- DSPs Reap The Benefits Of No Google On FBX
Around the Net in Real-Time, Tyler Loechner - Monday, October 14, 2013
Advertising Age this morning wrote that Facebook's decision to not invite Goog ...
- Wilen New York Announces RTM Tool For Direct Marketers
Real-Time Daily, Tyler Loechner - Monday, October 14, 2013
Wilen New York, a direct marketing agency, has given direct marketers ...
- OpenX's Ken Parnham Joins Truste
Real-Time Daily, Tyler Loechner - Monday, October 14, 2013
Ken Parnham, former managing director of OpenX, has joined Truste, a da ...
- Hyperbabble Of The Day
Real-Time Daily, Tyler Loechner - Monday, October 14, 2013
"[New Tool] represents [Company's] commitment to developing best-in-class tools that provide markete ...
- The Bottom Isn't The Finish Line For RTB
RTBlog, Tyler Loechner - Monday, October 14, 2013
"Your remnant inventory is so remnant, you have to trade it v ...
- Searching For The Legality Of Bitcoins
Around the Net in Real-Time, Tyler Loechner - Friday, October 11, 2013
Daily Caller this week posted an article exploring the legality of Bitcoin ...
- Is 'Programmatic Upfront' An Oxymoron?
Around the Net in Real-Time, Tyler Loechner - Friday, October 11, 2013
Advertising Age on Friday posted an article written by Bill Wise, C ...
- Millennial Media Caught Up In 'Brewing Turf War'
Around the Net in Real-Time, Tyler Loechner - Friday, October 11, 2013
Seeking Alpha has written that Millennial Media's stock is "circl[ing] the wagons ...
- WhitePages Helps Businesses Protect Consumers With Big Data
Online Media Daily, Tyler Loechner - Thursday, October 10, 2013
Oakley, Vizio and Ann Inc. are now using Big Data and real-ti ...
- Recreating Brick And Mortar Online Via Real-Time Chats; My Friday Afternoon Internet Adventure
RTBlog, Tyler Loechner - Friday, October 11, 2013
Putzing around the Internet on this slow Friday, I searched Google f ...
- A Day In The Life Of A Consumer In A Programmatic World
Around the Net in Real-Time, Tyler Loechner - Thursday, October 10, 2013
Marketing Land this week posted an article walking readers through a d ...
- Addante: Ad Techers Must Focus On Engineering And Innovation
Around the Net in Real-Time, Tyler Loechner - Thursday, October 10, 2013
"For an industry that has existed for only a short time, the ...
- AdRoll Hits $100M Run Rate, Doubles Customer Base
Real-Time Daily, Tyler Loechner - Thursday, October 10, 2013
Ad retargeting platform AdRoll on Thursday announced that it reached a $1 ...
- Sticky: Only 14% Of Online Ads Are Seen
Real-Time Daily, Tyler Loechner - Thursday, October 10, 2013
Sticky, a company with software that uses webcams to track users' e ...
- PubMatic's McDonald: You Must Want It More Than The Machines
Around the Net in Real-Time, Tyler Loechner - Wednesday, October 9, 2013
"The only people that will be replaced by technology are those th ...
- Trading Desks And Creatives To Work Together?
Around the Net in Real-Time, Tyler Loechner - Wednesday, October 9, 2013
Veerle De Lombaerde, global product direct of The Exchange Lab, believes tradi ...
- Nexage Opens London Office, Taps Former Apple Exec As Managing Director
Real-Time Daily, Tyler Loechner - Wednesday, October 9, 2013
Premium mobile ad exchange Nexage today announced the opening of its Europe ...
- Integrate Names David Tomizuka CFO
Real-Time Daily, Tyler Loechner - Wednesday, October 9, 2013
Integrate, a marketing technology provider with its own demand-side platform, on Wednesd ...
- Hyperbabble Of The Day
Real-Time Daily, Tyler Loechner - Wednesday, October 9, 2013
"[Company's] cookie-free tracking functionality within [Company Platform] allows advertisers to match a ...
- AdTheorent's Mobile Tracking Platform Goes Cookieless
Real-Time Daily, Tyler Loechner - Wednesday, October 9, 2013
AdTheorent, an RTB-based mobile ad network, today announced that its Traktion platfo ...
- Real-Time With Richard Jalichandra, Isocket's New Chief
RTBlog, Tyler Loechner - Wednesday, October 9, 2013
Programmatic direct provider isocket has a new chief in town just wee ...
- Avoiding Fraud In Programmatic
Around the Net in Real-Time, Tyler Loechner - Tuesday, October 8, 2013
IMedia Connection on Tuesday posted an article offering four ways to avo ...
- Hyperbabble Of The Day
Real-Time Daily, Tyler Loechner - Tuesday, October 8, 2013
"Publishers and marketers globally use [Company 2's] rich unifying data management platfo ...
- Lotame, AdMobius Partner For Mobile Audience Targeting
Real-Time Daily, Tyler Loechner - Tuesday, October 8, 2013
Data management platform (DMP) Lotame has partnered with AdMobius, a mobile audien ...
- Integral To Integrate New Real-Time Fraud Prevention Tech Into Exchanges
Real-Time Daily, Tyler Loechner - Tuesday, October 8, 2013
Integral Ad Science, a technology company with a focus on safe advertisin ...
- 21% Of Marketers Use Marketing Tech As 'Shelfware'? Make It Faster!
RTBlog, Tyler Loechner - Tuesday, October 8, 2013
A Forrester study commissioned by Qubit revealed that 56% of marketers aren ...
- Started With RTB, Continuing With Programmatic?
Around the Net in Real-Time, Tyler Loechner - Monday, October 7, 2013
Bizcommunity.com today posted an article arguing that media buying is changing, a ...
- Semcasting Announces Availability Of Audience Targeting Platform
Real-Time Daily, Tyler Loechner - Monday, October 7, 2013
Semcasting, an audience targeting platform that uses IP addresses instead of cookie ...
- Hyperbabble Of The Day
Real-Time Daily, Tyler Loechner - Monday, October 7, 2013
"The [Company 1 Product] solves these data challenges by providing a univers ...
- LoopView Announces Dashboard For Real-Time Campaign Data
Real-Time Daily, Tyler Loechner - Monday, October 7, 2013
Marketing automation software provider LoopFuse today announced the Activity Stream dashboard. T ...