- Simulmedia To License VAMOS System To Marketers
Television News Daily, Wayne Friedman - Monday, June 5, 2017
VAMOS predicts TV viewing patterns weeks ahead of program air dates a ...
- ABC's NBA Finals Up Slightly In Viewership
Television News Daily, Wayne Friedman - Monday, June 5, 2017
Although the NBA Finals has not been very competitive so far, ...
- NFL Eyes Liquor Advertisers
TV Watch, Wayne Friedman - Tuesday, June 6, 2017
There have been liquor ads on TV for some time -- b ...
- Sling TV Pushes 'A La Carte TV' In New Campaign
Television News Daily, Wayne Friedman - Friday, June 2, 2017
Sling TV's new TV marketing campaign "Get Picky" harkens back to t ...
- Sports Programming Improves Share, Scripted TV Loses Out
Television News Daily, Wayne Friedman - Friday, June 2, 2017
Over the past five TV seasons, sports programming continues to improve i ...
- Trump's Moves Worry Trad Media, Sinclair Remains Booster
TV Watch, Wayne Friedman - Monday, June 5, 2017
More than a few worry that powerful Sinclair has a certain editori ...
- TV's ROIs Dominate All Media
Television News Daily, Wayne Friedman - Thursday, June 1, 2017
From 2010-2016, TV advertising consistently outperformed digital among key return on investme ...
- Cable News Networks Record Big Rev Gains In 2016
Television News Daily, Wayne Friedman - Thursday, June 1, 2017
Three major cable news networks witnessed a sharp collective 19% gain fr ...
- Can Google Combat 'Annoying' Digital Ads?
TV Watch, Wayne Friedman - Friday, June 2, 2017
Google has told publishers it will be adding an ad blocker ...
- Kantar Millward Brown, Samba TV To Launch TV Measurement Effort
Television News Daily, Wayne Friedman - Wednesday, May 31, 2017
The partnership will link up Kantar Millward Brown's Ignite panel, which includ ...
- TV Nets' C3 Ratings Dip 7% Among Key Viewers
Television News Daily, Wayne Friedman - Wednesday, May 31, 2017
Nielsen C3 ratings -- a major measure for TV marketers -- ha ...
- Anorexic Digital TV Bundles: Is Netflix The Real Target
TV Watch, Wayne Friedman - Thursday, June 1, 2017
We now get a clearer picture of what those $10-a-month real-skinny ...
- TiVo Gets Favorable Patent Ruling, Stock Price Up
Television News Daily, Wayne Friedman - Tuesday, May 30, 2017
Entertainment technology/TV research company Tivo saw its stock jump nearly 8% high ...
- Cable Networks Hit With Ongoing Subscriber Declines
Television News Daily, Wayne Friedman - Tuesday, May 30, 2017
For cable network subscribers, there was a 3% drop in May a ...
- Should Advertisers Hire News Officers To Vet Landscape Where Ads Air?
TV Watch, Wayne Friedman - Wednesday, May 31, 2017
Advertisers don't have the resources to check out all journalism content. B ...
- Global Media Spend Up 7.2%, Tops Consumer Price Gains
MediaDailyNews, Wayne Friedman - Tuesday, May 30, 2017
Digital media content and tech comprised nearly 70% of overall global consum ...
- Connected Devices Help Maintain High TV Viewing Levels
Television News Daily, Wayne Friedman - Friday, May 26, 2017
Total TV share of gross minutes viewed in the fourth quarter w ...
- Starz Gives Boost To LionsGate Entertainment Revs
Television News Daily, Wayne Friedman - Friday, May 26, 2017
Starz boosted its media network unit revenues $370.8 million in its fisc ...
- Body-Slamming The Upfront? Maybe Just A Full-Nelson
TV Watch, Wayne Friedman - Tuesday, May 30, 2017
Change is in the air: Increasingly expect a little shift -- wi ...
- VideoAmp/Mediaocean Team For Integration Linear TV Planning Deal
Television News Daily, Wayne Friedman - Thursday, May 25, 2017
The deal is for the upfront and scatter markets. It will all ...
- History Channel Strikes Deal With Ancestry For Immigration Series
Television News Daily, Wayne Friedman - Thursday, May 25, 2017
"America: Promised Land," the nonfiction four-hour series, looks to dovetail its foc ...
- More Advertisers Flee Fox's 'Hannity'
Television News Daily, Wayne Friedman - Thursday, May 25, 2017
A day after Cars.com said it was leaving the show, mattress compa ...
- Sean Hannity, TV News Advertisers Can Now Identify Real 'Fake News'
TV Watch, Wayne Friedman - Friday, May 26, 2017
Are there sexual-harassment issues at your favorite TV news channel? Controversy ov ...
- National TV News Viewership Soars
Television News Daily, Wayne Friedman - Wednesday, May 24, 2017
National media networks grew 26% in the most recent week when ...
- NBC, CBS Claim Victory For Current Season
Television News Daily, Wayne Friedman - Wednesday, May 24, 2017
NBC and CBS are claiming victory for the 2016-2017 season, even ...
- Consumers' Financial Entertainment, Medical Costs Go Crazy
TV Watch, Wayne Friedman - Thursday, May 25, 2017
Health care is a human necessity -- not an option. Entertainment? N ...
- Viacom Considers Low-Price Digital Entertainment Package
Television News Daily, Wayne Friedman - Tuesday, May 23, 2017
Bob Bakish, president/CEO of Viacom, says the company is in advanced tal ...
- OTT Ad Revs, Spending Up Sharply
Television News Daily, Wayne Friedman - Tuesday, May 23, 2017
A new survey says 62% of media-buying executives believe OTT ad spendi ...
- Surprise! MSNBC's Tops All Cable News Nets For First TIme
TV Watch, Wayne Friedman - Wednesday, May 24, 2017
Somewhat shockingly, MSNBC has rocketed to second place in prime time amo ...
- Worldwide Pay TV To Gain Subscribers, Revenues Remain Flat
Television News Daily, Wayne Friedman - Monday, May 22, 2017
Subscriptions for the 522 operators are expected to increase to 963 milli ...