Hillary Read
Member since January 2014Contact Hillary- Director of Marketing 3Q Digital
- 3QDigital.com
- Facebook: https://www.facebook.com/3qdigital
- LinkedIn: http://www.linkedin.com/company/ppc-associates
- Twitter: @3QDigital
- San Mateo California
- 94402 USA
Hillary Read is the Director of Marketing at 3Q Digital, a full-service digital marketing agency with offices in Silicon Valley, San Francisco, San Diego, and Chicago
Articles by Hillary All articles by Hillary
- 4 Underused Google Shopping Tactics That Marketers Need To Know in
Search & Performance Marketing Daily on
08/25/2014
If you are an ecommerce merchant, and not aware that Product Listing Ads (PLAs) are transitioning to Google Shopping at the end of August, well, I'm being kind to say you're behind the curve. Nonetheless, even seasoned digital marketers who have run Google Shopping campaigns for months don't make the best of the platform's capabilities. Here are four important but little-known features that marketers should use.
- Your Nonprofit Can Afford To Buy Brand Awareness On AdWords in
Marketing: Causes on
02/18/2014
So you've started a nonprofit, and you'd like to get the word out. There's social media, SEO, word of mouth, etc., but you're getting impatient. You need a visibility boost, and fast.
- View-through Conversions And Why They Could Matter To Your Non-profit in
Marketing: Causes on
01/20/2014
"View-through conversions." Ring a bell? If not, they're a tricky little metric used in the display and social media advertising world to cite an event where a person saw (but didn't click on) your ad and later converted through a different channel. (Here's how Google explains the metric.)
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