More bad news for newspapers. National brands--such as
The Wall Street Journal'EXPN' Catches Ad WaveMediaDailyNews, David Goetzl - Wednesday, October 1, 2008
With the auto category causing turmoil for magazine revenues, it's not ...
Unilever Sponsors DirecTV's 'Friday Night Lights' Ad-FreeMediaDailyNews, David Goetzl - Monday, September 29, 2008
Unilever has signed on as the presenting sponsor of the new Direc ...
GE: Auto Advertising Down At Stations, No Issue Yet At Network MediaDailyNews, David Goetzl - Tuesday, September 30, 2008
A General Electric representative said Tuesday that CFO Keith Sherin's comments la ...
Rainbow Gives Martin President StripesMediaDailyNews, David Goetzl - Tuesday, September 30, 2008
Pleased with the progress of its We network, Rainbow Media has giv ...
Young Broadcasting Stock Plummets--AgainMediaDailyNews, David Goetzl - Tuesday, September 30, 2008
Among the cratering of media stocks Monday came another blow to money-losi ...
Course Work: Fox Tees Off With ProLinkMediaDailyNews, David Goetzl - Monday, September 29, 2008
ProLink, which offers advertising on screens mounted in golf carts, held upfro ...
Hard to Project 'Runway's' Future After Ruling--Same Goes for Lifetime MediaDailyNews, David Goetzl - Monday, September 29, 2008
A judge's decision Friday casting doubt on whether "Project Runway" will mo ...
Frame Media Runs News, Ads In Online Screen PhotosMediaDailyNews, David Goetzl - Monday, September 29, 2008
Those screens that allow people to run a continuous loop of fami ...
Brandtique: 'Seventeen,' 'How To Look Good Naked' MediaDailyNews, David Goetzl - Friday, September 26, 2008
Reality shows are littered with "The Fashion Shoot," the opportunity for ...
GE: NBC Broadcast Ailing, Cable StrongMediaDailyNews, David Goetzl - Friday, September 26, 2008
General Electric said Thursday that national advertising is suffering at NBC Universa ...
Advertising Week: The Future Belongs To CreativeMediaDailyNews, David Goetzl - Friday, September 26, 2008
In the continuing tug-of-war between what drives the train--creative or media--a t ...
Execs Say Madison Avenue Killing the Radio Star MediaDailyNews, David Goetzl - Thursday, September 25, 2008
Top executives at leading radio companies acknowledged Wednesday the industry's rocky time ...
Siegel + Gale To Open Media Division MediaDailyNews, David Goetzl - Thursday, September 25, 2008
Branding firm Siegel + Gale is opening a media arm. The n ...
Advertising Week: Verklin Promises 'New Medium of TV'MediaDailyNews, David Goetzl - Wednesday, September 24, 2008
David Verklin, the CEO of Canoe Ventures, said some time in t ...
New Ratings May Be Shaving Points for ESPN MediaDailyNews, David Goetzl - Wednesday, September 24, 2008
A week ago, ESPN reported that its season-opening "Monday Night Football" ga ...
Text Messaging Explodes In U.S.MediaDailyNews, David Goetzl - Wednesday, September 24, 2008
After years of heavy use in Europe, text messaging is starting ...