MediaDailyNews, Steve McClellan - Thursday, September 6, 2012
MEC, the WPP media agency has appointed Pele Cortizo-Burgess to the n ...
- Mindshare Taps Carpenter To Run Chicago Office
MediaDailyNews, Steve McClellan - Thursday, September 6, 2012
WPP's Mindshare has poached well-regarded Starcom Mediavest Group veteran Mary Carpenter ...