Michael KorsunskyMember since September 2016Contact Michael
Michael brings more than 16 years of marketing experience to MGID, the native performance network, where he currently serves as chief marketing officer. As CMO, Michael is responsible for overseeing the company’s global marketing strategy to elevate its status as a pioneer in native advertising and ensure continued growth worldwide. Prior to MGID, Michael served as senior vice president at AUDIENCEX, an adtech and marketing company that delivers end-to-end digital solutions for brands and agency partners. Before AUDIENCEX, Michael held executive positions with a variety of organizations including gaming publisher Legacy Interactive, intelligent traffic monetization platform T3Leads and global fashion e-commerce company Modnique. With a diverse blend of entrepreneurial and Fortune 500 company experience, Michael encompasses a unique combination of marketing analytics, behavioral targeting, technology and audience management skills. He also speaks four languages, including English, Spanish, Ukrainian and Russian.
Articles by Michael All articles by Michael
- First Price's Final Cost: The Impact Of Ad Manager Changes On Publishers in
Search & Performance Marketing Daily on
Soon publishers will start to see ad exchange traffic from Google Ad Manager transition from second-price to first-price auctions. All traffic will move to the new model by the end of July, and publishers should already be setting floor prices using Google's new unified pricing rules.
- Ad Blocking Is A Racket -- And Google Has Been Fuelling The Fire in
MAD London on
There's no getting away it -- ad blocking is a racket, which makes it all the more puzzling that Google, Amazon and Microsoft should go along with extortionists' demands.