- 4 Best Practices For Healthcare Email Drip Campaigns
Marketing: Health, Daniella Koren - Friday, May 26, 2017
What is a drip campaign? A drip campaign is a series ...
- Business Rules That Drive Effective Healthcare Drip Campaigns
Marketing: Health, Daniella Koren - Friday, April 28, 2017
Every action has a reaction in both physics and effective marketing plan ...
- Why Relevance And Responsiveness Boosts ROI
Marketing: Health, Daniella Koren - Monday, March 27, 2017
How customer relationship management creates effective healthcare communications. ...
- The ABCs Of A/B Testing In Healthcare Marketing
Marketing: Health, Daniella Koren - Friday, February 24, 2017
Medical research relies on tests with reproducible results, and the same max ...
- Elements Of Oral Chemotherapy Compliance
Marketing: Health, Daniella Koren - Friday, January 27, 2017
How healthcare marketers can improve at-home adherence and outcomes. ...
- What Millennials Want When It Comes To Healthcare
Marketing: Health, Daniella Koren - Friday, December 23, 2016
In just the last year, Millennials (adults ages 18-34) have become t ...
- Healthcare Marketing To The Undiagnosed And Those With Rare Diseases
Marketing: Health, Daniella Koren - Friday, November 25, 2016
For both patients and healthcare professionals, undiagnosed illnesses and rare diseases a ...
- How Much Do Patients Really Want To Know About Their Condition?
Marketing: Health, Daniella Koren - Friday, October 28, 2016
Determining the amount based on individual requirements and limitations. ...
- The Impact Of Knowledge: Patient Education Improves Compliance And Outcomes
Marketing: Health, Daniella Koren - Monday, September 26, 2016
Why effective education is a crucial component of care, and how healthca ...
- How Isolation Impacts Those Suffering With Rare Disease
Marketing: Health, Daniella Koren - Tuesday, September 6, 2016
Feeling alone can be almost as debilitating as the condition itself. ...
- How Marketers Can Help Bridge The Gap For Parents, Patients, and Caregivers
Marketing: Health, Daniella Koren - Friday, August 26, 2016
Any change can be daunting. But for a pediatric patient with ...
- Marketers Can Help Bridge Gap For Parents, Patients, Caregivers
Marketing: Health, Daniella Koren - Wednesday, August 10, 2016
Any change can be daunting. But for a pediatric patient with ...
- Blogger Outreach 101 For Healthcare Marketers
Marketing: Health, Daniella Koren - Thursday, June 2, 2016
The days of influence marketing solely backed by celebrities or public figur ...
- What Millennials Want When It Comes To Healthcare
Marketing: Health, Daniella Koren - Thursday, April 28, 2016
In just the last year, Millennials (adults ages 18-34) have become t ...
- Two Big Cs For Cancer Patients: Compassionate Communication
Marketing: Health, Daniella Koren - Friday, April 1, 2016
In this age of rapid healthcare delivery, the big C can ...
- 5 Insights To Boost Support For Rare-Disease Communities
Marketing: Health, Daniella Koren - Thursday, March 3, 2016
I've had the privilege of talking to those touched by or livi ...
- 5 Best Practices For Personalizing The Call Center Experience
Marketing: Health, Daniella Koren - Friday, January 22, 2016
Healthcare is evolving into a value-based system, with patient satisfaction tied ...
- How Telemedicine Is Propelling Change Around The Hospital Experience
Marketing: Health, Daniella Koren - Friday, November 27, 2015
Telemedicine will no doubt increase patient engagement, because patients who receive ca ...
- How The Internet Of Things Is Changing The Future Of Healthcare CRM Strategy
Marketing: Health, Daniella Koren - Friday, October 30, 2015
Customer relationship management (CRM) is here to stay and is at t ...
- Educating Patients About Surgical Recovery: When, And How?
Marketing: Health, Daniella Koren - Friday, September 25, 2015
Educating patients about what to expect after surgery needs to start ...
- Patient Portals And Missed Opportunities
Marketing: Health, Daniella Koren - Friday, August 28, 2015
As value-based care becomes common practice, healthcare organizations are working to increa ...
- Shared Decision-making: It Takes Two
Marketing: Health, Daniella Koren - Tuesday, July 28, 2015
According to the Agency for Healthcare Research and Quality, "Shared decision maki ...
- Prehabilitation-Improving Outcomes Proactively
Marketing: Health, Daniella Koren - Friday, June 26, 2015
One area where outcomes-based care is having a huge impact is orthoped ...
- The Synergy Between Call Centers And Population Health
Marketing: Health, Daniella Koren - Friday, May 22, 2015
Healthcare is evolving from a fee-for-service and volume-driven model to one th ...
- Call Centers - Filling The Gaps In The Patient Care Continuum
Marketing: Health, Daniella Koren - Friday, April 24, 2015
A report in Healthcare IT News, "Strategies to Maximize Patient Engagement a ...
- Patients And Physicians On Using Technology And Sharing Information
Marketing: Health, Daniella Koren - Friday, March 27, 2015
Technology is advancing how medicine is practiced, giving patients the chance ...
- The Waiting Room Is Prime Time For Patient Engagement
Marketing: Health, Daniella Koren - Friday, February 27, 2015
The waiting room is often the place where patients spend the majori ...
- Would You Recommend This App?
Marketing: Health, Daniella Koren - Monday, January 26, 2015
According to industry estimates, 500 million smartphone owners worldwide use at lea ...
- Healthcare Trends To Watch For In 2015
Marketing: Health, Daniella Koren - Friday, December 26, 2014
Tech-savvy consumers, the Affordable Care Act, and competitive new companies entering t ...
- Patient Access to EHRs - How Much Should Doctors Share?
Marketing: Health, Daniella Koren - Friday, November 28, 2014
The use of electronic health records is now standard operating procedure ...