Matt Powell

Articles by Matt All articles by Matt

• Is Reliance On AI Good For Biz Dev Or Hampering Both Sides? in MAD on 10/12/2026
  

  AI-generated questions from the client side create a gap between the problems the client wants to solve, and what AI is spitting out based on inputs. Even if the inputs are targeted, AI is pulling from general knowledge, which means the output is going to miss the mark in almost every case.

• Don't Let Spooked Marketing Turn Halloween Into A Tricky Treat in MAD on 10/09/2025
  

  "Spooky Season" keeps getting longer. Decorations are up as early as the day after Labor Day. There has been exponential growth in months-long pumpkin patches, hayrides, and themed events at paid parks and public spaces. The window for marketers is huge.

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• Millions Of Homes Don't Pay For TV, Rely On Digital Services by Wayne Friedman (MediaDailyNews on 06/21/2013)
  

  So what are the platforms that TV is being delivered on if it doesn't include set-top boxes or netflix/hulu?

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