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Mark Chmiel

Member since April 2020Contact Mark

Former EVP, CMO Denny's Restaurants. Current CMO, trustd.ai, and Professor Marketing & Economics, Mercy College, NY

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  • Is It Time For Marketers To 'Rethink Everything' About Their Organizations? by Richard Whitman (Mediapsssst on 05/13/2020)

    The headline is spot on, the analyis is too narrow.  Rather than worry about tactics like their agencies, brands need to do a full-blown anlysis of their customers and consumers---the world is drastically changing and they better be prepared.  Then they need to "rethink everything about their org."  Now more than ever, be customer centric----especially organizationlly and structually, not just tactics.

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