"Think Different" spotAdidas Celebrates 'Basketball As A Brotherhood' Around the Net In Brand Marketing, Thom Forbes - Thursday, October 15, 2009
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Megan Fox Joins Ronaldo As Face Of Armani Around the Net In Brand Marketing, Thom Forbes - Thursday, October 15, 2009
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Starbucks Responds To Carly Simon, Sonic Youth Accusations Around the Net In Brand Marketing, Thom Forbes - Thursday, October 15, 2009
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Samsung Encouraging 'Apps' For Phones, TVs and Other Devices Around the Net In Brand Marketing, Thom Forbes - Wednesday, October 14, 2009
In announcing that profits are again on the upswing, Samsung executives yesterd ...
Pepsi's Apology For Amp App May Have Ramped Up Criticism Around the Net In Brand Marketing, Thom Forbes - Wednesday, October 14, 2009
PepsiCo's Amp Energy brand launched an iPhone app last Friday that provid ...
What's Behind The Rebranding Of Holiday Inn Around the Net In Brand Marketing, Thom Forbes - Wednesday, October 14, 2009
There's no better time than the present to change consumers' perception ...
Blackhawks, Bears Play Together In Ad Campaign Around the Net In Brand Marketing, Thom Forbes - Wednesday, October 14, 2009
Chicago's venerable football and hockey teams -- the Bears and the Blackhaw ...
Marketers Can Learn From Rio's Olympic Victory Around the Net In Brand Marketing, Thom Forbes - Wednesday, October 14, 2009
Ignore all the political pundits weighing in on the failure of Chica ...
Women Face Major Hurdles But Make Strides In Sports Around the Net In Brand Marketing, Thom Forbes - Wednesday, October 14, 2009
"Women's sports garners only 10% of the overall media coverage, and th ...
Kellogg To Laser-Brand Individual Corn Flakes Around the Net In Brand Marketing, Thom Forbes - Wednesday, October 14, 2009
To protect against fake flakes, it plans to burn the Kellogg's signatu ...
Viral VW Ads Test 'Fun Theory' Around the Net In Brand Marketing, Thom Forbes - Wednesday, October 14, 2009
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Microsoft Teams With 'Family Guy' Creator To Push Windows 7 Around the Net In Brand Marketing, Thom Forbes - Wednesday, October 14, 2009
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Videogame Makers Increase Efforts To Attract Girls And Women Around the Net In Brand Marketing, Thom Forbes - Tuesday, October 13, 2009
More videogames than ever will target the female market this holiday seaso ...
Fast Food Efforts Fail To Hit The Spot Around the Net In Brand Marketing, Thom Forbes - Tuesday, October 13, 2009
Emily Bryson York and Jeremy Mullman remind us that Burger King h ...
Gone And Not Coming Back: The 'Average American' Around the Net In Brand Marketing, Thom Forbes - Tuesday, October 13, 2009
The takeaway that Kai Ryssdal gleans from Ogilivy & Mather demographer Pet ...
Susan Docherty's Challenge At GM: Deliver Results Now Around the Net In Brand Marketing, Thom Forbes - Tuesday, October 13, 2009
Whatever the historic significance of Susan Docherty's promotion to the top U. ...
Melitta Launches Coffee Line With European Flavor Around the Net In Brand Marketing, Thom Forbes - Tuesday, October 13, 2009
German coffee maker Melitta is rolling out a new line of Europe ...
Disney's Retail Plan Is A Theme Park In Its Stores Around the Net In Brand Marketing, Thom Forbes - Tuesday, October 13, 2009
With the help of Apple's retailing team, Walt Disney is going ...
Paranormal Activity Tears A Page From The 'Blair Witch' Playbook Around the Net In Brand Marketing, Thom Forbes - Tuesday, October 13, 2009
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Striking New Levi's Ads Attempt To Revive Flagging Brand Around the Net In Brand Marketing, Thom Forbes - Tuesday, October 13, 2009
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Why It's Time to Do Away With the Brand Manager Around the Net In Brand Marketing, Thom Forbes - Monday, October 12, 2009
A new report next week from Forrester is going to recommend replaci ...
Big Marketing Budgets Are So Passé Around the Net In Brand Marketing, Thom Forbes - Monday, October 12, 2009
Who needs a traditional marketing budget at all? Evidently not Mint.com, ...
7-Eleven Test Wrapping Its Bananas To Keep Them Yellow Around the Net In Brand Marketing, Thom Forbes - Monday, October 12, 2009
7-Eleven is testing a new plastic wrap developed by Fresh Del Mon ...
Two Books Provide Insight Into How And Why Women Buy Around the Net In Brand Marketing, Thom Forbes - Monday, October 12, 2009
Women control 72% of consumer spending in the U.S., observe the autho ...
Beckham Launching Own Line As Ronaldo Replaces Him At Armani Around the Net In Brand Marketing, Thom Forbes - Monday, October 12, 2009
Emporio Armani has signed celebrity soccer player Cristiano Ronaldo to take Dav ...
P&G To Detail 2009-10 Plans Tuesday At Shareholder Meeting Around the Net In Brand Marketing, Thom Forbes - Monday, October 12, 2009
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Lincoln Challenges European Rivals To A Hill Climb Around the Net In Brand Marketing, Thom Forbes - Friday, October 9, 2009
A high-altitude hill-climb showdown between a Lincoln MKS sedan with a twin-turbocharg ...
Barnes & Noble Has Holiday Plans For Its Own E-Reader Around the Net In Brand Marketing, Thom Forbes - Friday, October 9, 2009
A Barnes & Noble digital-book reader that is expected to feature ...
Consumer Intelligence Technology Compiles Profiles At Retail Around the Net In Brand Marketing, Thom Forbes - Friday, October 9, 2009
While buying Huggies for his newborn the other day and spying ...
