- TCA: CBS Expands TV.com Strategy
MediaDailyNews, Wayne Friedman - Thursday, January 15, 2009
UNIVERSAL CITY, Calif.--CBS' big plans for TV.com, the under-the-radar Internet platform th ...
- TCA: NBC Challenged About Lineup
MediaDailyNews, Wayne Friedman - Thursday, January 15, 2009
UNIVERSAL CITY, Calif.--Fourth-place network NBC's corporate session at the Television Critics Associati ...
- Old-Line Pay TV Channels: Model For Digital Video Platforms Of The Future?
TV Watch, Wayne Friedman - Friday, January 16, 2009
How can pay channels compete with the rest of the digital worl ...
- TCA: CBS To Spin Off 'NCIS,' Fashioning Variety Show
MediaDailyNews, Wayne Friedman - Wednesday, January 14, 2009
UNIVERSAL CITY, CA -- Undaunted in its already big array of procedur ...
- Turner's Yaccarino Adds Program Acquisition To Sales Duties
MediaDailyNews, Wayne Friedman - Wednesday, January 14, 2009
Longtime Turner advertising executive Linda Yaccarino has been promoted to executive vi ...
- 'Idol' Worship Abates, CBS Dramas Hold Steady
MediaDailyNews, Wayne Friedman - Wednesday, January 14, 2009
Fox's "American Idol" is back with big audiences--but not as big ...
- 'American Idol' Ratings Go Down A Bit -- But May Be Up With Marketers
TV Watch, Wayne Friedman - Thursday, January 15, 2009
Do the rich get richer? Or, does it just look the w ...
- Critics Tour: Fox Favors Limited TV Ad Inventory
MediaDailyNews, Wayne Friedman - Tuesday, January 13, 2009
UNIVERSAL CITY, CA -- Fox wants to do more limited TV advertisi ...
- CBS, Lonelygirl15 Launch Social Net For 'Harper's Island'
MediaDailyNews, Wayne Friedman - Tuesday, January 13, 2009
Looking for interactive and Internet marketing buzz, CBS and the creators ...
- TV Guide: Guiding Viewers Toward A Few Select Networks
TV Watch, Wayne Friedman - Wednesday, January 14, 2009
Television marketing can sometimes come down to inches -- or, for so ...
- Fox's '24' Returns, Ratings Don't
MediaDailyNews, Wayne Friedman - Monday, January 12, 2009
Television viewers had a lot of fresh programming to choose from ...
- New Wendy Williams Syndie To Launch
MediaDailyNews, Wayne Friedman - Monday, January 12, 2009
After testing "The Wendy Williams Show" last summer, syndicator Debmar-Mercury will laun ...
- CES 2009: Lower Attendance Reflects Economy
MediaDailyNews, Wayne Friedman - Monday, January 12, 2009
The International Consumer Electronics Show hasn't been immune from a weakening economy--attendan ...
- Bailing Out Makers Of Fast-Moving Steel -- And Fast Movers On Screen
TV Watch, Wayne Friedman - Tuesday, January 13, 2009
Forget about pumping up the automotive business; it's the porn industry th ...
- Action! Hollywood Pitches 11 Films In Super Bowl
Marketing Daily, Wayne Friedman - Monday, January 12, 2009
By some estimates, this year's game on NBC, which will air ...
- Action! Hollywood Pitches 9 Films In Super Bowl Ads
MediaDailyNews, Wayne Friedman - Friday, January 9, 2009
Hollywood studios will be pushing their big summer releases in Super Bo ...
- BCS Championship Propelled Fox Thursday Night
MediaDailyNews, Wayne Friedman - Friday, January 9, 2009
Fox got a 16% improvement for its BCS Championship game Thursday betwe ...
- TV High-Tech In Fast-Forward, But Content's Not Following
TV Watch, Wayne Friedman - Monday, January 12, 2009
TV in 3-D? I don't see it. I'm looking for better sto ...
- CES: Mobile TV Service Debuts
MediaDailyNews, Wayne Friedman - Thursday, January 8, 2009
LAS VEGAS -- Major TV station groups unveiled a groundbreaking mobile digit ...
- CES: TV's Future Growth Harder To Target
MediaDailyNews, Wayne Friedman - Thursday, January 8, 2009
LAS VEGAS -- Future growth of TV platforms for consumers will dan ...
- Television's Possible Digital Delay: What Comes Next?
TV Watch, Wayne Friedman - Friday, January 9, 2009
Hold everything, and strike Feb. 17 from your calendar. According to ...
- CES: Social Networks, Mobile Need Better Metrics, Creative Platforms
MediaDailyNews, Wayne Friedman - Wednesday, January 7, 2009
LAS VEGAS -- New digital media--especially social networking and mobile platforms--still off ...
- CES: Hypertargeting Digital Users In Infancy
MediaDailyNews, Wayne Friedman - Wednesday, January 7, 2009
LAS VEGAS -- So-called "hypertargeting" of digital users may be broadly availabl ...
- L3 Sounds Like C3 -- But TV Advertisers' Ears Hear The Difference
TV Watch, Wayne Friedman - Thursday, January 8, 2009
Local TV media buyers still want what their national TV media buy ...
- Cable Muscle: Lionsgate Buys TV Guide Network, Site
MediaDailyNews, Wayne Friedman - Tuesday, January 6, 2009
In a sudden move, Lionsgate Entertainment will now be the new own ...
- CBS: 5-Year Retrans Deal With Time Warner
MediaDailyNews, Wayne Friedman - Tuesday, January 6, 2009
Unlike the combative position of its corporate sibling, CBS Corp. made ...
- CES: Savior For Traditional TV Companies? Probably Not This Year
TV Watch, Wayne Friedman - Wednesday, January 7, 2009
The Consumer Electronics Show can only do so much for traditional TV/entertainme ...
- NATPE Goes To MacWorld
MediaDailyNews, Wayne Friedman - Monday, January 5, 2009
The longtime National Association of Television Program Executives group will put ...
- Kagan: Retrans Revs Are Future Goldmine
MediaDailyNews, Wayne Friedman - Monday, January 5, 2009
In four years, Carmel, Calif.-based SNL Kagan says revenues from fees th ...
- TV Advertising Market: Slap, Tickle, And Wait
TV Watch, Wayne Friedman - Tuesday, January 6, 2009
In just the last two years, 25% of network TV's prime-time viewe ...