Matt LangMember since September 2019Contact Matt
Matt Lang is the Strategy Director at RAIN, focusing on digital and voice-driven experiences. Matt has over 8 years’ experience in the marketing and advertising industry, working on brand, digital and innovation strategy across businesses of all sizes- from start-ups to Fortune 500 companies. Prior to RAIN, Matt was the Senior Social Media Manager for MRY and graduated with a B.S. in Business Management from Indiana University.
Articles by Matt All articles by Matt
- The Fight For Consumer Attention in
Marketing Insider on
Neuroscience research done by consumer goods conglomerate Mars found marketers have about two seconds to grab consumers' focus in digital channels.
- Generation Voice: How Growing Up With The Tech Will Change Assistant Design Paradigm in
Search & Performance Marketing Daily on
Voice assistant providers and designers must strike the right balance between a go-to companion with the answers and an experiential medium that assists with learning.