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Michael Zacharski

Member since September 2011Contact Michael

  • VP Business & Product Development CPX Interactive
  • 71 W. 23rd
  • Suite 903
  • New York New York
  • 10010 USA

Articles by Michael All articles by Michael

  • Solving Media Buyers' Flat Earth Syndrome in Real-Time Daily on 02/27/2014

    Before humans endeavored to sail around the world and find out otherwise, it was a widely accepted fact that the Earth was flat. At the time, humans didn't have the multi-dimensional perspective required to understand the complexity of the planet, and importantly, no one had ever gone the distance to see for themselves. In scientific terms, we can only accept as fact concepts that have been proven by empirical evidence.

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