- Media Insights Q&A with Jim Spaeth
TV Board, Charlene Weisler - Wednesday, November 18, 2009
In this interview. Sequent Partners' Jim Spaeth goes on record with h ...
- Media Insights Q&A With Richard Zackon
TV Board, Charlene Weisler - Wednesday, November 11, 2009
Richard Zackon is not only an accomplished media researcher, he is al ...
- Q&A With Simon Applebaum
TV Board, Charlene Weisler - Thursday, November 5, 2009
Simon Applebaum is a media veteran whose work reporting television news a ...
- Media Insights Q&A With TiVo's Todd Juenger
TV Board, Charlene Weisler - Wednesday, October 28, 2009
Todd Juenger, who is vice president and general manager, audience research a ...
- Media Insights Q&A With MediaVest's Tom Xenos
TV Board, Charlene Weisler - Wednesday, October 21, 2009
Tom Xenos is the Director of Research for MediaVest on the P& ...
- Media Insights Q&A With NBCU's Alan Wurtzel
TV Board, Charlene Weisler - Thursday, October 15, 2009
Between the stress on the broadcast affiliate model and the need f ...
- Media Insights Q&A with Rentrak's Bill Livek
TV Board, Charlene Weisler - Thursday, October 8, 2009
Data and consumer segmentation has become pivotal in the current media landsca ...
- Q&A With Current's Theresa Pepe
TV Board, Charlene Weisler - Wednesday, September 30, 2009
How does a youth-oriented network like Current TV create a sales positi ...
- Media Insights Q&A With Daniel Fischer
TV Board, Charlene Weisler - Wednesday, September 23, 2009
Following is an excerpt from my interview with Daniel Fischer, president ...
- Q&A With ESPN's Artie Bulgrin
TV Board, Charlene Weisler - Wednesday, September 16, 2009
Artie Bulgrin, SVP Research and Analytics for ESPN, has also worked ...
- Media Insights Q&A with Horst Stipp
TV Board, Charlene Weisler - Wednesday, September 9, 2009
Starting this week, research veteran Charlene Weisler will analyze current trends, intervi ...
- Q&A: Brad Adgate, SVP, Research Horizon Media
TV Board, Charlene Weisler - Wednesday, July 22, 2009
Brad Adgate, media research veteran of 31 years, discusses such topics ...
- The Current And New Television Data Currency
TV Board, Charlene Weisler - Friday, May 15, 2009
For the common good, the current currency must expand beyond Nielsen. ...
- The Consumer (Truly) Empowered
TV Board, Charlene Weisler - Tuesday, April 28, 2009
My first job out of graduate school was at a broadcast netwo ...
- Set-Top-Box Data: Next Steps
TV Board, Charlene Weisler - Wednesday, February 4, 2009
Once a hypothetical exercise, set-top-box data as a measurement tool is quick ...
- What Do You Mean By Set-Top-Box Data?
TV Board, Charlene Weisler - Friday, March 14, 2008
The media marketplace is in a constant state of change. Off-platform, non-linea ...
- Pod Behavior - And How to Modify It
TV Board, Charlene Weisler - Thursday, November 8, 2007
As the industry focuses on commercial ratings, a series of research initiativ ...