- It's Time For TV Blackouts - Enjoy TV, On Your Laptop
TV Watch, Wayne Friedman - Friday, July 19, 2019
Those nasty corporate battle headlines are here -- just not the ...
- Local OTT Platform STIRR Hits 1M Downloads
Television News Daily, Wayne Friedman - Wednesday, July 17, 2019
STIRR City channel, a 24/7 direct-to-OTT local independent TV station, has programmi ...
- CBS/Viacom Would Dominate National TV Ad Market
Television News Daily, Wayne Friedman - Wednesday, July 17, 2019
Standard Media Index says a merger would give CBS/Viacom a 20.2% sha ...
- Netflix Records Big Q2 Drop In Subscribers
Television News Daily, Wayne Friedman - Wednesday, July 17, 2019
Long-term, analysts worry about popular off-broadcast network shows leaving Netflix soon: "T ...
- HBO, Netflix Share Similarities -- It's All About Content
TV Watch, Wayne Friedman - Thursday, July 18, 2019
To many consumers, advertising support just means a way to keep subscripti ...
- Quibi Strikes Content Deal With NBC News
Television News Daily, Wayne Friedman - Tuesday, July 16, 2019
NBC News' morning and evening news shows for Quibi will each ...
- U.S. Sports Uniforms To Display More Ads
TV Watch, Wayne Friedman - Wednesday, July 17, 2019
The NBA has had ad patches on the front of uniforms f ...
- Amazon Ramps Up TV Ad Spend For Prime Day
Television News Daily, Wayne Friedman - Monday, July 15, 2019
Some $7.9 million has been spent to date -- June 30 ...
- Cable TV Vet Jason Klarman Named Marketing Executive For Fox News Media
Television News Daily, Wayne Friedman - Monday, July 15, 2019
Klarman will oversee all Fox news media brands: Fox News Channel, F ...
- Fox Takes $1.8 Billion In Upfront, Scores Volume And CPM Gains
Television News Daily, Wayne Friedman - Tuesday, July 16, 2019
Fox is said to have scored solid results -- mostly due ...
- FX+ Gets Shuttered, But Consumers May Not Care
TV Watch, Wayne Friedman - Tuesday, July 16, 2019
Blame consolidation of traditional media companies. It is partly due to ...
- Marketing Machine Shaq O'Neal Gets Personal With Endorsements, Epson Is Latest Deal
MediaDailyNews, Wayne Friedman - Friday, July 12, 2019
O'Neal was happy to see Epson add eco-friendly cartridge-free printers. Its late ...
- Still A Hit, But Netflix, Nielsen Viewing Numbers For 'Stranger Things' Differ
Television News Daily, Wayne Friedman - Friday, July 12, 2019
Nielsen viewing data analyzes all episodes for season three of the sho ...
- What If Ads Are Seen, But Consumers Can't Buy The Products?
TV Watch, Wayne Friedman - Monday, July 15, 2019
While lower-income TV households continue to subscribe to traditional pay TV provide ...
- Sinclair's Preliminary Q2 Revenues Show Strong Gains
Television News Daily, Wayne Friedman - Thursday, July 11, 2019
The broadcaster is forecast to post $721 million in media revenues f ...
- OpenAP Selects Dataxu As Ad Targeting Partner
Television News Daily, Wayne Friedman - Thursday, July 11, 2019
Using dataxu's OneView software, advertisers can get "thousands of audience attributes, includi ...
- Forecast: 8 Million Political TV Ads Expected In 2020
TV Watch, Wayne Friedman - Friday, July 12, 2019
TV stations are increasingly dependent on this revenue source, which rises eve ...
- Comscore Stock Loses More Steam
MediaDailyNews, Wayne Friedman - Wednesday, July 10, 2019
Comscore's stock continues to decline -- another 10% in the last fi ...
- Third Of Netflix Users Would Consider Changing To Ad-Supported Option
Television News Daily, Wayne Friedman - Wednesday, July 10, 2019
Traditional and digital media executives believe sharply growing TV production and acquisiti ...
- WarnerMedia Revamps Ad Staff, Donna Speciale Departs
Television News Daily, Wayne Friedman - Wednesday, July 10, 2019
The AT&T unit is making some dramatic changes to its senior advertisi ...
- Scandalous, Contrite High-Performance Athletes Find Their Way Back To TV
TV Watch, Wayne Friedman - Thursday, July 11, 2019
The live broadcast of this year's Tour De France had Lance Armstro ...
- Local Ads To Hit $148.8 Billion In 2019, Traditional Media Share Drops
MediaDailyNews, Wayne Friedman - Tuesday, July 9, 2019
All local video -- over-the-air TV, local cable, local online video, out-of-ho ...
- WarnerMedia To Launch D2C HBO Max In 2020
Television News Daily, Wayne Friedman - Tuesday, July 9, 2019
The new service will offer exclusive original programming -- so-called "Max Original ...
- WarnerMedia Completes Upfront With Double-Digit CPM Hikes
Television News Daily, Wayne Friedman - Wednesday, July 3, 2019
WarnerMedia, which includes all Turner ad-supported networks, also saw increases in V ...
- Some Consumers Would Drop Netflix If It Adopts Ad Model
Television News Daily, Wayne Friedman - Wednesday, July 3, 2019
If Netflix added advertising but lowered prices, 22% of consumers said they ...
- Box-Office Revenues For Q2 Movies Are Down, But Media Spending Higher
Television News Daily, Wayne Friedman - Tuesday, July 2, 2019
Theatrical movie TV media spending was up 28% to $571.4 million f ...
- Sinclair Kicks Off OTT Campaign Measurement Service
Television News Daily, Wayne Friedman - Tuesday, July 2, 2019
Compulse360 will offer advertisers near real-time campaign metrics of advertising in-flight. ...
- Cable News Networks' Viewing Slows After Mueller Report
Television News Daily, Wayne Friedman - Tuesday, July 2, 2019
After viewing increases for the better part of two years, cable ...
- The Cord Cutting Threat Is Ever-Present
TV Watch, Wayne Friedman - Wednesday, July 3, 2019
Roughly 10% of broadband subscribers are probable cord-cutters, with half of tho ...
- Media Stocks Outperform Broader Market, Facebook And Netflix Big Winners
MediaDailyNews, Wayne Friedman - Monday, July 1, 2019
The Dow Jones U.S. Broadcasting & Entertainment Index rose 24.9% for t ...