- YouTube Strikes Oprah Deal, Content Linked To Show
MediaDailyNews, David Goetzl - Monday, November 5, 2007
Some programmers, notably Viacom, may be battling with YouTube about posting conte ...
- Verizon Plans 150 HD Channels By End Of 2008
MediaDailyNews, David Goetzl - Friday, November 2, 2007
One competitor to DirecTV isn't content to sit on the sidelines ...
- Cable World No Longer Flat
MediaDailyNews, David Goetzl - Friday, November 2, 2007
Some cable networks may have grudgingly been pushed into doing upfront dea ...
- Brandtique: Wrigley's, 'The Biggest Loser'
MediaDailyNews, David Goetzl - Thursday, November 1, 2007
At a Beverly Hills conference this week, a top Deutsch executive offer ...
- Belo Appoints Exec To Head Divisions
MediaDailyNews, David Goetzl - Thursday, November 1, 2007
Belo has appointed two of its executives to roles in which th ...
- Initiative Taps Gordon As SVP, New Biz
MediaDailyNews, David Goetzl - Thursday, November 1, 2007
Initiative North America has added another former MPG executive in a t ...
- DirecTV Gets Closer To 100 HD Channel Goal
MediaDailyNews, David Goetzl - Thursday, November 1, 2007
DirecTV is almost three quarters of the way toward its promise ...
- ESPN To Air NBA Games On TV, Web
MediaDailyNews, David Goetzl - Wednesday, October 31, 2007
In the latest example of what could lead to so-called "cable bypass ...
- Dodge Sponsors Family Circle TV Special
MediaDailyNews, David Goetzl - Wednesday, October 31, 2007
Dodge will serve as the exclusive sponsor of a Family Circle-branded holid ...
- Nielsen: HD Usage Rises In U.S.
MediaDailyNews, David Goetzl - Wednesday, October 31, 2007
More than 10% of U.S. homes are receiving HD channels, according ...
- NBCU Extends Out-Of-Home Sales With Arena Deal
MediaDailyNews, David Goetzl - Tuesday, October 30, 2007
Looking for ways to extend its ad platforms beyond traditional TV a ...
- Wendy's Ready To Beef Up Advertising Initiatives
Marketing Daily, David Goetzl - Monday, October 29, 2007
[Restaurants] Wendy's said it would look to roll out "distinctive national advertising ...
- Wendy's To Beef Up Advertising, Marketing
MediaDailyNews, David Goetzl - Monday, October 29, 2007
While Wendy's itself might be on the market soon, the head ...
- Acme Communications To Sell CW Affiliate
MediaDailyNews, David Goetzl - Monday, October 29, 2007
The dissolving Acme Communications station group said last week it has wrapp ...
- Fox, Chevy Devise Clever Way To Series Billboards
MediaDailyNews, David Goetzl - Friday, October 26, 2007
Fox and Chevrolet have teamed up during the World Series on ...
- Scripps 3Q: Revs Up 2%, Sees Potential In Fla., Calif.
MediaDailyNews, David Goetzl - Friday, October 26, 2007
While touting the strong growth of its cable networks, particularly HGTV, t ...
- Spike, UFC Extend Deal Through 2011
MediaDailyNews, David Goetzl - Friday, October 26, 2007
Despite the booming popularity of mixed martial arts and the possibility th ...
- Brandtique: 'The Biggest Loser,' Nabisco
MediaDailyNews, David Goetzl - Thursday, October 25, 2007
Increasingly, bloggers who recap episodes for TV Web sites seem to ...
- Meredith Won't Split TV, Mag Divisions
MediaDailyNews, David Goetzl - Thursday, October 25, 2007
Although some media entities are spinning off their local station businesses, t ...
- NBC: 'Football' Break This Week
MediaDailyNews, David Goetzl - Thursday, October 25, 2007
NBC's "Sunday Night Football" will take this week off as part ...
- DirecTV Aims High: HD Starship
MediaDailyNews, David Goetzl - Thursday, October 25, 2007
DirecTV, which has been on an advertising blitz promoting its promise ...
- AT&T's U-Verse Gaining Customers, Leverage
MediaDailyNews, David Goetzl - Wednesday, October 24, 2007
AT&T telco's service--U-verse--is making inroads. The company plans to eventually make t ...
- Plan B: FX Readies In Case Of Writers Strike
MediaDailyNews, David Goetzl - Wednesday, October 24, 2007
FX is waiting for a strike--it's got contingency plans ready. "The Shield ...
- Tennis, Anyone? Herman Heads Channel's Sales
MediaDailyNews, David Goetzl - Tuesday, October 23, 2007
Fresh from a distribution bump, via a deal with DirecTV that giv ...
- NBC, Southwest Partner On Weather Info
MediaDailyNews, David Goetzl - Tuesday, October 23, 2007
Southwest Airlines and NBC Universal have launched a partnership that the airli ...
- Murdoch To Remain In News Corp. Saddle
MediaDailyNews, David Goetzl - Monday, October 22, 2007
News Corp.'s 76-year-old CEO Rupert Murdoch Friday said he plans to rema ...
- Magna: DVR Viewers Younger Than 'Live' Viewers
MediaDailyNews, David Goetzl - Monday, October 22, 2007
As the industry awaits the impact of C3 ratings, a new (ver ...
- Media General, Gannett Resist Split, See Value In Synergy
MediaDailyNews, David Goetzl - Friday, October 19, 2007
Not every media company with a lagging newspaper fleet is capitulating ...
- Hershey's Ups Ad Spend, Doesn't Sweeten Bottom Line
MediaDailyNews, David Goetzl - Friday, October 19, 2007
Given what it called disappointing third-quarter sales, Hershey's plans to boost ...
- Brandtique: Chevrolet, 'Law & Order'
MediaDailyNews, David Goetzl - Thursday, October 18, 2007
Count on product placement at NBC Universal to only accelerate going forwar ...