Comcast has recently drawn much criticism by expanding its use of metered billing to 15% of its subscribers. Now, some people are questioning whether the meters are accurate. Read the whole story
Online ads can be deceptive when they are formatted to closely resemble news stories or other editorial content, the Federal Trade Commission said Tuesday … Read the whole story
People use media technology sites throughout their purchase process, putting trust in product reviews and testing from neutral parties. According to the research, buyers … Read the whole story
NYTCO CEO Mark Thompson provided an inside look at the New York Times Co.'s native ad operations during a keynote interview at Business Insider's … Read the whole story