- Chrysler Targets Millennial Dads In Pacifica Campaign
Marketing Daily, Tanya Gazdik - Tuesday, April 12, 2016
For this campaign, it was important to challenge the paradigm. "Minivans a ...
- Pet Ownership Influences Auto Brand Preference
Marketing Daily, Tanya Gazdik - Tuesday, April 12, 2016
Acura owners are much more likely to have a Poodle than a ...
- Brands Appeal To Millennials Who Don't Want To Be Adults
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, April 12, 2016
As a way to take a break from "adulting" and escape t ...
- Grey Goose Plans Global Initiatives
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, April 12, 2016
Grey Goose has announced plans for a collection of summer experiences th ...
- Fiat Chrysler's Kim Adams House Details 'My Jeep Story'
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, April 12, 2016
A new digital and social campaign called "My Jeep Story" featuring mus ...
- Budget Rental Car Enlists Jessica Simpson
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, April 12, 2016
Jessica Simpson stars in a new series of commercials for Budget Rent ...
- Marines Campaign Features More Women
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, April 12, 2016
The Marine Corps' next campaign will show more female Marines in t ...
- Pure Michigan Campaign Highlights Detroit Comeback
Marketing Daily, Tanya Gazdik - Monday, April 11, 2016
"Inspiring shots throughout the city show the city's energy and the multitu ...
- Best Buy Geek Squad Ditches Volkswagen For Toyota
Marketing Daily, Tanya Gazdik - Tuesday, April 12, 2016
Best Buy's Geek Squad is switching gears. The retailer is ditching t ...
- Marketing Execs On The Hunt For Sports Stars
Around the Net In Brand Marketing, Tanya Gazdik - Monday, April 11, 2016
With the Summer Olympics in Rio de Janeiro right around the corne ...
- How Kylie Jenner Built A Booming Brand At Age 18
Around the Net In Brand Marketing, Tanya Gazdik - Monday, April 11, 2016
Kylie Jenner, who was age 9 when "Keeping Up With The Kardashian ...
- Walmart Loses Top Marketing Exec
Around the Net In Brand Marketing, Tanya Gazdik - Monday, April 11, 2016
Brian Monahan, VP-marketing of walmart.com who helped develop the Walmart Exchange programmat ...
- Learning From Starbucks About Commodity Marketing
Around the Net In Brand Marketing, Tanya Gazdik - Monday, April 11, 2016
Starbucks had a clear vision - to make the $2 cup ...
- Uber Settles False Advertising Suit
Around the Net In Brand Marketing, Tanya Gazdik - Monday, April 11, 2016
Uber agreed to a $25-million settlement in a lawsuit alleging the ride-haili ...