- Brother Vs. Brother Theme Primed For Media Overkill
TVBlog, David Goetzl - Tuesday, January 22, 2013
The New England Patriots let every American who doesn't pull for th ...
- Survey: M&A Could Rise For Major Players, Trad Media Value Drops
MediaDailyNews, David Goetzl - Friday, January 18, 2013
New research indicates that M&A activity across the broad marketing landscape cou ...
- TV And Nicotine Offers An Interesting Mix
TVBlog, David Goetzl - Monday, January 21, 2013
The broadcast networks have gone through long periods of refusing to acce ...
- Dish Could Score With Super Bowl Ad Rejection
TVBlog, David Goetzl - Friday, January 18, 2013
CBS has announced the Super Bowl is sold out. Still, CEO Lesl ...
- Fashion Marketers Line Up To Support 'Face'
MediaDailyNews, David Goetzl - Thursday, January 17, 2013
The run of marketers linking with Oxygen's upcoming become-a-supermodel competition come fr ...
- Bell(ator) Rings On Spike With Advertising 'Easel'
TVBlog, David Goetzl - Thursday, January 17, 2013
A while back, Bjorn Rebney's mother would offer some counterintuitive advice: "t ...
- ESPN 3D Returning To Telco Distributor
MediaDailyNews, David Goetzl - Tuesday, January 15, 2013
After dropping ESPN 3D two years ago, the network will be returni ...
- Cycling May Lack Interest Even Among Devotees
TVBlog, David Goetzl - Wednesday, January 16, 2013
When it signed a 10-year deal to continue with the Tour ...
- Netflix Gains Exclusive Access To 'Dallas,' Amazon Goes To Wii
MediaDailyNews, David Goetzl - Monday, January 14, 2013
A week after a deal giving it access to Warner Bros. sho ...
- British Home Of 'Downton Abbey' Rebrands
MediaDailyNews, David Goetzl - Monday, January 14, 2013
ITV, the broadcaster carrying "Downton Abbey" and "The X Factor" in t ...
- Armstrong Faces Steep Hill To Prove His Confession Is Heartfelt
TVBlog, David Goetzl - Tuesday, January 15, 2013
Until Oprah Winfrey's interview with Lance Armstrong airs this week, the mo ...
- Dish's Hopper DVR Could Result In More Lawsuits, TV Compensation
MediaDailyNews, David Goetzl - Friday, January 11, 2013
The major broadcast networks' court battles with Dish Network over its Hopp ...
- DirecTV Profits By Regional Sports Nets
MediaDailyNews, David Goetzl - Friday, January 11, 2013
DirecTV CEO Mike White says when it comes to regional sports network ...
- Link Between Super Bowl Score And Lead-Out Inconclusive
TVBlog, David Goetzl - Monday, January 14, 2013
Clearly, CBS is pulling for a tight Super Bowl in three week ...
- Ad Execs To Boost ESPN Spend
MediaDailyNews, David Goetzl - Thursday, January 10, 2013
ESPN landed the pole position in one survey of advertising decision-makers w ...
- Dish Charges CBS With Censorship Due To Litigation
MediaDailyNews, David Goetzl - Thursday, January 10, 2013
Dish Network has charged CBS Corp. with censoring its CNET site. Di ...
- CBS's Disturbing Censorship Of CNET Could Have Broader Impact
TVBlog, David Goetzl - Friday, January 11, 2013
It's hard to view it any other way than as a pierci ...
- Time Warner Cable Takes Swing With Poulter
MediaDailyNews, David Goetzl - Wednesday, January 9, 2013
Time Warner Cable turned to a football star last year seeking ...
- Some Britons Remain Colorless
TVBlog, David Goetzl - Thursday, January 10, 2013
Plenty in Britain are determined not to forsake tradition. Yet, the monarc ...
- CBS Sells Out Super Bowl: $4M Per Spot
MediaDailyNews, David Goetzl - Tuesday, January 8, 2013
CBS has sold out the Super Bowl with some 30-second spots goi ...
- Aereo Pushes Agenda, Plans To Expand In 2013
MediaDailyNews, David Goetzl - Tuesday, January 8, 2013
Aereo, the service that allows users to watch local broadcast channels ...
- Stations Could Overpower Aereo With Own Initiatives
TVBlog, David Goetzl - Wednesday, January 9, 2013
Even if Aereo clears legal challenges, broadcast stations might be able ...
- 'Downton Abbey' Premiere Ratings Soar
MediaDailyNews, David Goetzl - Monday, January 7, 2013
PBS saw a massive increase in viewers for the season premiere ...
- Time Warner: Despite Ratings Drop, Viewership Holds
MediaDailyNews, David Goetzl - Tuesday, January 8, 2013
Time Warner CFO John Martin said Monday that despite ratings erosion wi ...
- Follow The AP And Networks Could Monetize Twitter Followers
TVBlog, David Goetzl - Tuesday, January 8, 2013
It looks like networks may have some new, unexpected inventory to sel ...
- ConnecTV, Station Groups Promote Cross-Platform Ad Network
MediaDailyNews, David Goetzl - Friday, January 4, 2013
ConnecTV, one of the companies looking to facilitate second-screen opportunities, has ...
- Ace: Tablets, Refrigerator Spots Top 2012 Ads
MediaDailyNews, David Goetzl - Friday, January 4, 2013
Samsung offered up three of the top 10 most effective ads ...
- Microsoft Original Production Signals Value Of Content
TVBlog, David Goetzl - Monday, January 7, 2013
The escalating value of long-form content may be best validated by t ...
- New Vision Execs Form Alchemedia
MediaDailyNews, David Goetzl - Thursday, January 3, 2013
Following the sale of their entire New Vision station group to L ...
- CBS Launches Second-Screen App
MediaDailyNews, David Goetzl - Thursday, January 3, 2013
CBS is expanding a second-screen iPad app to include "CSI:" and "Hawa ...